This list of March 2019 social media trends ranges from selfie skincare lines to spring break dating apps and explores the various ways brands are leveraging online platforms to better connect with consumers.
Tinder is a popular dating app for Millennials, and recently the platform launched a feature which enables young people to meet up with potential dates while on spring vacation. The feature offers special badges one can post on their profile. These badges say the location they'll be visiting for the mid-semester break, encouraging college-aged students to meet other people abroad.
In another interesting branding effort, the skincare line Rohto Pharmaceutical’s released its Skin Aqua Sunblock, which arrives with a label that features backwards-printed text, encouraging consumers to take mirror selfies with the product.
Top 50 Social Media Trends in March
48
Chic Ice Cream Stores
Milk Train's Shop is Characterized by an Instagram-Friendly Aesthetic
47
Collaborative Clothing-Free Pop-Ups
Snapchat and LEGO Wear Boast an Augmented Reality Store
46
Social Media Brand Engagements
McDonald's is Taking a Stab at Balenciaga's Slip-On Shoes
45
Social Media-Inspired Wavy Glasses
The Bentel Brothers' Eyewear Presents Purely Aesthetic Glasses
44
Authentic Post-Childbirth Campaigns
Mothercare's Newest Campaign Champions 'Body Proud Mums'
43
Scrolling Food-Ordering Campaigns
KFC Middle East's 'Scroll Thru' Feeds Social Media Users
42
Creatively Remixed Ice Creams
The Exclusively Limited-Edition 'Tasty Ice Cream' Reinvents Classics
41
Inflatable Mobile Broadcast Studios
DropKey Studio in a Bag Offers Backgrounds for Streamers
40
Subtle Social Media Commentary
Ezequiel Pini's Project for Six N. Five Criticizes Social Media
39
Final Season Teaser Posters
HBO's 20 Game of Thrones Posters are Quite Mysterious & Foreshadowing
38
Social Media-Inspired Fashion Dolls
The Poseable #SNAPSTAR Dolls for Tweens Pair with a Free App
37
Charcoal Pasta Restaurants
Toronto's SÔS Restaurant Will Serve Up Instagrammable Dishes
36
Cartoon-Inspired Pop-Up Art Shows
SlumpyKev Taps the Childhood Nostalgia of the 2000s
35
Millennial Motherhood Publications
Millennial Mom Magazine Highlights Fashion, Lifestyle and More
34
AR-Enabled Billboards
Snapchat's Vertical Billboard Promotes a Snap Original Show
33
Gen Z Foodie Blogs
Zoë Bridge's Recipes and Tips Make It Easier to Follow a Healthy Lifestyle
32
Selfie-Ready Skincare Packaging
Rohto Pharmaceutical’s Skin Aqua Sunblock Features Backwards Text
31
Egg-Inspired Mental Health Ads
Hulu Taps the World_Record_Egg for a Positive Super Bowl Message
30
Personalized Travel Deal Chatbots
The 'Travel Professor' Lets Users Pinpoint the Best Deals
29
Next-Gen Modeling Platforms
FMO Directly Connects Online Retailers and Aspiring Models
28
AR Art Gallery Lenses
Snapchat's Virtual Art Gallery Celebrates Black History Month
27
Brunch-Inspired Cosmetic Collections
ColourPop & Zoella Launched a Food-Themed Makeup Collection
26
Empowering Black Dad Podcasts
Dope Black Dads Explores the Male Parenting Experience
25
Egg-Themed Pop-Up Museums
The Egg House is Opening a New Location in West Hollywood, Los Angeles
24
Ephemeral Virtual Pop-Ups
LEGO's Pop-Up Features Goods That Can Only Be Purchased Via Snapchat
23
Social Nightlife Planning Apps
'Nighthero' Lets Users Strategize Their Night on the Town
22
Anti-Influencer Fashion Campaigns
Diesel's 'Be a Follower' Campaign Depicts Influencer Antics
21
Social Media Phone Features
Samsung's Instagram Mode Makes for a Seamless Social Media Experience
20
Data Privacy Chat Apps
The 'Millijoin' Messenger App Doesn't Have Ad Targeting or Data Capturing
19
Upcycled Olympic Apparel
The ASICS Reborn Wear Project Turns Old Sportswear into Olympic Outfits
18
World Traveler Delivery Platforms
The 'Shippa' App Lets Travelers Deliver Packages by Hand
17
Spring Break Dating Apps
Tinder's Spring Break Mode Helps Users Find Flings
16
Mom-Friendly Fitness Tips
YouTube's Naturally Britanny Shares Her Stay At Home Mom Workout Routine
15
Humorous Dry Shampoo Commercials
Old Spice Flaunts Its Dry Shampoo in a Cheeky Car-inspired Video
14
Reality Star Parenting Channels
'Moms With Attitude' Stars Jersey Shore's Snooki and J-WOWW
13
Vivid Guru Makeup Brushes
Jeffree Star and Morphe Have Teamed Up for a Line of Affordable Brushes
12
Exclusive Superhero Comic Covers
Ryan Brown Illustrates a Limited Captain Marvel Cover for eBay
11
Collaborative Latina Cosmetics
Reina Rebelde's Influencer Collab Supports Puerto Rico
10
In-Game Virtual Concerts
DJ Marshmello Held the First-Ever Fortnite Concert for Millions of Fans
9
Tourist-Targeted AR Filters
Singapore Tourism's AR Effect Helps Tourists Locate Fun Destinations
8
Gamified Social Question Apps
The 'Qoop' App Lets Users Earn Company Shares by Asking Questions
7
Adventurous Social Activity Apps
The 'More' App Lets Users Plan or Partake in Activities
6
Photographical Timeline Apps
'FotoStory' Organizes and Shares Favorite Memories with Loved Ones
5
Backpacker Blogging Platforms
'Vagabundo' Offers a Streamlined Way to Document Your Travels
4
Handcrafted Natural Popsicles
Rime Time Serves Up Popsicles Made from Locally Sourced Ingredients
3
Miami Comfort Food Blogs
The Naughty Fork Showcases Delectably Extravagant Eats
2
Diverse Modern Family Representations
River Island's New Ad Deals with the Family Stereotype
1
Heartwarming Teleservice Commercials
Verizon's The Coach Who Wouldn't Be Here Ad Touches Hearts
Related Ideas
Nostalgic Dating App Campaigns
Hily Dating Launched Its Interactive 2017 Time Capsule
Summery Streaming Series Cosmetics
KISS x The Summer I Turned Pretty Products Celebrate the Series
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
Coffee Lip Balm Charms
Bubble Skincare’s Lip Balm and Charms Set is Fun and Functional
Dating Profile Billboards
Simply Spiked BOLD Moves Tackles Dating App Fatigue
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Grocery-Inspired Beauty Pop-Ups
The Markup Marché by The Ordinary Challenges Industry Buzzwords
Global Dating Platforms
TryCatch Global Dating Connects Singles For Cross-Cultural Interaction
Social Media-Inspired Retail Apps
Depop Outfits Lets Users Create Moodboards and Collages
Reality-Style Dating App Series
Tinder's Double Date Island Spotlights Creator Friends in Ibiza
Anti-Romantic Shrine Activations
Tinder Presents a Breakup Shrine in Tokyo
AR-Powered Makeup Experiences
NYX Professional Makeup Beauty Bestie 2.0 is Available on Snapchat
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
Strategic Beauty-Focused Retail Expansions
Urban Outfitters Supports Yes Day Beauty's Us Debut
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
K-Beauty Paris Pop-Ups
MEDIPEEL Hosted a Paris Printemps Pop-Up
Essential Skincare Sets
Merit’s New A/W 2025 Sets Bring Limited Shades and Travel-Sized Essentials
Low-Pressure Group Dating Apps
Bumble Launched Its Bumble Plans App to Move Beyond the Swipe
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Community-Driven Shopping Experiences
A TikTok Shop Pop-Up is Coming to Westfield Stratford
Mobile-First Microdramas
TikTok and Hoorae Media Launched the Screen Time Series
Phone-Free Crafting Experiences
Pinterest Brought a Phone-Free Experience to the Desert
Gamified Shade-Matching Activations
Rare Beauty and Sephora Launched the True to Myself Match Up
Surf-Focused Dating App Partnerships
The World Surf League Partners with SURF
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Perfect Match Pop-Ups
The NYX x Tinder Wonder Date Lounge Converges Dating & Beauty
Dance Routine Sunscreen Campaigns
Hawaiian Tropic and Alix Earle Partnered for a New Campaign
Dedicated Social Event Apps
TikTok Pro Events is Arriving Ahead of the 2026 FIFA World Cup
Light-Exposure-Addressing Skincare Lines
Tomorrow-Today Beauty Brings Blue-Light Skincare to Ulta
Live Social Shopping Expansions
QVC® Announces New Brands That Will Join Its Roster in 2026
Rewards-Based Beauty Devices
Sephora Expanded its Rewards Catalog With High Tech Skincare Tools
Clinical K-Beauty Pop-Ups
Rejuran Debuts Science-Led Skincare Through a Sephora LA Activation
Dating Advice Video Series
Bumble Beeline Fields Questions from Gen Z and Millennials
Culturally Provocative Sponsorship Campaigns
La Roche-Posay Debuts the Shadow Sponsor Campaign
Breakthrough Beauty Brand Expansions
rhode Launches in Sephora, Marking a Major Retail Expansion
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Mobile Beauty Supply Pop-Ups
Sally Beauty Enters into a Collaboration with DoorDash in NYC
IRL Dating App Events
Tinder Events Helps Daters Connect in Low-Pressure, In-Person Groups
Kids-First Personal Care Brands
Rayro Plans to Debut Creams and Balms in Toy-Like Formats
Grocery-Inspired SPF Pop-Ups
Beauty of Joseon's Morning Moisturizer SPF Grocery is Experiential
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Reality-Themed Dating Campaigns
Tinder Launches a YouTube Reality Show to Appeal to Gen Z
Pop Culture-Inspired Beauty Campaigns
Peter Thomas Roth Taps 'The Summer I Turned Pretty'
Creator-Led Skincare Ads
The BYOMA Shorttime Show Celebrates Short Kings and Queens
Creator-Led Beauty Retail
rhode Expands Across Sephora Europe After Strong Viral Demand
In-Person Connection Apps
Court is an Empowering New Social App Without Messaging or Swiping
Traveling Beauty Kiosks
The Rhode Summer Station Brings Exclusive Items to the US, Canada & Europe
Intent-Based Dating Features
Hinge introduces tools that help users signal readiness to meet
Emoji-Inspired Pimple Patches
The Breakout Hack Pocket Patches Make a Fun, Playful Statement
Gen Z-Targeted Wine Campaigns
The I heart kinda Summer Campaign is Launching Soon
Festive Skincare Pop-Ups
Byoma's Wonderlab Celebrates Skin Health and Barrier Innovation
brand-focused social media shopping
TikTok Shop & Free Soul Launch the First 2026 Super Brand Day
Beauty-Centric Cafe Collabs
Velvet Vault x Brandor Coffee Teamed Up for a Two-Day Event
Shoppable Beauty Routine Apps
BeautyShelf Helps Users Discover Authentic Recommendations
Cosmetics-Focused Mobile Retail Apps
Clarins and Merkle Collaborate on a Mobile Application
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Spring Skincare Sampling Boxes
The NewBeauty Spring 2026 TestTube Box is Curated
Swipe-Eliminating Dating App Updates
The Bumble Interface Getting Rid of the Swiping Experience
Ephemeral Photo-Sharing Apps
Instagram Instants App Introduces Single-View 24-Hour Photos
Social Commerce Integrations
Ulta Beauty Launches a Creator-Driven TikTok Shop
AI Beauty Apps
Refresh App Combines Hair, Makeup and Styling in One AI Platform
Body Care Rebranding Initiatives
Tree Hut Embraces the Sentiment of 'Uncontain Yourself'
Astrological Dating App Experiences
Tinder Astrology Mode Helps Users Connect Over Birth Details
Social Commerce Supplements
youtheory Expands Wellness Sales Through TikTok Shop
Scientific Skincare Campaigns
The Neutrogena Break the Rules Campaign Challenges Rigid Rules
Throwback Beauty Campaigns
You’re a 10…with your ButterFace Taps 2016-Era Beauty YouTubers
Redefining Screen-Free Cameras
Camp Snap Arrives at Target as a Mindful Disconnection
Matchmaker Dating App Features
Bumble BeePitched Lets Friends and Family Members Pitch a User
Unfiltered Skincare Campaigns
The Indu Spots Happen Campaign Celebrates Unretouched Teen Skin
Music-Forward Dating App Events
New Dating App Cerca Brings Friends-First Energy to IRL Mixers
Anti-Algorithm Social Platforms
Buzzfeed’s Branch Office Creates Interactive AI-Powered Apps
Public Health Documentary Web-Series
La Roche-Posay Launches The Burning Truth Series
Mindful Skincare Programs
Tatcha and Open Launched a Guided Program on World Mental Health Day
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
UV-Reactive Tanning Stencils
Quickie Stickies Sunless Support Safe Temporary Tan Tattoos
Social-First Retail Commerce
Shoezone expands TikTok Shop through creator-led shopping
Summer Blush Colors
Rhode Debuts New Pocket Blush Colors to Complete Your Sun-Soaked Summer Look
Social-First Body Care Campaigns
Suave Runs the 'Smell Like Your Ex(foliating Body Wash)'
Offline Dating Experiences
Beyond Debuts Social Club Prioritizing In Person Connections
Singles Jewelry Collections
Tinder x Ian Charms' Collab Dropped for Uncuffing Season
Global Market Expansions
rhode Has Launched Direct-To-Consumer in Mexico and a European Rollout
Activity Gear Billboards
Ocean Spray's Reclaim Happy Hour Activation Got Australians Up & Moving
Women-Focused Optimisation Era Studies
KIC Releases Surprising Survey Data About the Industry
AI Social Discovery Apps
Dutiap Helps Users Discover Connections Through AI-Powered Photo Insights
High-Profile Skincare Launch Parties
Clarins Celebrated Beauty Launch with Maroon 5 and Others
Brand-Creator Matchmaking Events
Dhar Mann Studios & Brand Innovators Hosted a Speed Dating Event
Social-First Shade Match Campaigns
Erborian's Find Your Match Experience Launched on TikTok
Friend-Approved Dating App Features
Hinge Friend's Take Lets Trusted People Share Reflections
Real-Time Beach Review Apps
Beachday™ is Designed for Next-Gen Travelers
Shoppable Microdramas
Crocs and SuperOrdinary Turn TikTok Storytelling Into Shopping Experiences
Dating App-Supported Fitness Events
Surf Dating Becomes HYROX's Partner in North America
Anti-Screen Summer Social Events
Eventbrite Presents 'The Offline Summer' Initiative
Social Travel Booking Platforms
TikTok GO Turns Creator Travel Videos Into Bookable Trips
Activity-Based Connection Apps
Troov Helps People Meet Through Shared Interests And Activities
Social-First Dating Series
Tinder Double Date Island Premieres Exclusively on TikTok
Social-First Beauty Retailers
Sally Beauty Joins TikTok Shop
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Self-Expression Retail Campaigns
Tillys Marked Ten Months of Its Discover Your Style Campaign
Authentic Self-Focused Dating Apps
The Glimr Dating App Places an Emphasis on Authenticity
Social Engagement Platforms
Sociable AI Predicts Viral Posts And Generates Brand Aligned Comments
Parental Social Media Alerts
This Instagram Alert Will Let Parents Know of Troubling Teen Searches
Unbranded Sun Protection Campaigns
The Sun Responsibly Campaign Advocates for Daily UV Protection
Real-World Connection Apps
DayOne IRL Dating App Focuses on In-Person Interaction Over Texting
Attention-Grabbing Acne Tubes
Pure Daily Care Designed a New Product with TikTok Shoppers in Mind
Photo Ranking Social Apps
Relevant Charts Lets Users Compete To Rank Their Photos Worldwide
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Proximity-First Friendship Apps
Friending Launched the Friending App to Foster Friendships
Foodie-Themed Singles Events
Knorr and Eventbrite are Connecting Singles in and Out of the Kitchen
Ai-Supported Smart Dating Tools
Facebook Dating Adds an AI Assistant for Swipe Fatigue
AI Selfie Apps
Roast My Selfie Provides AI-Generated Roasts And Personality Insights
AI-Driven Platform Updates
Yelp Spring Product Release 2026 Introduces the Yelp Assistant
Sun Safety Docu-Series
The Burning Truth by La Roche-Posay Protects & Educates Gen Zalpha
Tangerine-Themed Skincare Activations
A Volcanic Island Inspired Skin Cupid's Summer Jeju Roadshow
Curated Professional Dating Apps
The Luxy Dating Service Screens Potential Matches
Social Media-Inspired Salad Campaigns
The Florette #SaladTok Campaign Marks the Summer of Salads
Social-to-Outdoor Campaigns
Tribesigns Extends TikTok's Super Wish Campaign to Times Square
Women-Focused Curated Pop-Up Experiences
tm:rw Introduces the Bloom Pop-Up Concept Until April 15
Positive Disruption Apps
MeBeMe Helps Users Break Their Doomscroll and Feel More Like Themselves
Sun Safety Movements
La Roche-Posay's #DermsAgainstBurns Takes on the Burn Lines Challenge
Social Home Cleaning Campaigns
CLR Brands Aims to Make Cleaning Attractive in New Campaign
Social Media-Inspired Streaming Apps
The Netflix App Feed Will Introduce a TikTok-Like Style
Social Super Apps
Faxo Combines Social, Dating, Messaging, And Networking In One App
Global Brand Refresh Systems
'Face the Future' Announces Rebrand With ShopTalk Studio
Anti-Algorithm Back-to-School Campaigns
Journeys' Turn It Up Activates Self-Discovery in Gen Z
Event-Based Social Networking Applications
The Plus 1 App is Expanding into Florida
Single Cook Connections
Knorr's #ServingSingles Empowers People to Spotlight Foodie Friends
AI Dating Photo Generators
RizzShot Turns Selfies Into Swipe-Worthy Studio-Quality Dating Photos
Valentine's Day Dining Research
OpenTable Compiles Data on Valentine's Day Dining Trends
Real-Time Video Matching
Call Me Maybe Connects Singles Through Fast, Fun 15-Minute Video Chats
Skincare Tracking Apps
Routina Skincare Helps Users Build Consistent Skincare Habits Effectively
Visual Timelapse Apps
SelfieStory Creates Seamless Timelapse Memories From Daily Photos
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
AI-Powered Facial Touch-Ups
Google Rolls Out a Photos Touch-Up Feature for Easy Image Tweaks
Swipeable Photo Memory Apps
Tender Turns Photos Of Your Loved Ones Into A Swipeable Memory Album
Data-Comparing Social Apps
The Mutually App Matches Users Based on Their Digital Footprint
Phone Software Updates
Google Launches March Pixel Drop With New Pixel And Android Features
Social Travel Apps
Photerra Helps Travellers Discover Hidden Gems And Plan Trips Together
Coffee Lip Balm Charms
Bubble Skincare's Lip Balm and Charms Set is Fun and Functional