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44 Social Media Contest Ideas

From Brainy Twitter Contests to Short Social Film Festivals

— December 17, 2013 — Social Media
Conducting a social media contest is one of the easiest ways possible to get people engaged about your content — who doesn’t like winning prizes?

If your business or brand is new to a particular social network, hoards of followers don’t typically accumulate overnight, but the key is to make your presence known. Introducing your brand with a social media contest is a great way to boost your numbers, since asking fans to “like” or follow for the purposes of a contest rewards both parties.

Social media contests can range from a simple action required on one platform, like a rewteet on Twitter, or be as complex as a multi-network contest that will reward participants with more entries for more interactions. Due to the nature of social media, it doesn’t take long for the word to get out and winners can’t help but share their excitement.
6.3
Score
Popularity
Activity
Freshness
42
Grant-Giving Video Awards
Grant-Giving Video Awards
The DoGooder Non-Profit Video Awards Have $10,000 Prizes
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41
Cleanser Emblem Contests
Cleanser Emblem Contests
Axe Nation Flag Campaign Asks You to Be Creative
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40
Online Game Show Contests
Online Game Show Contests
'YouAreTV' Gives Users the Opportunity to Connect and Compete
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39
Global Technology Challenges
Global Technology Challenges
Microsoft Imagine Cup 2012 Helps World Solve Toughest Problems
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38
Music Video Car Contests
Music Video Car Contests
Toyota 'Outsmart Shout Out' Campaign Creates a Pop Video for Fans
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37
Shampoo-Branded Baseball Competitions
Shampoo-Branded Baseball Competitions
Head & Shoulders 'Mane Man Challenge' Features MLB All Stars
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36
Designer Social Photo Challenges
Designer Social Photo Challenges
Bottega Veneta New Exposure Contest Searches for New Talent
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35
Tenacious Button-Pushing Contests
Tenacious Button-Pushing Contests
The Swatch Israel Facebook Contest Idea Challenges Watch-Lovers
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34
Aquatic Creature Contests
Aquatic Creature Contests
The 'Great White Shark Cage Diving Hotspots of the World' Video is Sweet
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33
Facebook Granny Car Contests
Facebook Granny Car Contests
Grandma Hilda Grants Winner Her Buggy if They Can Find Lost Keys
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32
Inhibited Country Contests
Inhibited Country Contests
Carlsberg Unbottle Yourself App Asks People from Sweden to Loosen Up
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31
Brainy Twitter Contests
Brainy Twitter Contests
Tippie College of Business Offers Full Scholarship for Best Tweet
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30
Car-Pinning Advergames
Car-Pinning Advergames
Volkswagen Street Quest Game Requires Fans to Pin Autos in South Africa
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29
Crowdsourced GPS Maps
Crowdsourced GPS Maps
'Streetview Updating by Hertz' Places Google Cameras on Rental Cars
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28
Fantasy-Fulfilling Contests
Fantasy-Fulfilling Contests
Corona Extra and MTV Launch 'Experience the Extraordinary' on Facebook
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27
Couture-Styling Contests
Couture-Styling Contests
Win Clothes For SS11 with the Shopping Forecast
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26
Mobile Short-Film Contests
Mobile Short-Film Contests
Get the Chance to Make Your Own Movie With Nokia Shorts 2011
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25
Vintage Design Challenges
Vintage Design Challenges
ModCloth 'Make the Cut' Contest Seeks Talented Fashion Designers
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24
Social Media Challenges
Social Media Challenges
The Jeep Poland Campaign 'Jeep-In' Game is a Success
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23
Immersive Makeup Challenges
Immersive Makeup Challenges
Revlon Expression Experiment Engages Via Beauty Activities & Contests
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22
Cycle-Winning Photo Contests
Cycle-Winning Photo Contests
Holt Renfrew ‘Find a Bike’ Contest Sends You on a Scaveng
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21
Drink-Creating Challenges
Drink-Creating Challenges
Make Your Own Drink With VITAMINWATER Enhanced Water 'Flavour Creator'
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20
Search Engine Creativity Challenges
Search Engine Creativity Challenges
Google Search Caption Contest Seeks Humor & Insight
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19
Crowdsourced Men-Rating Apps
Crowdsourced Men-Rating Apps
Lulu Lets You Comment and Fact-Check on Boys Via Mobile
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18
Social Media Donut Campaigns
Social Media Donut Campaigns
Dunkin Donuts Facebook Contest Gives Winner a Times Square Billboard
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17
Mariachi Band Campaigns
Mariachi Band Campaigns
The Doritos 'Join the Tour' Social Media Contest is Musical
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16
Crowdsourced Fast Food Tees
Crowdsourced Fast Food Tees
You Could Win $5,000 With Wendy Threads T-Shirt Design Contest
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15
Viral Vacation Contests
Viral Vacation Contests
Tweet '12 Days of Luv' to Win $1000 Gift Cards with Southwest Airlines
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14
Audacious Road Trip Contests
Audacious Road Trip Contests
Jeep's '30 Miles of Freedom' Contest Drives Adventurers to Win
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13
Social Media-Powered Raffles
Social Media-Powered Raffles
The 'Twombolr' Twitter Raffle Lets Contestants Enter with a Tweet
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12
Chapstick Cap Design Challenges
Chapstick Cap Design Challenges
Nivea 'Kiss of Style' Contest Lets Fans Express Their Creativity
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11
Automaker Photo Contests
Automaker Photo Contests
Win a Ford Fiesta by Entering the Fiestagram Campaign
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10
Extreme Sports Crew Contests
Extreme Sports Crew Contests
Record Epic Skills for Nike's 'The Chosen' Facebook Campaign
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9
Plane Portrait Competitions
Plane Portrait Competitions
KLM Royal Dutch Airlines is Painting Their Planes With Your Portrait
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8
Photo-Sharing Contests
Photo-Sharing Contests
The Jetsetter 'Pin it to Win it' Campaign is Spreading like Wildfire
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7
Social Media Kissing Contests
Social Media Kissing Contests
The MARTINI Kisser Casting Campaign Seeks a "Kissing Specialist"
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6
iPhone Photo Competitions
iPhone Photo Competitions
The 'Creative Boost' iPhoneography Contest Lets You Show Your Skills
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5
Existential Art Contests
Existential Art Contests
The DeviantArt Inception Comic Book Art Contest is Exciting
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4
Crowdsourced Candy Bar Flavors
Crowdsourced Candy Bar Flavors
Kit Kat 'Choose a Chunky Champion' Asks You to Pick a Favorite
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3
Photo-Fueled Car Competitions
Photo-Fueled Car Competitions
The Mercedes-Benz' 'Take the Wheel' is a Competition for Instagram
<
2
Crowdsourcing Design Duos
Crowdsourcing Design Duos
Heineken Limited Edition Design Challenge Chooses Paired Concepts
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1
Crowdsourced Model Casting
Crowdsourced Model Casting
'I am Levi's' Instagram Campaign Searches for Next Star
<