Trend cluster
Category

Pixelated
Perspective

High-concept pixel art speaks to the modern consumer's digital mindset.

Pixelated Flower Chain RebrandsEnergetic Airport MakeoversPixelated Ceramic InstallationPixelated Candy Shop InteriorsPixelated Cosmetics Packaging

Trend

What is the Pixelated Perspective trend?

Pixelated Perspective: Deliberately pixelated designs have found their way into everything from packaging to public art in what can only be considered a direct reflection of the modern consumer's digital perspective. An efficient means for brands to communicate their forward-thinking vision, pixelated design represents the inherent intersection of the digital and natural worlds through the scope of the discerning consumer.

Trend themes

Themes within the Pixelated Perspective trend

Three behaviours holding the trend together
01

Pixel Art

Pixelated designs are becoming a popular choice for brands to communicate their forward-thinking vision.

02

Nature-Inspired Design

Geometrical, pixelated accent lines of minimalist packaging and interiors make a unique statement regarding the relationship between technology and modern beauty products that is given a natural touch with the floral detail.

03

Aesthetically Pleasing Interior Design

Airport terminals and candy shops are being redesigned with eye-catching color-blocking and pixel-inspired graphics to add beauty to an otherwise functional environment.

Industry implications

What the Pixelated Perspective trend means for industry

Where the trend changes the playbook
For

Graphic Design

Graphic designers can capitalize on the trend of pixel art and create forward-thinking designs for various industries.

For

Beauty Industry

The use of nature-inspired design in packaging and interiors can create a unique statement for modern beauty products.

For

Travel Industry

In the travel industry, there is a need for aesthetically pleasing airport terminals to create a more calming environment for travelers.

Workshop question

How does your brand cater to consumers' sense of nostalgia? What aspects of your industry could you call back to?

Trend signals

Trend signals for Pixelated Perspective

Trend score 4.0 out of 10, from popularity 58%, activity 54%, freshness 8%.

Popularity58%
Activity54%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America

Evidence

Examples of the Pixelated Perspective trend

6 featured examples from Oct 11, 2014 to Jul 4, 2015
Pixelated Flower Chain Rebrands
CategoryLifestyle

Pixelated Flower Chain Rebrands

Mostsvettorg is a Chain of Flower Shops with 71 Stores in Moscow

The floral retail industry can embrace dynamic branding and pixel-inspired imagery to stand out in a crowded market.

Energetic Airport Makeovers
CategoryWorld

Energetic Airport Makeovers

London's Luton Airport Recently Received a Pastel-Hued Rebrand

The airport design industry can embrace the trend of pastel-hued designs and pixel-inspired graphics to revolutionize airport terminals and create a more enjoyable travel experien…

Pixelated Ceramic Installation
CategoryArt & Design

Pixelated Ceramic Installation

"Unexpected Hill" is a Creative Ceramic Sculpture in London

Disruptive innovation opportunities can be found in exploring new artistic techniques and mediums to create visually stunning and immersive installations.

Pixelated Candy Shop Interiors
CategoryLifestyle

Pixelated Candy Shop Interiors

This Candy Shop Design Boasts a Visually Stimulating Decor

Retailers can benefit from incorporating pixelated designs and colorful merchandising techniques to enhance their store environments and attract customers.

Pixelated Cosmetics Packaging
CategoryMarketing

Pixelated Cosmetics Packaging

The Packaging Range for This British Makeup Brand is Blooming

The trend of pixelated cosmetics packaging creates an opportunity for disruptive innovation in the cosmetic packaging industry to create unique and visually appealing designs.

Pixelated Banknote Makovers
CategoryArt & Design

Pixelated Banknote Makovers

The Norway Krone's Modern Redesign is Set to Roll Out in 2017

Disruptive innovation opportunity: Redesign banknotes to enhance brand identity and customer engagement.