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Score: 5.8
New and Mild Top 4 Examples: 7,054 Total Clicks Date Range: Jul 12 - Jul 14
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Controlling necessary, yet heavy nutrition through small servings
Implications - Most protein-rich foods are also fat-heavy, such as cheese and meat. This creates a stalemate for health-conscious consumers solved by portion control. This speaks to the modern view of what it means to be healthy, as consumers are placing equal focus on aesthetics and health of the human body. [More]
Score: 5.4
Recent and Mild Top 4 Examples: 10,090 Total Clicks Date Range: Mar 13 - Jul 14
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Exhibits turn to elements of play and interaction to diversify audiences
Implications - Museums are seeking out a more youthful demographic by incorporating aspects of play and interaction into displays. Utilizing personalization and child-like imagery to turn installations into fun and informative destinations, these venues allow kids to engage with art and culture through participatory yet educational means. [More]
Score: 7.7
This Week and Warm Top 4 Examples: 7,756 Total Clicks Date Range: Apr 14 - Jul 14
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Cartoons extend into retail and cafes to offer a sense of fun and familiarity
Implications - Seeking to draw in children and those seeking a nostalgic experience, cartoon-themed destinations add familiarity and playfulness to ordinary retail and dining spaces. By referencing classic characters, these spaces have an aesthetic that consumers can connect with, tying beloved icons with memorable experiences. [More]
Score: 9
This Month and V. Hot Top 4 Examples: 35,682 Total Clicks Date Range: May 14 - Jul 14
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A fixation on the eating experience sparks a focus on shocking cuisine
Implications - Consumers aren't simply looking for something delicious to eat, but a story to tell afterward. As foodie culture becomes ubiquitous, the unappetizing is becoming a focus for consumers craving an experience that's both satisfying for their palate and worthy of being shared on social media. [More]
Score: 8.2
This Month and Warm Top 4 Examples: 65,861 Total Clicks Date Range: Mar 14 - Jul 14
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As consumer schedules expand, compact versions of existing goods gain traction
Implications - Consumers today have schedules that demand flexibility when it comes to everyday tasks. To address this, consumers are on the lookout for convenience-focused products that travel well and can be stored quickly and easily. This shift is leading to the augmentation of even the least likely of products to keep up with constantly shifting consumer lifestyles. [More]
Trend Hunter Services
Score: 5.5
This Month and Mild Top 4 Examples: 4,525 Total Clicks Date Range: Aug 13 - Jul 14
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Cultural ingredients are blended into comfort foods to familiarize exotic cuisine
Implications - Consumers are infusing cultural ingredients into traditional comfort foods to add an element of exoticism to daily life. These cultural food adaptations speak to a desire to escape the mundane, yet maintain a sense of familiarity. [More]
Score: 6
This Month and Mild Top 4 Examples: 6,208 Total Clicks Date Range: Apr 13 - Jul 14
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Parents add an element of fun to eating to enhance the mealtime experience
Implications - Dealing with hard-to-please infants, parents are utilizing interactive approaches to make experiences like mealtime more enjoyable. Infusing elements of gaming and play into eating, interactive kitchenware, like board game plates and toy dishes, help transform methods of consumption into more engaging, age-appropriate activities. [More]
Score: 7
This Month and Warm Top 4 Examples: 9,989 Total Clicks Date Range: Feb 14 - Jul 14
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Cultural cuisine is made easier through user-friendly kitchenware devices
Implications - Despite the popularity of cultural cuisine, the often long list of ingredients and strenuous recipe techniques can often deter time-strapped consumers. Seeking a more convenient approach to diversified consumption, individuals are turning to simplified, at-home devices to create exotic cuisine. This speaks to a desire to maintain sophisticated indulgences through more adaptable, user-friendly means. [More]
Score: 5.3
This Month and Mild Top 4 Examples: 4,186 Total Clicks Date Range: Aug 13 - Jul 14
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Specialty appliances used to make store-bought goods offer consumer control
Implications - Consumers often opt for the convenience of buying a ready-made product, but as choices become overwhelming and costs inflate, a growing number are taking the DIY approach with specialty appliances. Foods traditionally bought are being made at home with niche appliances to decrease cost per serving and provide more consumer control. [More]
Score: 6.2
This Month and Mild Top 4 Examples: 2,053 Total Clicks Date Range: May 14 - Jul 14
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Alcoholic beverages are transformed into bar form for exciting, easy consumption
Implications - Consumers seeking to savor alcohol without sacrificing excitement are being addressed with alcoholic ice pops. The treats offer a grown-up form of indulgence that connects with consumers through nostalgia while satisfying a desire for complex, unique flavoring. [More]
Trend Hunter Custom Research
Score: 8.4
This Month and Warm Top 4 Examples: 161,782 Total Clicks Date Range: Aug 13 - Jul 14
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Ease and accessibility are taken a step further by furnishings that minimize effort
Implications - Reflecting a generation fixated on comfort, products that minimize physicality helps make everyday routine more satisfying. Making experiences like eating in front of the TV more convenient, attachable tables and wraparound shelves add ease to the user experience, blending comforts of home with a developing desire to make even the most minuscule activity more adaptable to personal needs. [More]
Score: 5.3
This Month and Mild Top 4 Examples: 8,535 Total Clicks Date Range: Jul 12 - Jul 14
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Health foods evolve to replicate indulgent snacks
Implications - While the health movement continues to grow, a need to eliminate certain dietary components can often deter consumers comfortable with routine. Seeking nutritional living without having to sacrifice indulgences, consumers are turning to snacks that utilize superfoods, such as grains, seeds and various vegetables, as an alternative ingredient. These rich in vitamin snacks provide accessible sources of nutrition through treats that offer a sense of familiarity and indulgence. [More]
Score: 6.8
This Month and Mild Top 4 Examples: 7,609 Total Clicks Date Range: May 13 - Jun 14
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Kiddie rides receive a more exhilarating twist to entice both kids and adults
Implications - Going beyond the traditional teacups and merry-go-rounds, theme parks are adding a higher thrill level to their kiddie rides to expand excitement. Making excursions fun for the entire family, these rides are combining youthful aesthetics with more mature, adult activities, creating a more inclusive form of entertainment without sacrificing the desires of both the child and the adult. [More]
Score: 5.8
This Month and Mild Top 4 Examples: 4,216 Total Clicks Date Range: Feb 13 - Jun 14
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Regional training focusing on local causes strikes the root of issues
Implications - Citizens of developing countries are taking social matters into their own hands. Training locals to better understand the cause and effect of issues they live firsthand is a way to solve issues internally. This speaks to a shift in philanthropy focused more on effectiveness than funding. [More]
Filed in: Social Good
Score: 3.7
This Month and Untested Top 4 Examples: 626 Total Clicks Date Range: Jun 13 - Jun 14
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Activities that take kids outside their comfort zones help boost self-esteem
Implications - With technology often isolating youths to the confines of their homes, encouraging confidence, particularly in the public sphere, can be difficult. Workshops based on inventive, creative experiences allow youths to tackle anxieties alongside peers, helping to improve self-esteem. [More]
Crowdsourced Consumer Insight
Score: 6.7
This Month and Warm Top 4 Examples: 3,748 Total Clicks Date Range: Jul 13 - Jun 14
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Youthful activities that promote social good encourage kids to give back
Implications - Parents are turning to socially conscious activities for kids to encourage good will. Teaching lessons about sharing and climate change, these activities showcase methods of social good in a more fun, engaging manner, utilizing playtime to promote social awareness among youths. [More]
Score: 5.3
This Month and Mild Top 4 Examples: 4,645 Total Clicks Date Range: Jul 13 - Jun 14
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Daredevil activities allow kids to exert their energy in a safe and fun manner
Implications - Seeking to cultivate rather than subdue the high-energy level of kids, parents are turning to destinations that promote thrill-seeking behavior. Creating opportunities for kids to engage in physically daring activities like stunts and dystopian games, these destinations allow children to participate in ordinarily restricted activities in a well-supervised and controlled manner. [More]
Score: 5.2
This Month and Mild Top 4 Examples: 2,057 Total Clicks Date Range: Sep 13 - Jun 14
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A spin on science and culture offers youths a more engaging way to learn
Implications - Adding an interactive spin to education, parents are turning to excursions that promote both learning and physical engagement to enhance allure among kids. Offering children the chance to explore cultures and social enterprises through methods of exploration and adventure, these excursions combine educational endeavors with a need to influence youths on a more engaging, age-appropriate level. [More]
Score: 7.8
This Month and Warm Top 4 Examples: 13,884 Total Clicks Date Range: May 14 - Jun 14
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Developing countries show their creative sides
Implications - The term "developing country" is associated with a lower quality of life. Though social issues have yet to be fully solved, focusing on them can be problematic. Instead, nations like Africa are gaining recognition for their art and design in an attempt to shine a more positive light on their culture, while simultaneously boosting the economy. [More]
Score: 5.7
This Month and Mild Top 4 Examples: 6,420 Total Clicks Date Range: Jul 12 - Jun 14
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Healthy and light breakfasts battle indulgent bacon-filled predecessors
Implications - Diverging from the wave of ultra-indulgent breakfasts ushered in by YouTube foodtorials, lighter, more nutritious morning meals can be observed. Often heralded as the most important meal of the day, breakfast is often treated as a calorie gray zone, even by the health conscious. As the health wave rages on, however, it seems healthy eating becomes a lifestyle as opposed to a practice. [More]
Filed in: LifestyleFood