Artful Well-Being Experiences

The Noom Mindful Art Break recently launched to share the power of art for uplifting spirits, sparking creativity and providing a meaningful way to process emotions, all of which play a part in enhancing overall well-being. This new feature encourages members to take time to pause and reflect, and adopt a microhabit designed to alleviate anxiety, reduce stress and support a sense of calm, joy and even awe. For participating, users can earn Seeds, a virtual currency in the Noom app.

Mindful Art Break gleans from Noom’s Blueprint for Everyday Wellbeing, which informs the company’s approach to product innovation and strategy. “The science is clear: viewing fine art can be a powerful mood enhancer,” said Geoff Cook, Chief Executive Officer of Noom. “We created Mindful Art Break to make that healing experience accessible to everyone."