Twitter Mania

Microblogging reaches a fever pitch, and one service is used for both bad and good

Implications - Twitter is now hitting the mainstream. It's altering the way people communicate with each other online, and its powers can be used for either good or bad. Twitter poses some incredible opportunities for marketing and news dissemination, but the Twitter community can quickly team up against, and exploit, the wrong campaign.
SCORE 3.6
Popularity
Activity
Freshness
Megatrends
Patterns
775,577 Total Clicks
Feb 09 - Mar 09
Warm
Pop CultureInternet
Featured Examples
Twittering Food Trucks - Koji BBQ Taco Truck Fuels Hungry Angelenos
SCORE 6
Warm 28,981 Clicks Pub: Feb 27, 09
Twittering Food Trucks
Koji BBQ Taco Truck Fuels Hungry Angelenos
The guys that run the Koji Korean BBQ taco truck must be onto something. Koji BBQ has an active Twitter account (@KogiBBQ), where they post their exact location du jour. When nighttime falls in La-La… [More]
Augmented Reality Tee Shirts - Squidder's E-Shirt Displays Hologram of Your Last Twitter Post
SCORE 5.9
Warm 10,281 Clicks Pub: Mar 3, 09
Augmented Reality Tee Shirts
Squidder's E-Shirt Displays Hologram of Your Last Twitter Post
The code geniuses over at Squidder have created what is officially the coolest e-shirt I’ve ever seen--one that uses augmented reality to display a hologram of the wearer’s last Twitter post. Um,… [More]
Catastrophic Candy Branding - Skittles Relaunches Website as Twitter Search, Offensive Tweets Ensue
SCORE 3.3
Mild 5,859 Clicks Pub: Mar 2, 09
Catastrophic Candy Branding
Skittles Relaunches Website as Twitter Search, Offensive Tweets Ensue
I’m not sure this is what Skittles had in mind when they relaunched their website as a Twitter search. In theory, the idea was to turn Skittles.com into a one-stop shop for all Skittles-related activity… [More]
Twitter-Fueled TV Launches - P. Diddy Leverages His 227,000 Followers for "P. Twitty TV"
SCORE 2.7
Mild 3,550 Clicks Pub: Mar 22, 09
Twitter-Fueled TV Launches
P. Diddy Leverages His 227,000 Followers for "P. Twitty TV"
With the increase in celebrities using social networking sites like Twitter, P. Diddy has cleverly used his Twitter following (which is approximately 227,000 followers at the time of writing) to launch… [More]
Microblogging A-Listers - Ashton Kutcher & Demi Moore Twittered from Oscars, Posted Videos
SCORE 2.3
Untested 3,858 Clicks Pub: Feb 25, 09
Microblogging A-Listers
Ashton Kutcher & Demi Moore Twittered from Oscars, Posted Videos
Just as we’ve had fake celebrity Facebook profiles and Twitter accounts - now we have real celebrity “Tweeps” and video footage from the Oscars. Ashton Kutcher and Demi Moore, “the most prolific Oscar… [More]
Twitter For Saving Lives - Skiers Tracked Down Via Tweets and Google Maps
SCORE 1.5
Untested 2,894 Clicks Pub: Mar 3, 09
Twitter For Saving Lives
Skiers Tracked Down Via Tweets and Google Maps
A group of early adopters was skiing in the Alps when two of them went missing. By Tweeting, friends were able to get the cell phone number of one of the missing. Using the GPS signal and Google Maps,… [More]
Quantcast