Literary liquor labels, Art Deco bottle designs and wine inspired brews are just some of these premium beer branding examples. For the majority, beer branding reminds one of sports, beautiful women and cottage trips with friends. While mainstream beer brands are often known to push this type of imagery in their TV ads and marketing campaigns, these premium breweries are choosing a different approach and embracing artisan design details.
Whether looking to the past for inspiration or infusing their bottle designs with artful graphics, these premium beer branding examples embody elegance and are not only recognized for their taste, but also for their tasteful branding.
Notable examples from this list include Avant Red Flander Ale's wine bottle inspired branding and Tomat Design JC Lager that boasts a sophisticated and nautically themed design.
30 Premium Beer Branding Examples
30
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
29
Dark Beer Branding
The Tomat Design ‘JC' Lager is Inspired by the Sea and Strong Flavo
28
Cultural Heritage Beer Branding
Swing Microbrewery Celebrates Quebec's Rich History
27
Art Deco Alcohol Bottles
Thorleifur Gunnar Gislason is One of 10 Designers for Thorsteinn Beer
26
Bound Rope Branding
Mercator Beer Packaging Makes Use of Maritime Merchandizing
25
Cruciform Beverage Branding
L'Ermita Beer Packaging Reduces Romanesque Symbolism to the Cross
24
Minimalist Beer Bottles
The Heineken Icone Pure Packaging Keeps it Simple with White
23
Grossly Branded Beers
The 'Rat's Piss' Beer Has a Beautiful Bottle and Unusual Beer Name
22
Literary Beer Bottles
'Just Beers' Pale Ale Lets You Read While You Drink
21
Elegant Ebony Beer Branding
Monteith's Single Source Lager Has the Look of Luxury
20
Froth-Topped Bottles
Sixpence Stout Packaging Features a Creamy Seal That Seems to Drip Down
19
Revived Beverage Vessels
Brew York City Branding Brings Back the Antique Growler
18
Kingly Booze Branding
Zege Belgian Beer Packaging Moves Up the Marketing Hierarchy
17
Folded Booze Labels
Origami Beer Bottles are Decorated With Self-Folded Lilies
16
Authentic Beer Branding
Viven by Tom Rotsaert Receives a Winning Label for the Award-Worthy Drink
15
Sacred Beer Branding
T’ani l’ai by Marta Llop Draws on Ancestral Territories for Packaging
14
Dual Vice Drink Packaging
The ‘Coffee Beer’ Raises Funds for Disaster Relief in Japan
13
Honey Yeast Beers
Ginza Brown is a Limited Edition Sapporo Beer Made with Honey Bee Yeast
12
Newspaper Beer Branding
Armadillo Brewery by Havard Fadnes Uses a Recycled Look
11
Sacrilegiously Sweet Beer Brandings
DuClaw Sweet Baby Jesus Chocolate Peanut Butter Porter is Rich
10
Distressed Ticker Vino Branding
The Black Heart Brewery Packaging is Rustically Romantic
9
Business Men Beer Branding
The Mad Men Beer Takes Inspiration from Pop Culture
8
Minimalist Beer Branding
The Wild Winter Ale Graphics by Bedow for Mikkeler Embrace Simplicity
7
Celebratory Sports Beer Bottles
China's Limited World Cup Tsingtao Beer Bottles Celebrate Brazil
6
Nordic-Themed Beer Bottles
The Nordic Carlsberg Beer Bottles Pay Tribute to Its Danish Heritage
5
Port-Like Beer Branding
Old River Ale Looks More Like a Liqueur
4
Wine Bottle Beer Branding
The Avant Red Flander Ale will Trick Wine Drinkers
3
Messy Trajectory Marketing
48 Miles Later Beer Packaging Maps the Distance Between Breweries
2
Nostalgic Beer Branding
Widmer Brothers Takes on an Aged Painter Look
1
Fencing Beer Branding
Saber Beer Uses Sport to Promote its Brew
Related Ideas
Bruise-Revealing Abuse Ads
This Domestic Abuse Campaign Uses Beer Coasters to Deliver Its Message
Brazilian Bombshell Editorials
Gisele Bundchen Shows her Brazil Pride for Elle France June 2014
Sporty Flight Uniforms
Lucky Air Flight Attendants Wear Team Brazil Jerseys for the World Cup
Cigarette Carton Jerseys
Fits Leo Maurice's World Cup Kits Are Made from Cigarette Packs
Comic Book Alcoholic Beverages
Super Hero Beers by Marcelo Rizzetto is Inspired by Justice League
Gourmet Drumstick Branding
Wishbone's Rustic Restaurant Branding Mixes Modern with Authentic
Plastic Pint-Like Packaging
Gold Mine Beer Branding Serves Up the Bar Experience Wherever You Are
Bar Brawl Branding
Beat Beer Packaging Becomes a Weapon for Impromptu Pub Fights
Cultural Heritage Beer Branding
Swing Microbrewery Celebrates Quebec's Rich History
Vibrant Hipster Beer Branding
Cale Brewery's Beer Branding Identity is Clean and Colorful
Groovy Booze Branding
Devil's Peak Beer Packaging Channels 70s Spirit and Nostalgia
Skull-Adorned Bean Branding
New Packaging for Onyx Coffee Lab Will Bring You Back to Life
Origami Beer Labels
These Bottles are Marketed with Paper Oragami Labels
Translating Beer Apps
The 'Pivo' App Helps You Order Beer No Matter Where You Are
Pocket-Fitted Football Charts
This Printable World Cup Schedule Keeps Track of Match Times For You
Bribing Social Campaigns
This Newcastle Brown Ale Twitter Campaign Will Pay You $1 for Following
Sailor Tattoo Beer Branding
Brasserie Artisanale Du Château's New Look is Hipster and Vintage
City-Specific Beer Branding
The Foster's Redesign by BrandMe Focuses on Melbourne
Quirkily Bearded Brew Branding
Wonton Brewery's Beer Bottle Labels Have Distinct Personalities
Boldly Basic Booze Branding
Northcoast Beer Packaging Uses Geometric Shapes to Comment on Content
Busted Bottle Branding
Broken Beer Packaging Suggests Cracks in the Glass That'd Potentially Form
Cement-Coated Containers
A Concrete Bottle Surface Covers Wine with an Unexpected Cloak
One-Handed Beer Openers
This Funky Bottle Opener is Smart and Functional
Faux-Wood Beer Cans
These Velkopopovicky Kozel Beer Cans Appear to be Made of Carved Wood
Beer-Toting Bike Attachments
This Growler Cage is a Bike Attachment to Transport Beer Bottles
Suave Coffee Branding
Espresso Republic’s Packaging Design Identity is Raw and Bold
Froth-Topped Bottles
Sixpence Stout Packaging Features a Creamy Seal That Seems to Drip Down
Eccentric Tattoo-Like Branding
Crooked Fence Brewery’s Eclectic Beer Packaging Gets it Just Right
Typographic World Cup Posters
Ricardo Mondragon's Poster Series Capitalizes on the Football Frenzy
Miners' Beverage Marketing
Hanys Beer Packaging Has a Direct and Powerful Image of a Digger's Pick
Inverted Libation Sippers
The Brew2Go Holds a Whole Beer to Help Keep It Cool and Stop Spills
Revived Beverage Vessels
Brew York City Branding Brings Back the Antique Growler
Nautical Booze Branding
High Seas Brewing Co. Packaging Throws a Line Out to Beer Lovers
Emotion-Fueled Beer Branding
Deck & Donohue Base the Packaging on How the Drink Feels
Art Deco Beauty Branding
The Color Collection by Benefit Has Subtle Elements of the 1920s
Hipster Brewery Rebranding
Upland Brewing Co.'s New Modern Beer Branding is Vibrant
Mystical Creature Beer Branding
Dragon Fiery Ginger is a Beer with a Bite
Lab-Inspired Beer Branding
This Beer Comes Packaged in Science Lab-inspired Glass Bottles
Authentic Beer Branding
Viven by Tom Rotsaert Receives a Winning Label for the Award-Worthy Drink
Sacred Beer Branding
T’ani l’ai by Marta Llop Draws on Ancestral Territories for Packaging
Beer-Branded Barbecue Sauces
Get Ready For The Long Weekend with These Tasty Marinades
Ranch-Inspired Beer Branding
Posen Beer by Diana Goldberg Takes Cues from One Person's Heritage
Viking-Inspired Beer Branding
TOFF Stimulates Images of a Nordic Viking
Prank Advertising
Lacey Walsh Discusses the Best Beer Commercials and Conquering the World
Literary Jam Branding
Gastromasterskaya's Jam Jar Packaging Was Inspired by Popular Books
Creamy Ice Tea Floats
This Soda Ice Cream Float is Made Using Thai Ice Tea
Hidden Image Sports Ads
Urheilusanomat's World Cup Ad Will Make You Stop and Stare
Heroic Beer Promotions
The Coors Light Damme Cold Media Campaign Features Jean-Claude Van Damme
Apocalyptic Undead Beers
These Eerie Demon Beers are the Perfect Boozy Zombie Food
Scratch-Off Booze Branding
Dolina Beer Packaging Engages You By Suggesting its Hidden Image
Botantical Craft Beers
The Daisy Cutter Pale Ale has Notes of Floral and Grapefruit
Sandwich-Flavored Brews
Catawba Brewing Co. is Making a Peanut Butter and Jam-Flavored Beer
Newspaper Beer Branding
Armadillo Brewery by Havard Fadnes Uses a Recycled Look
Weathery Ice Cream Branding
Rain or Shine's Ice Cream Containers Suit Any Season
Sacrilegiously Sweet Beer Brandings
DuClaw Sweet Baby Jesus Chocolate Peanut Butter Porter is Rich
Nature-Inspired Beer Branding
Nicklas Hellborg Redesigns the SMFBeer Packaging
Geometric Booze Branding
The Capari 2014 Art Labels Highlight the Work of Fortunato Depero
Customer-Controlled Happy Hours
The Carlsberg HappyBeerTime Stint Revamps the Drinking Experience
Sulky Beer Branding
Seasonal Affective Beer Gets Its Identity from Gloomy Weather
Ticket-Toting Beer Labels
This Company Replaced Beer Labels with Tickets for Transportation
Resume Beer Branding
Brennan Gleason Came Up with an Amazing Resume Idea that Involved Beer
Introduction-Focused Beer Branding
The Welcoming Committee by Upland Brewing Aims at New Customers
Sporty Blue Brews
Japan's Kirin Beer Garden is Serving Blue Beer for the World Cup
Street Food Paint Branding
Callie Logan Uses Nutrients for Krylon Spray Paint Packaging
God-Inspired Beer Branding
Jupiter Beer Takes a Heavenly Approach to Packaging
Unifying Sports Campaigns
Carlsberg's Border Football World Cup Campaign Unites the Divided
Dark Side Drink Dispensers
Tom Sachs Wants You to Chill with His Evil Vader Fridge Design
Facial Hair-Infused Libations
Rogue Beard Beer is Made From Brewmaster John Maier's Beard Yeast
Booze-Based Hair Products
Frank Leder's Wheat Beer Shampoo Gives You Luscious Beer-Drenched Locks
Wanderlust Beer Branding
Around the World Beer Flight Merges a Love of Travel with a Love of Beer
Phone-Trapping Beer Glasses
The 'Offline Glass' Forces You to Choose Between Your Phone or Beer
Port-Like Beer Branding
Old River Ale Looks More Like a Liqueur
Therapeutic Beer Branding
The Russell Brewing Co.'s Hop Therapy Makes Beer Drinkers Feel Better
Sporty Size Comparison Ads
These Funny Electroshop Ads Show the Imporance of a Good World Cup TV
Rocker-Inspired Brews
This AC/DC Beer is Sure to Please Fans of this Australian Band
Wizardly Beer Balms
These Harry Potter-Inspired Wonder Witch Lip Balms Smell like Butterbeer
Wine Bottle Beer Branding
The Avant Red Flander Ale will Trick Wine Drinkers
Revision-Focused Beer Branding
The Tesco Revisionist Brand Updates Current Brews
Messy Trajectory Marketing
48 Miles Later Beer Packaging Maps the Distance Between Breweries
Cityscape Beer Cans
Together, Four Staropramen Lager Beer Can Designs Reveal a Bridge
Historical Figure Beer Branding
Abacus Ale Turns to Iconic People for Packaging Designs
Royal Guard-Imitating Beer
The 'Old Guard' Beer by Viewpoint Resembles English Guardsman
Modernized Heritage Beer Branding
Nordlands Receives a Makeover from Strømme Throndsen Design
Nostalgic Beer Branding
Widmer Brothers Takes on an Aged Painter Look
Iconic Beer Branding Makeovers
Miller Lite Gets a Design Makeover for Summer 2013
Sword-Crossed Beer Packaging
Sabre Beer Uses Fencing Swords to Represent its Brand
Craft Beer Cruises
Crystal Cruises' Craft Beer Travel Cruise Visits Micro and Nano Breweries
Mission-Driven Craft Breweries
Cape Commons is a Beer Company Supporting Clean Water Projects
Fencing Beer Branding
Saber Beer Uses Sport to Promote its Brew