Seeking methods of integration, consumers turn to subtle sources of purification
Implications - Despite eco living gaining momentum, eco-consciousness is still seen as inconvenient and un-glamorous. Brands are thus turning to more subtle aesthetics to satiate a desire for convenient eco integration, even in the guest room. Blending into everyday decor, these contemporary filtering devices provide methods of purification that combine clean living with more integrated, and unobtrusive techniques.
