What is the trend of nostalgia tourism?

Entrepreneurs can capitalize on people's desire to relive the past and create more nostalgia-themed attractions or events.

What is the trend of immersive social media activations?

Companies can create interactive, immersive spaces designed for optimal photo-taking and sharing on social media to increase brand awareness.

What is the trend of childhood revival?

Businesses can tap into consumers' desire to revisit their childhood memories and create products or services that offer a nostalgic experience.

What are the implications for the tourism & hospitality industry?

Hotels, museums and theme parks can create nostalgia-themed activations to attract millennials and families.

What are the implications for the event planning & marketing industry?

Event planners and marketers can incorporate nostalgia themes in their events to make them more memorable and shareable on social media.

What are the implications for the retail & merchandise industry?

Retailers can tap into nostalgia by offering vintage designs or recreating popular products from the past to attract consumers who crave a sense of familiarity.

Nostalgia-Themed Selfie Museums : HideSeek

Nostalgia-Themed Selfie Museums

Toronto's HideSeek Draws Inspiration from Childhood Memories

Jana Pijak — May 27, 2019 — Pop Culture

References: gohideseek & torontolife

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HideSeek is Toronto’s newest selfie museum that is centered around nostalgia. Drawing inspiration from the 90s and early 2000s, the activation is Instagram-friendly, featuring childhood-themed and whimsical room settings with a nod to pop culture. These range from bubble furniture spaces to those spotlighting velcro and slinky toys of varying sizes.

Though Millennial-centric at its core, this space will also appeal to children thanks to its whimsical rooms that spark the imagination. The family-friendly pop-up ensures guests will get more than one opportunity to snap the perfect Instagram selfie, with tickets sold via its website. Adult passes for the space are priced at $25 and child passes are available for $20 a piece.

Image Credit: Gabby Frank, Toronto Life

Trend Themes

Nostalgia Tourism — Entrepreneurs can capitalize on people's desire to relive the past and create more nostalgia-themed attractions or events.
Immersive Social Media Activations — Companies can create interactive, immersive spaces designed for optimal photo-taking and sharing on social media to increase brand awareness.
Childhood Revival — Businesses can tap into consumers' desire to revisit their childhood memories and create products or services that offer a nostalgic experience.

Industry Implications

Tourism & Hospitality — Hotels, museums and theme parks can create nostalgia-themed activations to attract millennials and families.
Event Planning & Marketing — Event planners and marketers can incorporate nostalgia themes in their events to make them more memorable and shareable on social media.
Retail & Merchandise — Retailers can tap into nostalgia by offering vintage designs or recreating popular products from the past to attract consumers who crave a sense of familiarity.

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