Underwater Persuasion

Under-the-sea innovations create captivating fantastical experiences
Implications - The ocean has been a major inspiration in art and design, and now it is affecting everything from architecture to the hospitality industry. Underwater hotels are becoming hip new destinations for luxury and adventure-seeking vacationers, and some museums are even taking their galleries below sea level. Literally submerging the customer in the brand experience, these underwater innovations are whimsical and eccentric, giving brands a new way to entice and draw in customers.
SCORE: 5.7
Warm Top 6 Examples: 69,153 Total Clicks Aug 11 - May 12
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Modern Merperson Museums (UPDATE) - 'The Vandenberg' Chronicles Life Under the Sea
SCORE: 6.4
Hot 15,022 Clicks Pub: Aug 19, 11
Modern Merperson Museums (UPDATE)
'The Vandenberg' Chronicles Life Under the Sea
The Vandenberg: Life Below The Surface is an exhibition of photos shot by the ever-talented Andreas Franke. This collection is an examination of surrealist imagery and life beyond what is familiar and… [More]
Submerged Hotels - The Water Discus Underwater Hotel Allows You to Vacation in the Sea
SCORE: 6.2
Hot 13,442 Clicks Pub: May 14, 12
Submerged Hotels
The Water Discus Underwater Hotel Allows You to Vacation in the Sea
Imagine being submerged under water and being able to vacation with fish and sea coral surrounding you; that soon may be a reality with the Water Discus Underwater Hotel. This conceptual design by... [More]
Underwater Webchitecture - Aquaria Floating Pavilion Behaves Like Coral Amidst the Swell of the Sea
SCORE: 5.9
Hot 15,042 Clicks Pub: Feb 2, 12
Underwater Webchitecture
Aquaria Floating Pavilion Behaves Like Coral Amidst the Swell of the Sea
It just doesn't seem right to visit a gargantuan inland building to learn about the ocean's creatures, so one situated adjacent to a body of water presents little advantage either. As is too rarely attempted,… [More]
Underground Theme Parks  - The Intercontinental Shimao Shanghai Wonderland is Futuristic
SCORE: 6.4
Warm 14,886 Clicks Pub: Apr 23, 12
Underground Theme Parks
The Intercontinental Shimao Shanghai Wonderland is Futuristic
On the foot of Shanghai’s Tianmashan, in a man-made valley, a new spacious theme park called Intercontinental Shimao Shanghai Wonderland is under development. It is also being built with a... [More]
Deep Sea Vacation Dwellings - The Water Discus Hotel Lets Patrons Literally Sleep with the Fishes
SCORE: 5.4
Warm 6,595 Clicks Pub: May 7, 12
Deep Sea Vacation Dwellings
The Water Discus Hotel Lets Patrons Literally Sleep with the Fishes
Dubai has recently become a beacon for boundary-pushing design and the Water Discus hotel set for construction by Deep Ocean Technology will only add to their reputation of hosting stunning and... [More]
Submerged Workspace Vacations - The Terra Travel Ad Campaign Gets You to 'Catch Your Breath'
SCORE: 3.2
Mild 4,166 Clicks Pub: Oct 24, 11
Submerged Workspace Vacations
The Terra Travel Ad Campaign Gets You to 'Catch Your Breath'
The Terra Travel ad campaign will inspire you to escape the drudgery of everyday life and work by way of fantasy and vacation. Like a Shakespearean play, the print ads revolve around the fantastical idea… [More]
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