Leveraging the pervasiveness of selfie culture, artists, organizations and brands are turning to selfie-friendly museum exhibits as a way of increasing foot traffic, engagement and social media sharing.
Over the past few years, consumers have been introduced to the colorful Museum of Ice Cream, as well as plenty of other food-themed exhibits that provide the perfect backdrops for photos. As many of these kinds of museums attract young audiences for their Instagrammable qualities alone, some like the pop-up Museum of Plastic use this to their advantage to increase the reach of thought-provoking installations.
Inspired by the immense popularity of selfie-friendly museum exhibits, traditional museum experiences are being reworked to engage younger audiences—examples of this can be seen in Bangkok's Museum of Me and the National Ethnographic Museum's installation that turns selfies into gravel portraits on the spot.
20 Selfie-Friendly Museum Experiences
From Interactive Selfie Exhibits to AR Art Gallery Lenses:
Laura McQuarrie — Jul 5, 2019 — Art & Design
19
Nostalgia-Themed Selfie Museums
Toronto's HideSeek Draws Inspiration from Childhood Memories
18
Interactive Selfie Exhibitions
Bangkok's 'Museum of Me' Turns Gallery-Goers into Works of Art
17
Interactive Breakfast-Themed Pop-Ups
The Hall of Breakfast Has Opened in Salt Lake City
16
Pop-Up Plastic Museums
Lonely Whale's Museum of Plastic Boasts Selfie-Friendly Displays
15
Interactive Egg-Themed Museums
The Egg House is New York's Newest Multi-Sensory Museum
14
Perception-Altering Museum Experiences
The Museum of Illusions Toronto Highlights Interactive Art
13
Interactive Selfie Exhibits
The National Museum of Mexican Art's Exhibit Features Selfie Stations
12
Immersive Horror-Themed Activations
The I Like Scary Movies Experience Celebrates Nostalgic Films
11
Responsive Cherry Blossom Installations
Forest of Resonating Lamps Glows Pink for Cherry Blossoms
10
Selfie-Inspired Art Exhibits
The Museum of Selfies Examines Art and Culture Through Narcissism
9
Branded Condiment Installations
'Tacotopia' Showcases the Versatility of Cholula Hot Sauce
8
Multi-Sensory Pizza Exhibits
'The Pizza Experience' in Los Angeles is a Pop-Up Pizza-Themed Museum
7
Gravel-Based Interactive Installations
PanGenerator's Artwork Turns Your Selfie into Gravel
6
Interactive Ice Cream Experiences
The British Museum of Food is Launching an Ice Cream Exhibition
5
AR Art Gallery Lenses
Snapchat's Virtual Art Gallery Celebrates Black History Month
4
Pop-Up Pineapple Museums
The Pineapple Gin Parlour & Museum Shares Multi-Sensory Experiences
3
Avocado-Centric Exhibits
'Guaclandia' Promises an "Instagrammable Avocado Experience"
2
Multi-Sensory Pizza Museums
The Museum of Pizza is Set to Open in NYC This Summer
1
Vibrant Gummy Bear Museums
San Francisco Hosts a Multi-Sensorial Experience Spotlighting Gummies
Related Ideas
Playful Toy-Inspired Pop-Ups
The Jellycat Café Pops Up at Shanghai’s Plaza 66 to Revive Traffic
Culturally Specific Retail Expansions
ICONSIAM and POP MART Establish a Global Landmark Location
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Contemporary Fashion Retrospectives
The Balenciaga by Demna Exhibition Captures Attention
Experiential Multisensory Pop-Ups
Pleasing's Immersive PleasingLand Includes a “Scent Arcade”
Branded Photo Exhibits
Blu Dot’s Field Trip Photography Celebrates Minneapolis at NYCxDESIGN
Therapy-Inspired Retail Concepts
Okamura Reimagines Retail Therapy with the Kimochi Kiosk in 2025
Summer Fragrance-Inspired Pop-Ups
Maison Margiela Launched a Pop-Up Café in Amsterdam
Experiential Convenience Stores
FamilyMart Announced IP-Centered Store Experiences in Japan
Entertainment-Driven Distilleries
Ole Smoky and Yee-Haw create immersive brewery venues
Immersive Luxury Cosmetics Pop-Ups
Louis Vuitton Spotlights La Beauté Louis Vuitton
Reimagined Artwork-Based Travel Campaigns
Plaza Premium Group Debuts 'The Art of Travel'
Luxury Eyewear Pop-Ups
Prada Opens an Immersive Eyewear Boutique at The Grove
Universal Icon Exhibitions
The Pictograms: Iconic Japanese Designs Explores Language Without Words
Creative Retail Competitions
Bricks & Minifigs Launches LEGO Clock Design Contest
Faux Food Pop-Ups
MoMA Design Store Unveils an Immersive 'MoMA Mart' Pop-Up for NYC
Immersive Luxury Exhibits
Louis Vuitton Opens 'Visionary Journeys' at a Museum in Osaka
Art-Inspired Collectibles
The Mattel x MoMA Series Transforms Iconic Artworks into Toys and Games
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Playful Learning Collections
IKEA Open House Miami Has Child-Focused Designs for Miami Art Week
Protest Art Exhibitions
CART Department’s Ai Weiwei LEGO Story Revisits Censorship and Activism
Supermarket Tourism Campaigns
K-Supermarket's Tripadvisor Listings Share a Taste of Food Culture
Luxury Artistic Product Exhibitions
Miu Miu x Helen Marten Bring Immersive Art to Art Basel Paris
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Spirited Museum Fragrances
Osmo Translated Sculpture and Sound into the Electric Harmony Fragrance
Revived Modular Photo Booths
Frames Booth Elevates Toronto’s Photo Scene with a Modern Approach
Sensory Retail Experiences
Claire’s Launches ASMR-Inspired Stores for Gen Alpha Shoppers
Boundary-Pushing AR Outdoor Exhibitions
Coventry Debuts the 'This is Me, This is Us' Exhibition
Lab-Inspired Skincare Pop-Ups
The Ordinary Immersive Experience Tackles Skincare Misinformation
Data-Driven Digital Experiences
Samsung Unveiled a Color-Changing Installation in London
Archive Film Exhibitions
The Wes Anderson the Archives Presents Artefacts from His Film Work
Experiential Fast Food Collaborations
Popeyes Turned Chicken Tenders Into a Music Venue Experience
Design Food Exhibitions
IKEA's Food for Thought Exhibition in Milan Explores Cooking Rituals
Grocery-Inspired SPF Pop-Ups
Beauty of Joseon's Morning Moisturizer SPF Grocery is Experiential
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Reimagined Art Tours
Kayem's There When it Mattered Most Adds Hot Dogs to American History
Analog-Themed Camera Campaigns
Polaroid Launched 'The Camera for an Analog Life'
Art-Inspired Toy Collections
Hape x The Met Makes Masterpieces Accessible & Play-Inspiring
Experiential Play Pop-Ups
IKEA Open House Miami Shares a New Global Collection
Immersive Personalized Skincare Pop-Ups
JUNG SAEM MOOL Beauty Ran the Glass Skin Atelier Pop-Up
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Ice Cream-Inspired Wedding Venues
The Museum of Ice Cream Opens Its Latest Location in Las Vegas
Luxury Fragrance-Inspired Exhibitions
Dior Brings Its 'Stories of a Miss' Exhibition to Shanghai
Tokyo Gaming Exhibitions
Capcom Creation: Moving Hearts Across the Globe is a Museum Show
Museum-Inspired Spring Fashion Capsules
Pacsun is Partnering with the Metropolitan Museum of Art
Historic AR Experiences
Nishichayagai is Attracting New Visitors with an Artful Exhibition
Story-Driven Adventure Tourism
Disney Expands Immersive Guided Travel Across Europe and Asia
Mayo-Inspired Art Gallery Pop-Ups
Hellmann's Mayonnaise Collaborates with Kareem Rahma
AI Avatar Generators
Selfie AI Transforms Selfies Into Personalized AI-Generated Portraits
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Luminous Gloss-Inspired Installations
e.l.f. Cosmetics x NYLON Partner for a Miami Art Week Piece
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Auto-Branded Multimedia Experiences
Audi Haus Performance Art is Free, Forward-Thinking & Exciting
Milk-Themed Mall Exhibits
The Care Corner by Milk Pop-Up is Coming to Yorkdale in November
Creator Theme Parks
Makers Theme Park is a World-First for Hands-On Creativity
Dynamic Art Displays
Mirage Transforms Personal Photos Into AI-Generated Artistic Scenes
Bubble Wrap Billboards
Tombola's Interactive Billboards Engage Passersby with a Sensory Activity
AI-Powered Portrait Studios
self.space Captures Professional Images Without a Photographer
Immersive Queue Displays
Samsung Transforms Everland Wait Lines with Interactive 3D Safari Visuals
Opposites-Inspired Branded Exhibitions
Kia Debuts Resonance of Opposites During Milan Design Week
Inflatable Art Trails
BlowUp Jubilee Brings 24 Large-Scale Inflatable Artworks to the Hague
Immersive Auto-Focused Artistic Experiences
Lexus Explores the Relation Between Humans & Mobility
Architecturally Inspired Exhibition Displays
Cecilia Szalkowicz Collaborates with Studio MATER
Toy Building Block Exhibits
WOW will Host an Immersive BrickWorld Ft. LEGO Exhibition
Experiential K-Beauty Retail
Yepoda Opens an Immersive Flagship Store in Seoul
Playful Tokyo Pop-Ups
Duomart Introduces a Themed Convenience Experience in Tokyo
Immersive Pediatric Imaging
Philips and Disney Create Child-Friendly MRI Experiences
Artful AR Experiences
The Incredible Unknowns of the Louvre is a Free, Interactive AR Experience
Immersive Climate Installations
Remembering the Future at MIT Museum Explores Environmental Paths
Inclusive Gallery Experiences
The Newcastle Art Gallery Debuts Accessibility-Focused Commissions
Disruptive Fashion Art Galleries
Dirty Looks Examines Clothing as a Tool for Cultural Resistance
Inclusive Museum Designs
The National Science and Media Museum Boasts Sound and Vision Galleries
Architecturally Intricate Museums
STORYN Studio for Architecture Designs a Stunning Museum
Immersive Educational Museum Experiences
The National Animation Museum and IndieCade Partner
AR Cultural Experiences
Snapchat and the Palace of Versailles Created Dansez Versailles
Immersive Impressionist Experiences
Exhibition Hub Debuts Claude Monet: the Immersive Experience
Experience-Driven Photo Booths
Future Flicks Introduced an AI Photo Booth Feature
Futuristic Museum Exhibitions
The Unnatural History Museum of Singapore Shows Mechanical Creatures
Artistically Presented Co-Branded Lines
Pull&Bear & PLEASURES Present at Centre Pompidou in paris
Experiential Workshop Programs
The Keio Plaza Hotel Tokyo Offers Cultural Art Programs
Cultural Exhibition Updates
Exhibit Columbus Removes Installation of Semi‑nude Architect Statues
Immersive Music Festival Stores
BELLA+CANVAS Debuted Museum of Merchandise at Coachella
Artistic Museum Simulators
Two Point Museum Added Emotion-Driven Art Curation Gameplay
Interactive Beauty Destinations
Superdrug Beauty Playgrounds Inspire Fun & Product Discovery
Immersive Hotel Art Experiences
Nobu Hotel Los Cabos Unveils an Annual on Exhibition Art Event
Pop-Up Mini Malls
The Disney+ Hulu Throwbacks Mini Mall Revisits 90s & Y2K Classics
Immersive Cultural Dining Experiences
HIRAKUZA Ginza Tokyo Combines Sumo Wrestling with Dining
Futuristic Cultural Spaces
The Lucas Museum of Narrative Arts Blends Form with Civic Imagination
Interactive Survival-Focused Exhibitions
The Ontario Science Centre Hosts Survival: the Exhibition
Live Interpreter Museum Experiences
The Manitoba Museum is Implementing the Aira App
Fantasy World Theme Parks
Disney Builds Real-Life Arendelle with World of Frozen
Art-Focused Retail Capsules
Mattel and MoMA Partner to Craft a New Collaborative Collection
Textile Pattern Showcasings
The IKEA Museum: Magical Patterns Installation opens in Scotland
Immersive K-Culture Expos
K-EXPO USA Combines K-Pop, Food and Lifestyle Experiences
Responsive Light Museums
teamLab Phenomena Abu Dhabi Turns Environment into Evolving Digital Art
Young Consumer-Focused Store Redesigns
Auntie Anne's Presents a Contemporary Updated Aesthetic
Mexican Identity Exhibition
Tecnológico De Monterrey Show Presents Work Rooted in Tradition
Social Learning Experiences
Lectures on Tap Hosts Expert-Led Discussions in Local Bars
Immersive Dome Exhibit
The Lumisphere Experience Unveils a Three-Dome Climate-Focused Experience
Phygital Loyalty Experiences
Lush Links App Rewards to In-Store Events and Services
Mobile Creator Experiences
Nikon Connects Creators Through Interactive Multi-City Events
Retail Beverage Experiences
The Paper Store Uses Custom Drink Stations to Boost Engagement
Historic Home Museums
The Museo Casa Kahlo Opens a Restored Family Residence to the Public
Retro Phone-Free Events
Before the Internet is on a Mission to Reconnect People in Real Life
Intervening Staircase Exhibitions
The Meet Me Here Exhibit Changes to a Spot for Physical Presence
Experiential Trade Shows
Wines Experience Reinvents Industry Networking in London
Playful Button-Focused Exhibitions
The Mattatuck Museum Presents the Work of Beau McCall
Migration-Focused Art Exhibitions
The Sun Valley Museum of Art Presents a New Exhibition
Fluid Function Art Exhibits
Optical Flow Exhibition Boasts Kinetic Art in Everyday Objects
Modern Museum Solo Debuts
Petra Collins Opens First Museum Solo Show with Seoul Exhibition Fangirl
Vacation Mode Activations
San Miguel's Holiday Mirror Transforms Passersby with AR
Pearl-Inspired Museums
Dubai Museum of Art by Tadao Ando Evokes Water, Light and Heritage
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Immersive Art Travel Programs
Marriott launches artist residency stays
Art Exploration Platforms
Arts – Every Time Art Lets You Explore Unique Artworks and Artifacts
Multimedia Art Exhibitions
Harmony Korine's Perfect Nonsense Opens at ICA Miami Exhibition
Cultural All-Inclusive Resorts
Mondrian Cancun Blends Local Culture, Dining and Social Events
Travel Photography Exhibitions
All Within the Detour Highlights Yoshitomo Nara’s Photo Journeys
Self-Service Collectibles Retail Kiosks
YuMe Toys Has Introduced the YuMe Smart Machine
Floating Science Museums
Ma Yansong Completes the Hainan Science Museum in Haikou
Culture-Celebrating Museum Experiences
The cs Transitioning
Artful Well-Being Experiences
The Noom Mindful Art Break Encourages Reflection & Reconnection
Health Object Art Exhibitions
Out of Orifice Explores Interfaces Between Body, Design, & Intimacy
Museum Street Art Exhibits
London Museum Preserves Banksy’s Piranha Tank as Permanent Display
Private Photo Journals
Memory Helps You Capture Daily Moments In A Secure And Simple Photo Diary
Wild ’80s Rock Exhibits
The '80s Rock Exhibit at Grammy Museum Mississippi Celebrates Metal Icons
Reflective Museum Conversion
The Hangzhou Empathy Museum is Transformed from an Abandoned Building
Museum Visit Organizers
MuseoTrack Helps You Discover, Track, and Plan Dutch Museum Visits Easily
Immersive Light Exhibits
Spencer Finch Exhibition Maps Time and Place Through Color and Light
Purposeful Museum Shopping Initiatives
Harvey Guillén Participated in Museum Store Sunday
Event Branding Tools
Frame Me Lets Event Managers Share Branded Photos For Viral Marketing
Stadium Fan Festivals
FIFA Turns the LA Coliseum into a Multi-Day Fan Experience Hub
Interactive Cinematic Attractions
Disney Expanded Star Wars Storytelling Across Theme Parks
Immersive Eye Exhibitions
Wide Eye by Older Studio explores perception at Milano Design City
Career Retrospective Exhibitions
Tracey Emin: a Second Life at Tate Modern Shows 40 Years of Work
Parametric Cultural Museums
The Seoul Robot & AI Museum is Designed by Melike Altınışık Architects