Target's Cloud Island is Expanding by Offering Essentials
Ellen Smith — January 18, 2019 — Life-Stages
References: intl.target & retaildive
For most people, target serves as a one-stop shop, and now its become more convenient than ever as it expands on its baby line, Cloud Island.
The chain has unveiled that it will be adding baby essentials to its existing line, offering wipes, feeding products, diapers and more. These items were thoughtfully designed with parents and their little ones in mind, offering an assortment of necessities that arrive with a budget-friendly price tag. In an official press release, the introduction of these essential items was described as "dependable, affordable and accessible products that are good for your baby and your family."
In addition to better serving its consumers, Target's Cloud Island serves as an extension of the brand's promise to offer more transparency.
The chain has unveiled that it will be adding baby essentials to its existing line, offering wipes, feeding products, diapers and more. These items were thoughtfully designed with parents and their little ones in mind, offering an assortment of necessities that arrive with a budget-friendly price tag. In an official press release, the introduction of these essential items was described as "dependable, affordable and accessible products that are good for your baby and your family."
In addition to better serving its consumers, Target's Cloud Island serves as an extension of the brand's promise to offer more transparency.
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