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Top 100 Baby Trends in 2019

From Circulat Kidswear Start-Ups to Brain-Boosting Baby Foods

— January 18, 2020 — Life-Stages
The top 2019 baby trends explore everything from artificial intelligence to innovative new food formulas for babies that are science-backed and supportive of brain development or preventing food allergies in later life. As ever, sustainability also remains a throughline with the introduction of plant-based diaper designs and reusable breast pumps for nursing mothers.

While many baby food brands offer formulas that are free from major allergens, a handful of divergent start-ups are creating meals for infants that include eggs, peanuts and other commonly avoided ingredients based on research on early allergen introduction. To inspire adventurous eating in later life, babies are also being introduced to bold, sophisticated flavors to cut down on picky eating.

To better support parents and caregivers, artificial intelligence is now powering everything from baby monitors to health apps, offering greater insights on a child's well-being.

Trend Hunter's 2020 Trend Report offers a look at innovations in the year ahead.
9.1
Score
Popularity
Activity
Freshness
100
Tradition-Focused Easter Storybooks
Tradition-Focused Easter Storybooks
The Peep on a Perch Box Set Makes for an Exceptional Gift
<
99
Diaper Bag-Replacing Hoodies
Diaper Bag-Replacing Hoodies
The Dad Hoodie Has Hidden Mesh Pockets for Diapers, Wipes & More
<
98
Allergy-Fighting Baby Foods
Allergy-Fighting Baby Foods
SpoonfulOne Helps Kids from Developing Food Allergies
<
97
Health-Tracking Nursery Cameras
Health-Tracking Nursery Cameras
The Miku Baby Monitor Keeps Track of Infants without Wearables
<
96
Complementary Baby Formulas
Complementary Baby Formulas
Bobbie's Companion Formula is an All-Natural Mixed-Feeding Solution
<
95
Kids Clothing Rental Services
Kids Clothing Rental Services
CIRCOS Lets You Sustainably Rent Clothing for Your Kids
<
94
Convenient Diaper Deliveries
Convenient Diaper Deliveries
Wonderwear's Eco-Friendly Diapers are Delivered and Cleaned After Use
<
93
Free-From Teething Treats
Free-From Teething Treats
Healthy Times' Organic Baby Teethers Nourish with Fruits & Vegetables
<
92
Mindful Organic Puffed Snacks
Mindful Organic Puffed Snacks
Happy Baby's Superfood Puffs are Made From Premium Organic Recipes
<
91
Allergen-Free Prenatal Supplements
Allergen-Free Prenatal Supplements
Movita Organics' Prenatal Supplements Fill in Nutritional Gaps
<
90
Poultry-Infused Baby Purees
Poultry-Infused Baby Purees
Plum Organics' Pairs a Veggie Puree With Turkey Ingredients
<
89
Travel-Friendly Compact Tricycles
Travel-Friendly Compact Tricycles
The Liki Trike Fits Easily in a Trunk or Airplane Overhead Bin
<
88
Luxurious Diaper Cream Lids
Luxurious Diaper Cream Lids
Sudocrem & Tilletts Created a Special Lid to Celebrate the Royal Baby
<
87
Anti-Dropping Baby Products
Anti-Dropping Baby Products
Drop It Baby Suctions to Flat Surfaces to Prevent Bottles from Falling
<
86
Flexible Waistband Diapers
Flexible Waistband Diapers
Pampers Cruisers 360 FIT Diapers Provide All-Around Stretch & Comfort
<
85
Maternity Wardrobe Starter Kits
Maternity Wardrobe Starter Kits
The Hatch Layers Set is Designed to Kickstart Maternity Wardrobes
<
84
Author-Celebrating Store Events
Author-Celebrating Store Events
Target Boasts Dr. Seuss Events & Apparel for the Author's Birthday
<
83
Allergen-Included Baby Foods
Allergen-Included Baby Foods
Inspired Start Makes Baby Food for Allergen Introduction
<
82
Male Chest-Feeding-Enabling Kits
Male Chest-Feeding-Enabling Kits
Marie-Claire Springham's Hormone Kit Allows Dads to Feed Kids
<
81
Washable Kids Napkins
Washable Kids Napkins
Funkins' Reusable Napkins are Easy to Clean and Better for the Environment
<
80
Toxin-Free Newborn Skincare
Toxin-Free Newborn Skincare
Wash with Water's Lavender Plant Butter is Organically Sourced
<
79
White Noise Baby Monitors
White Noise Baby Monitors
The 'BreathJunior' Smart Speaker System Keeps an Eye on Infants
<
78
Stylish Breastfeeding Womenswear
Stylish Breastfeeding Womenswear
Sainsbury's Tu Breastfeeding Clothing Shares Jumpsuits & More
<
77
AI Flu-Fighting Apps
AI Flu-Fighting Apps
App for Health Provides Guidance When a Family Member is Unwell
<
76
Indian-Inspired Maternity Apparel
Indian-Inspired Maternity Apparel
A Pea in the Pod's Shimla Collection Shares Effortless Styles
<
75
Cigar-Style Diaper Kits
Cigar-Style Diaper Kits
Dwypeze's Cigar-Style Diaper Gift Box Contains Pocket-Sized Diaper Kits
<
74
Precision Infant Bottle Heaters
Precision Infant Bottle Heaters
The Conceptual Nuvita Baby Bottle Warmer Preserves Nutrients
<
73
Reduced Sugar Baby Foods
Reduced Sugar Baby Foods
Cow & Gate Baby Food is Introducing New, Healthier Recipes
<
72
Plastic-Free Baby Wipe Packaging
Plastic-Free Baby Wipe Packaging
The Huggies Extra Care Wipes will Soon be Free of Plastic
<
71
Supportive Conception Subscriptions
Supportive Conception Subscriptions
Natalist Curates Solutions for People Trying to Get Pregnant
<
70
Gourmet Baby Food Jars
Gourmet Baby Food Jars
Cow & Gate's Veggie & Turkey Risotto is a Protein-Enriched Meal Option
<
69
Pregnancy Craving Lunches
Pregnancy Craving Lunches
The 'Cravings' Dining Experience Caters to Pregnant Women
<
68
Baby-Friendly Veggie Yogurts
Baby-Friendly Veggie Yogurts
YoBaby Organic Yogurt for Babies Comes in Carrot & Sweet Potato
<
67
Gourmet Baby Meals
Gourmet Baby Meals
lil'gourmets Offers Sophisticated Baby Food Flavors Like Moroccan Squash
<
66
Traceable Infant Formulas
Traceable Infant Formulas
QR Codes on FRISO Packages Share Transparent "Grass-to-Glass" Journeys
<
65
Heat-and-Eat Toddler Meals
Heat-and-Eat Toddler Meals
Little Dish's Makes Nutritious & Preservative-Free Meals for Children
<
64
Single-Flavor Baby Foods
Single-Flavor Baby Foods
The Cow & Gate First Spoons Baby Foods are Made with Steam-Cooked Veggies
<
63
Eco Maternity Leggings
Eco Maternity Leggings
Girlfriend Collective's Leggings are Made from Recycled Fishing Nets
<
62
Chic Maternity Starter Kits
Chic Maternity Starter Kits
The Bumper Essentials Set by Angel Maternity Boasts Four Basic Pieces
<
61
Adventurous Baby Meals
Adventurous Baby Meals
Tiny Organics Helps to Introduce Babies to Their First 100 Flavors
<
60
Kid-Friendly Smoothie Cubes
Kid-Friendly Smoothie Cubes
'Beyond the Highchair Shakables' are Plant-Based Smoothie Starters
<
59
Reusable Breast Pump Containers
Reusable Breast Pump Containers
The Willow Smart Breast Pump 2.0 Works with a Reusable Component
<
58
Cheeky Show-Referencing Baby Ads
Cheeky Show-Referencing Baby Ads
IKEA Pokes Fun at Game of Thrones with an Ad for a Potty
<
57
Soft Plant-Based Diapers
Soft Plant-Based Diapers
Huggies Special Delivery Diapers are Hypoallergenic & Fragrance-Free
<
56
Infant-Catered Bright Streetwear
Infant-Catered Bright Streetwear
Billie Ellish Expands her Merchandise to Fit Kids and Infants
<
55
Bone Broth Baby Meals
Bone Broth Baby Meals
Sprout Foods' Bone Broth Protein Purees are Easily Digestible
<
54
Anti-Colic Baby Bottles
Anti-Colic Baby Bottles
The Options+ Wide-Neck and Narrow Anti-Colic Bottles Support Fussy Babies
<
53
Male-Targeted Toilet Hygiene Accessories
Male-Targeted Toilet Hygiene Accessories
Tinkle Topper is a Hygienic Bathroom Solution
<
52
Bluetooth-Connected Bassinets
Bluetooth-Connected Bassinets
The C-Qing Electric Baby Cradle Has a Voice-Activated Design
<
51
Efficient Baby Food Makers
Efficient Baby Food Makers
Tommee Tippee's Quick-Cook Baby Food Maker Steams, Blends & More
<
50
New Mom Care Kits
New Mom Care Kits
Rael Boasts a Curated Collection of Organic and Wellness-Centric Products
<
49
Customizable Personal Breast Pumps
Customizable Personal Breast Pumps
Ameda's Mya Pro Premium Pump Gives Women Greater Control
<
48
Maternity Compression Clothing
Maternity Compression Clothing
SRC Health's Maternity Compression Collection Helps to Reduce Pain
<
47
Clean Baby Care Products
Clean Baby Care Products
Baby'minute by Body'minute Offers Clean Solutions for Infant Care
<
46
Developing Nation Infant Carriers
Developing Nation Infant Carriers
The 'Insulata' Baby Wrap Keeps Infants Secure and Supported
<
45
Sustainable Seaweed Diapers
Sustainable Seaweed Diapers
Luisa Kahlfeldt's Reusable Cloth Diapers are Made with SeaCell
<
44
Athletic Baby Carriers
Athletic Baby Carriers
The 'Pursuit Sport' is Lightweight, Water-Resistant & Moisture-Wicking
<
43
AI-Powered Infant Monitors
AI-Powered Infant Monitors
The SimCam Baby Uses AI to Detect for Potential Problems
<
42
Maternity Athleisure Apparel
Maternity Athleisure Apparel
Belly Bandit's ActiveSupport Helps Before, During & After Pregnancy
<
41
Baby Monitor Wearables
Baby Monitor Wearables
Bluebell's System Has a Clothing Clip for Babies & a Wristband for Parents
<
40
Imitation Breastfeeding Bottles
Imitation Breastfeeding Bottles
nanobébé's Breast-Shaped Bottle Helps Dads Nourish Young Children
<
39
French-Style Baby Products
French-Style Baby Products
Jeu d’art Build Its Business on the Concept of Art of Piece
<
38
Chef-Inspired Baby Foods
Chef-Inspired Baby Foods
Yumi's Chef Series Features Meals by James Beard Award-Winning Chefs
<
37
Air-Purifying Infant Cribs
Air-Purifying Infant Cribs
The Cuddle Smart Crib Concept Optimizes Air Quality for Young Ones
<
36
Brain-Boosting Baby Foods
Brain-Boosting Baby Foods
Cerebelly's Organic Baby Meals Support Young Developing Minds
<
35
Training Baby Toothbrushes
Training Baby Toothbrushes
MAM's 'Learn to Brush Set' Helps Babies Practice Independently
<
34
Electric Assist Strollers
Electric Assist Strollers
The Bosch eStroller Reduces the Effort of Pushing a Young Child
<
33
Wooden Design-Forward High Chairs
Wooden Design-Forward High Chairs
KAOS Produces a Functional and Elegant High Chair Design
<
32
Smart Baby Bassinets
Smart Baby Bassinets
4moms' mamaRoo sleep bassinet Offers Five Soothing Motions
<
31
Eco-Conscious Infant Toys
Eco-Conscious Infant Toys
The Grimm's Rainbow Bead Grasper is Made With Natural Dyes and Coloring
<
30
Bespoke Child-Specific Subscription Services
Bespoke Child-Specific Subscription Services
Rock a Box Baby is a Customizable Baby Gift Box Set
<
29
Battery-Powered Bottle Warmers
Battery-Powered Bottle Warmers
The Baby's Brew is a Convenient Solution for the On-the-Go Parent
<
28
High-Tech Smart Diapers
High-Tech Smart Diapers
Pampers Partners with Verily to Take Its Business to the Next Level
<
27
Enhanced Smart Safety Strollers
Enhanced Smart Safety Strollers
The Conceptual 'Smart Intelligent Stroller' Has an Autostop System
<
26
Whimsical Family-Friendly Workspaces
Whimsical Family-Friendly Workspaces
Second Home Revolutionizes the Co-Working Environment
<
25
Gender Reveal Lasagnas
Gender Reveal Lasagnas
Villa Italian Kitchen is Offering a New Kind of Gender Reveal Food
<
24
Circular Kidswear Start-Ups
Circular Kidswear Start-Ups
UpChoose Helps Parents Mindfully Consume Pre-Loved Clothes for Kids
<
23
Flatpack Baby Baths
Flatpack Baby Baths
The Stokke Flexi Bath Saves Space in the Home and is Travel-Friendly
<
22
Scandinavian Crib Bed Houses
Scandinavian Crib Bed Houses
The South Shore Sweedi Bed Helps Toddlers Transition Out the Crib
<
21
Postpartum Recovery Products
Postpartum Recovery Products
Frida Mom Offers Items for Labor, Delivery and Post-Birth Care
<
20
Affordable Long-Lasting Babywear
Affordable Long-Lasting Babywear
The Hanes Ultimate Baby Line Grows with a Child Over 24 Months
<
19
Subscription-Based Educational Baby Toys
Subscription-Based Educational Baby Toys
The Loivevery is Arranged by Child Development Experts
<
18
Authentic Post-Childbirth Campaigns
Authentic Post-Childbirth Campaigns
Mothercare's Newest Campaign Champions 'Body Proud Mums'
<
17
Design-Friendly Adaptable Baby Bottles
Design-Friendly Adaptable Baby Bottles
Blond Releases a Hygienic Bottle with Aesthetic Charm
<
16
Temperature-Tracking Baby Monitors
Temperature-Tracking Baby Monitors
The Motorola Halo+ Monitors Motion, Sound and More
<
15
Affordable Plant-Based Baby Products
Affordable Plant-Based Baby Products
Hello Bello Shares Quality Baby Necessities Through Walmart
<
14
Developmental Kids Toy Subscriptions
Developmental Kids Toy Subscriptions
The Monti Kids Subscription Embraces the Montessori Program
<
13
Three-in-One Rocking Toys
Three-in-One Rocking Toys
The Adaptive Luma Rock & Roller Grows with a Toddler
<
12
Infant-Friendly Airline Seats
Infant-Friendly Airline Seats
Air New Zealand's Skycouch Makes Flying with a Baby More Comfortable
<
11
Ultra-Adorable Soft Baby Clothing
Ultra-Adorable Soft Baby Clothing
The Joe Fresh Sprout Line Offers Essentials For 0 to 12 Months
<
10
AI-Powered Baby Monitors
AI-Powered Baby Monitors
The 'Cubo AI' Provides Proactive Alerts to Parents and Caregivers
<
9
Design-Centric Illustrated Books
Design-Centric Illustrated Books
Here Design Creates Whimsical Prints for Ladybird by Design
<
8
Friendly Modern Children's Clinics
Friendly Modern Children's Clinics
Doctor U is a Clinic with a Chic Interior by Ater Architects
<
7
Essential Baby Product Lines
Essential Baby Product Lines
Target's Cloud Island is Expanding by Offering Essentials
<
6
Kid Show-Inspired Playful Sneakers
Kid Show-Inspired Playful Sneakers
PUMA and Sesame Workshop Collaborate on a Whimsical Collection
<
5
Transformative Baby Carriers
Transformative Baby Carriers
MOBY's 2-in-1 Baby Carrier + Hip Seat Supports Newborns and Toddlers
<
4
Child-Focused Playful Packaging
Child-Focused Playful Packaging
Adamo's Brand Identity is Communicated Through Its Packages
<
3
Smart Feeding Tables
Smart Feeding Tables
37 Degree Smart Home Unveiled the Smart Baby Dining Table at CES 2019
<
2
Breath-Tracking Babywear
Breath-Tracking Babywear
Nanit Breathing Wear Tracks Respiration, Sleep & Movement Patterns
<
1
Multi-Functional Diaper Bags
Multi-Functional Diaper Bags
This Diaper Bag is Perfect for New Parents and Everyday Use
<