Animation and cartoons are often the types of imagery associated with what little children watch, but these creatively animated ad campaigns are showcasing how these playful designs are being incorporated into more mainstream ad techniques.
While animated characters were traditionally portrayed as cute and innocent, nowadays cartoons and animated creatures are put in all sorts of mature and adult-like circumstances, making them more identifiable with an older audience. These ad campaigns are demonstrating how animation is now being used in commercials and print ads as a way to add a nostalgic and youthful feel to these otherwise adult-themed campaigns.
From car campaigns that humorously incorporate partially animated characters to promotional movie ads that turns its main star into an animated character, these creatively animated campaigns are merging childhood designs with more adult references.
Stats for 36 Animated Ad Campaigns
Trending: Older & Average
Research: 80,190 clicks in 151 w
Interest: 1.7 minutes
Concept: Animated Ad Campaigns
Related: 280 examples / 215 photos
Segment: Males, 12-55
Comparison Set: 102 similar articles, including: cartoons against cigarettes, amusing animated prophylactic psas, and animated advertising for beijing olympics.
36 Animated Ad Campaigns
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By: Tana Makmanee - Published: Jun 27, 2013