AR technology streamlines tech-assisted job performance and learning
Implications - Augmented reality systems designed to improve in-field performance and facilitate the rapid prototyping process are emerging as an important asset outside of military and industrial applications. In addition to being an asset in terms of prototyping, augmented reality systems can also be seen applied as a management skills improvement tool. This progression speaks to the evolving nature of the relationship between consumers and their devices toward one that is symbiotic and unobtrusive.
Workshop Question - What is the most technologically advanced part of your product or service, and could it be streamlined?
Trend Themes
1. Augmented Reality in Military - The increasing use of AR technology in the military is influencing the development of consumer-grade systems like the Q-Warrior by BAE Systems, allowing developers to not only create advanced equipment but also expanding AR into new customer applications.
2. AR in Medical Field - The successful use of AR-powered Google Glass headsets during a heart surgery procedure at Warsaw's Institute of Cardiology is opening the doors to new potential disruptive innovations in medical field, pushing the boundaries of what can be achieved with AR-equipped devices
3. AR Training and Coaching - The Zurich Insurance AR-based management coaching program is highlighting the potential for augmented reality to transform training and coaching practices, allowing individuals to self-direct and improve in targeted skills areas.
Industry Implications
1. Automotive Industry - The use of mobile AR technology in Volkswagen manufacturing provides the foundation for enhanced prototyping of vehicle designs and the creation of more refined technological features.
2. Medical Industry - The application of AR technology in medical procedures could further improve the success rates of operations by providing more precise real-time visual information, improving procedures with unprecedented effects
3. Training and Development Industry - As AR technology evolves, companies such as Zurich Insurance are finding new ways to utilize it for training and development programs, potentially transforming the industry and allowing greater self-direction and timely learning.
