With possible arguments from the lactose intolerant, milk is pure, healthy and relatively uncontroversial. However, the creative marketing geniuses in several industries have used milk to inspire a number of viral ads which are funny, innovative, functional, sexy, and questionable--sometimes all at the same time.
From breast milk products to public service announcements, creative carton packaging, DIY chocolate, dietary aids, and fashion photography, milk can clearly do something for everyone!
Implications - WIth the undeniable success of the 'Got Milk?' campaign, milk has made a turnaround from a family-friendly drink into a super cool beverage that people of all ages embrace. Companies who reference healthy lifestyle within their print campaigns will likely find the same success that milk companies have gained from featuring cool, unusual milk campaigns.
59 Unusual Milkovations
59
Milk Dresses
Andrey Razumovsky's Racy Liquid Fashiontography
58
Mom-Athlete Dairy Campaigns
Dara Torres Unveils New “Got Milk?” Ad
57
High-Profile Spokesdogs
Despite Buzz Over Portuguese Water Dog, Milk-Bone Picks Great Dane
56
Russian Crassvertising
Alena Nikiforov Gets a Milk Facial to Promote Dairy
55
Breast Milk Soap
DIY Beauty Products
54
Cadbury Guerilla Marketing
Dairy Milk Gorilla Ad
53
Mothers Selling Breast Milk Online
52
Milk Packaging Design Contests
Future Milk
51
Cheese Made of Breast Milk
Human Cheese
50
Superheroes Promoting Milk
Batman: Got Milk?
49
Milky Jeweltography
Vadim Piskaryov's Scalding Hot Jewelry Shots
48
Milk Jug Art
iPlay Patio Lanterns
47
Artistic Sex Toy Packaging
'The Cream' Comes in a Milk Box
46
Milk Splatter Chairs
Splash Lounge
45
Hip Milk
Yoamolaleche Ads Modern Design to Milk
44
Literal Packaging
Alphabetical Milk Carton
43
Yodeling Alp Girls to Promote Dairy
Heidi Klum in “Who's Got Milk?”
42
Maternal Milk Packaging
Japanese Toy-Inspired 'Teet-Milk' Concept
41
Breast Milk Ice Cream
PETA Asks Ben & Jerry's To Use Human Dairy
40
Sensuous Milktography
Ramon Lenherr's 'Milk' Makes Drinking Dairy Hot
39
Serving Human Dairy
Swiss Restaurant Offers Breast Milk
38
Violent Movie Bars
Korova Milk Bar from A Clockwork Orange
37
Lactating Milk Bottles
Anatomically-Correct Dairy Containers
36
Magical Milk Cartons
Milk Gone Bad Lights Shows Secret Image
35
Milk Carton Dating
Welsh Farmers Put Their Mugs on Their Jugs
34
Milk Milk Lemonade
Immature T-Shirts in Demand
33
Temperature-Sensitive Baby Bottles
Thermochromic Ink is Green When Milk is Warm, Red When It's Hot
32
Liquified Rotten Cheese
Blue Stilton Milk Shake
31
Fat-Burning Milk
The New Energy Drink
30
Fair Trade Chocolate
Cadbury's Dairy Milk Announces Switch to Fair Trade Certification
29
Nursing Reminder Bracelet
MilkBands
28
Glowing Milk Cartons
Neon Lamps and Eclectic Illuminated Designs by Roger Borg
27
Human Breast Milk Commercially Available For Babies in Japan?
26
Personified Teeth
'Milk Toof' Comics by Inhae Unravel the Journey of Two Toofy Pals
25
Lacy Recycled Decor
‘Bulbous' Sculptures Made From Plastic Milk Bottles
24
Glam Rock Dairy Promotions
White Gold Targets Milk-Drinking Teens (UPDATE)
23
Custom Chocolate Bars
Cadbury's Dairy Milk Contest
22
Deliberate Ad Discrimination?
Milk Commercial Adds to Many Misinterpreted Ads
21
Beer Milk Hybrids
Bilk Is An Odd Drink Blend
20
Indigestion Painvertising
GastroMilk Ads Show Animals Trying to Escape From Stomachs
19
Push Button Chocolate Milk
Moo Mixer
18
Marketing Milk
Got Milk? Goes for (White) Gold
17
Milk Industry Brands an Emoticon
16
Stop-Motion Milk Ads
Cravendale Dairy Bull is Addicted to Milk
15
Medicinal Breast Milk
Dad Drinks Daughter's Breast Milk to Battle Cancer
14
Cow-Milking Robots
Automated Dairy Extractors
13
Classy Cream Containers
Half Pint Creamer Resembles Cute Mini Milk Carton
12
Nutritious Night Lights
The Milk Glass LED Lamp
11
DIY Chocolate Milk
Sipahh Portable Flavoring Straws
10
Safer Stunts in Milk Ads
Anglac Campaign Shows That Strong Bones Pose Fewer Risks
9
2600 Calorie Milk Shakes
Baskin Robbins Chocolate Oreo Shake Has 125g of Fat
8
Fairytale Commercials
Toma Leche Milk Ads
7
Chocolate Made of Camel Milk
Al Nassma
6
Lotion Sculptures
Mediterranea Body Milk Ad Has 'Body Sculptor' Figurines
5
Caramel Seatbelts
Milky Way Chocolate Wants You To Stretch Their Candy Bars
4
Home Alcohol Tests for Breastfeeders
The Milkscreen
3
Superhero Health Promoters
Hugh Jackman as Wolverine in Got Milk? Ad
2
Pouring Milk in Fields
European Dairy Farmer Boycotts
1
Bizarre Holiday Menus
Heston Blumenthal's Reindeer Milk Ice Cream and Sugar Baubles
Related Ideas
Unapologetic Women-Centric Campaigns
O Positiv Health Hosted an Empowering Event in New York
Sound-Focused Ice Cream Ads
Magnum Ice Cream Ads Bring the Ultimate Sensory Experience to Life
Sauce-Inspired Sodas
Olipop and Hidden Valley Created a Savory Four-Pack for April Fool's Day
Plant-Based Chocolate Puddings
JELL-O Oat Milk Chocolate Pudding is Lactose-Free and Vegan
Summer-Celebrating Chocolate Bars
The Cadbury Dairy Milk Summer Edition Bars Embrace Warm Weather
Bizarre Influencer-Supported Beer Campaigns
Miller Lite Debuts Miller Tea Time with Livvy Dunne
Protein Drink Collaborations
Dunkin and Megan Thee Stallion Launch a Protein-Rich Milk Beverage
Nostalgic Y2K-Inspired Commercials
Dove Reinterprets 'Don't Cha' with the 'Hot Like Us' Campaign
Ultra-Filtered Flavored Protein Milks
Barebells Milk Drink Comes in Three Flavors
Colostrum Sodas
Armra is Bringing the First Ready-to-Drink Beverage Powered by Colostrum to Market
Milk Dunking Ritual Campaigns
Oreo Cows Campaign Highlights Cookie and Milk Pairing
Dairy-Driven Snack Products
These SMUG Dairy Snacks Come in Three Varieties
Milky Coffee Collabs
The Ordinary x Milky's Celebrated the Launch of a Toner
Thoughtful Packaging Redesigns
Lidl's Private-Label Focuses on Nutritious Value and Children
Dairy Brand Investments
The Equity Studio Leads Investment into ALL THINGS
Plant-Based QSR Milk Partnerships
Burger King and Oatly Partnered to Replace Cow's Milk
Color-In Hydrating Drinks
Oodles of Doodles' Flavored Water Encourages Creativity
Provocative Milky Perfumes
ERIS' Mother's Milk Extrait De Parfum Features a Dark, Dissonant Note
Milk-Filled Jackets
Skylar Diggin Sported a Protein Puffer Jacket Containing Real Dairy Milk
Indulgent Plant Milk Bodywashes
Dove x Chamberlain Coffee Drop a Plant Milk Cleansing Collection
Animal-Free Dairy Milks
Strive FREEMILK is Made with Fermentation for Dairy-Like Milk
Functional Dairy Products
The Meiji W Skin Care Yogurt Will Help Hydrate and Protect The Skin
Protein-Rich Milk Alternatives
Silk Protein Offers 13 Grams of Protein
Vegan-Inspired Body Washes
Dove Partners with On Third Thought for Plant Milk Skincare
Plant-Based Whole Milks
Eclipse Foods Makes a Significant Advancement in Non-Dairy Innovation
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Hybrid Dairy Milk Products
These Albert Heijn Milk Products are Made with Dairy and Plants
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Protein-Rich Indian Products
Parag Milk Foods Unveils High-Protein Products for Indian Consumers
Family-Focused Cleaning Campaigns
ECOS Celebrates Life's Beautiful Chaos with Little Messes Ad
Gut Health Skincare Supplements
Legendairy Milk She’s Glowing Offers Collagen and Fiber
Nostalgic Biy Milkshakes
f’real Partners with Good Humor to Launch a Customizable Beverage
Women's Wellness Supplements
Legendairy Milk Unveils a Supplement Lineup for Bloat and Gut Health
Cheeky Baking Apparel
Betty Crocker Turns Cake Mix Nostalgia Into Wearable Merchandise
Pickle-Shaped Chocolates
M&S Food's You Tickle My Pickle Milk Chocolate is a Playful Treat
Ethically-Sourced Oat Alt Milks
Organic Valley Oat Beverages Come in Two Varieties
House Party-Themed Campaigns
Hiders Keepers Shows Stella Artois’ Clever Take on Party Etiquette
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Reformulated Protein-Rich Refreshments
Muscle Milk Drinks Now Have 50% Less Ingredients
Cinematic Condiment Campaigns
Mike's Hot Honey Has Debuted Its First National Advertising Campaign
Eating Ritual Campaigns
Müller You Know How You Like It Celebrates Unique Snacking Methods
Cheeky Infant Formula Campaigns
Good Start® Debuts the Stigma-Addressing 'Suck It' Campaign
Immersive Dairy-Free Summer Campaigns
So Delicious Dairy Free Debuts Dairy Free Your Mind™
Rebranded Protein Milkshakes
Nurri Presents a New Vibrant Packaging Design
Dubai-Style Flavored Milks
Oakridge Dairy's Dubai Chocolate Milk Taps into a Taste Sensation
Social Experiment Cafes
International Delight Set Up the Simply Coffee Café to Capture Reactions
Fiber-Focused Cereal Ads
Raisin Bran Uses its Super Bowl Spotlight To Promote Gut Health
Humorous Olive Oil Campaigns
Graza Launched a National Brand Campaign Called 'Seriously Serious'
Shelf-Stable Protein Milks
The Benefitt High Protein UHT Milk Has 31-Grams of Protein
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Seasonal Student-Made Dairy Campaigns
Graham's Family Dairy 'Make it a Gold Christmas' is Festive
Clean-Label Protein Drinks
Armored Fresh Launched the Seven-Ingredient PIILK With 30g Protein
Humorous Mother's Day Campaigns
bubly Addresses Mother’s Day Mishaps with the 'Gift Glow Up Shop'
Breast Milk Ice Creams
Frida Partners with Oddfellows to Debut a New Ice Cream Flavor
Athletics-Inspired Greek Yogurt Campaigns
Oikos Pro Runs an Activation During the Stanley Cup
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Strawberry-Inspired Dairy-Free Milks
Mooala's Strawberry Bananamilk is Flavorful and Nourishing
Almond Snack Brand Milks
Blue Diamond Almondmilk Comes in Four Varieties
Athlete-Targeted Dairy Products
These Lindahls High-Protein Dairy Products are Low in Fat
Multisensory Dairy-Free Pop-Ups
The Pint of No Return by So Delicious Aims to Change Minds
Versatile All-In-One Creamers
Rich Products Aims to Take Advantage of Viral Beverage Trends
Muscle-Focused Yogurt Beverages
Lifeway Foods Boasts Muscle Mates™ and Probiotic Kefir Butter™
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Humorous Chocolate Spots
Toblerone Introduced its ‘Chocolate Like Nobody’s Watching’
Milk-Based On-The-Go Meals
Füll by Brownes Dairy is a Convenient Source of Protein & More
High-Protein Probiotic Yogurts
Sourmilk is a Plain, Greek-Style Yogurt "Made for Your Gut"
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Flavor Anthem Ads
Frank's RedHot is Bringing Flavor to the Big Game with Its Eat The GOAT Campaign
Milk-Themed Mall Exhibits
The Care Corner by Milk Pop-Up is Coming to Yorkdale in November
Festive Season Milk Products
DairyPure Santa's Milk Pairs Perfectly with Baked Goods
Farm-Fresh Canned Milks
Moozy is on a Mission to Make Milk Cool Again
Freeze-Dried Breast Milk Powders
MaiaMilk is the World's First Powdered Donor Breast Milk
Bodycare-Inspired Gelato Bars
The Dove Plant Milk Gelato Bar Shares Cool, Sweet, Refreshing Treats
Dairy-Identical Alt Milks
Remilk The New Milk Was Created with Gad Dairies
Fragrant Body Milks
Mylk De Parfum is a First-of-Its-Kind Fine Fragrance from Noyz
Refrigerated Corn Beverages
Maïzly Launched a New Format of Its Innovative Corn-Based Milk
No-Nonsense Frozen Snack Campaigns
Yasso's Foolproof Freezer Challenges April Fool's Day Pranks
Vegan-Friendly Kids Yogurt Products
Alpro Kids Features Oat-Based and Soy-Based Drinks
B2B Plant-Based Milks
Oatly Baristamatic is Ready for Automatic Coffee Machine Use and More
Convenient Meal Campaigns
Ben's Original Debuts Its New Campaign — Keep It Original
Thoughtful Ice Cream Campaigns
DOVE® Ice Cream's #MiniWinMonday Emphasizes Minor Accomplishments
Protein-Packed Milk Products
Alta Dena Protein Milk is Lactose-Free and Has 87% More Protein
Women's Wellness Product Expansions
Legendairy Milk Expands Its Presence at Target
Commemorative Nostalgic Milk Campaigns
The Got Milk? Creators Launch a Commemorative Project
Vibrant Cafeteria-Inspired Campaigns
Lunchtime Becomes a Joyous Time in 'The Lunchables Effect'
Veggie-Infused Flavored Miilks
Jubilee Makes Flavored Milk with Hidden Veggies Like Carrot & Beet
Collaboration Cereal Milk Lattes
The Nespresso x Milk Bar Cereal Milk Iced Latte is Nostalgic
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Dubai-Style Dairy-Free Confections
7th Heaven's Virally Inspired Treat is Made with Oat Milk
Spicy Evaporated Milks
Carnation's Kickin’ Jalapeño Flavored Evaporated Milk Enhances Mac & Cheese
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Festive Oat Milk Drinks
Oatly Hot Cocoa Oatmilk is Ready to Be Heated for Enjoyment at Home
Oat-Powered Breakfast Products
These New Products from MOMA Foods Come in Five Options
Plant-Based Infant Formula Campaigns
Else Nutrition Launches the 'Formula for Change' Campaign
Food-Inspired Street Art
Knorr's Dish Pics Campaign Replaces Unwanted, Unsavory Images
Chef-Led Dairy Video Series
Milk Masters on the Moove Showcases Ontario Dairy
Protein Chocolate Milks
Moo’d Up Chocolate Milk Mix is High in Protein and Low in Sugar
Blue-Hued Superhero Milks
Trumoo Fantastic Berry Milk Celebrates The Fantastic Four: First Steps
Women's Wellness Supplement Expansions
Legendairy Milk Expands Nationwide Through Walmart
Multi-Benefit Ultrafiltered Milks
Maola More is Lactose-Free, High-Protein & Boosted by Prebiotics
Ice Cream-Branded ASMR Studios
Magnum Canada's ASMR Studio is Unique and Experiential
Avocado Oil-Based Product Campaigns
Chosen Foods Debuts the Chosen to Save Food Campaign
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Macho Plant-Based Drink Campaigns
Oatly and EF Pro Cycling Partnered for an Athletic Campaign
Grab-and-Go Protein Milks
Provilac Introduced India’s First Natural High-Protein Fresh Milk
Cheeky Childhood Yogurt Campaigns
The Petit Filous 'Mischief Makes Us' Campaign Embraces Fun
Joyful Protein Milkshake Campaigns
Shake Ya Can by Nurri Spotlights Fun, Approachable Nutrition
Dairy-Free Chocolate Puddings
Jell-O is Introducing an Oat Milk Chocolate Pudding
Gut-Friendly Organic Lattes
Laurel's Lattes with A2 Dairy are Nutrient-Packed & Convenient
Low-Fat Protein-Rich Milks
Hunt And Brew Extra Protein Milk Has 16-Grams of Protein
Low-Ingredient Unsweetened Alt Milks
Elmhurst 1925 Unsweetened Features Three Options
Targeted Women's Wellness Supplements
Legendairy Milk Supports Preconception, Postpartum and More
Protein-Forward Ultra-Filtered Milks
Organic Valley Debuts Protein Plus Ultra-Filtered Milk
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Organic Milk-Focused Campaigns
Horizon Organic Expands Its 'This Milk Means Business' Campaign
Australian Oat Alt Milks
Country Delight Oat Beverage is Arriving in India
Dairy-Free Ice Cream Campaigns
Over the Moo Taps Dog Cat & Mouse for a National Marketing Push
Nutty Barista Alt Milks
Pacific Foods Barista Series Pistachio Milk Can Be Served Hot or Cold
Organic Whole Milk Infant Formulas
Bobbie's Newest Infant Formula Introduces an Industry First
Minimal-Ingredient Alt Milks
MALK Organics' Shelf-Stable Vanilla Almond Has Just Four Ingredients
AR-Enabled Oat Drink Packaging
Alpro and Appetite Creative Partnered for Interactive Packaging
Chaotic Milkshake Campaigns
Müller FRijj's Just feel the Urjj Challenges Content Directed at Gen Z
Coffee Brand Chocolate Milks
Jimmy’s Iced Chocolate Milk is the Brand's First Coffee-Free Drink
Whole Milk Dairy Initiatives
The Whole Milk for Healthy Kids Act Will Bring Back Full-Fat Dairy
Bold Animated Brand Experiences
Levels Announced the Launch of The Founding Udders
Nostalgic Fruit-Flavored Milks
Maola Strawberry Whole Milk Targets Kids and Adults Alike
Coffee-Branded Chocolate Milks
Jimmy's Launches a New Coffee-Free Iced Chocolate Milk
Collagen-Enriched Milk Products
Puleva Vita Calcio Colágeno Was Launched by Bioivberica in Spain
Raw-Like Whole Milks
Mossgiel's Organic Whole Milk Maintains its Natural Flavor and Mouthfeel
Heartfelt Beverage Campaigns
The 'A Real BOOST®' Campaign Centers on Authentic Human Experiences
Pancake-Centric Health Campaigns
Pancakes Against Breast Cancer Sparks Conversation & Action
Nostalgic Celebrity-Supported Beverage Campaigns
Clearly Canadian Recently Revived Its Brand
Women's Wellness-Focused Reimbursement Programs
Legendairy Milk Debuts a New Promotional Campaign
Canadian-Made Whey Protein Powders
Pure Vita Labs' Can-Whey is Wholly Made from Canadian Milk
Probiotics-Powered Chocolate Lattes
Organic Traditions Boasts a Delicious and Nutritious Product
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Commercial Plant-Based Milk Appliances
iSqueeze and Numilk Partnered on a New Countertop Machine
Protein-Enhanced Oat Milks
These Kallø Oat Milk Products are Arriving in the UK
Family-Friendly Dairy Snack Pouches
Too Good & Co. Pouches Have 30% Less Sugar
Mardi Gras-Themed Breast Campaigns
Frida Marked Mardi Gras with the Breast Gallery Campaign