These Cafe Taina Coffee Ads Keep You Alert

By: Amelia Roblin - Published: Feb 4, 2011 • References: & adsoftheworld
As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."

Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last. Stats for Cannibalistic Caffeine Campaigns Trending: Older & Warm
Research: 12,196 clicks in 276 w
Interest: 4 minutes
Concept: Cafe Taina Coffee Ads
Related: 85 examples / 65 photos
Segment: Neutral, 18-55
Comparison Set: 31 similar articles, including: uncovered female canvases, fantastical theatrical exploits, and cartoon-inspired kitchens.