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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,384 more

Scentsationalism

Olfactory experiences derived from ordinary objects

Implications - Everyday objects are emitting fragrances as essential parts of their key features, thereby severing the line between function and sensory experience. As mood-lifting smells tend to linger in our psyche and trigger fond memories, infusing run-of-the-mill items with aromatic qualities may enhance user satisfaction.
2.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 44 Examples:
585,837 Total Clicks
Date Range:
Jan 09 — Oct 09
Trending:
Untested
Consumer Insight Topics:

Featured Examples

Scented USB Drives
Scented USB Drives
Jean Paul Gaultier's 'Le Male' Key Makes Your Workstation Smell Nice
Fans of Jean Paul Gaultier’s iconic ‘Le Male’ fragrance now have a USB key that gently emits the fragrance as they work. It’s a bit like a really sophisticated plug-in air freshener, but with an infinitely… MORE
play_circle_filled Aroma Jockeying
Aroma Jockeying
ODO7 Gives Off Different Smells at Night Clubs For A Scentual Atmosphere
ODO7, or aroma jockeying, is a delicious new trend you might get to experience in a night club near you in the not-so-distant future (if you haven’t had the pleasure already.) JWT predicted a rise in ODO7… MORE
Scented Movies
Scented Movies
Smellit Incorporates The Sense Of Smell Into Home Entertainment
While watching TV in 3D is still considered an incredible innovative, Smellit is taking television to the next level by incorporating the sense of smell. The Smellit uses 118 scent cartridges connected… MORE
Scent-Based Clocks
Scent-Based Clocks
'Flavor of Time' Has Capsulized Smells to Signal Hours of the Day
Designer Hyun Choi wondered how telling time using senses other than sight and sound might affect our experience of time. To delve into the idea, he came up with the process of capturing and releasing… MORE
Aromatherapy Alarms
Aromatherapy Alarms
Introducing the 'Fragrance Releasing Talking Cat Alarm Clock'
This ‘Fragrance Releasing Talking Cat Alarm Clock’ does exactly what its name implies. If your alarm clock is barely doing the trick to wake you in the morning, maybe it is time to try something new.… MORE
Scratch & Sniff Movies
Scratch & Sniff Movies
Moviegoers Experience Smell of Rotten Meat & Dusty Books
Scratch and sniff items are a very old concept; however, what I love about this particular example is how stylishly Bompas & Parr have managed to pull it off. Peter Greenaway’s classic book “The Cook,… MORE
Scented Lights
Scented Lights
The O! Cap Emits Colour and Fragrance... and Looks Like Pacman!
The O! Cap not only resembles Pacman, but is also an eco-friendly, aromatic bulb cap that adds a little spice to your everyday home lighting.  These silicone scented lampshades change the colour of… MORE
Scented Pencils
Scented Pencils
‘Smencils' Give You an Unexpected Treat When You Sketch
Smencils, a Scented Pencil Set, is a cool new invention that gives your lucky piece of paper a tasty treat. The scent of Smencils is guaranteed to last for two years, by which time, you’d probably already… MORE

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play_circle_filled Loudacious Alarm Clocks
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Self-Sharpening Pencils
The Uni-ball Kuru Toga Rotates Lead Automatically
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Interactive Musical Pencils
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Eau Couture
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play_circle_filled Androgynous Perfume Models
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