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21 Nike Marketing Examples

From Uplifting Athlete Ads to Winter-Embracing Sports Ads

— August 30, 2014 — Marketing
It's no surprise that the reigning supreme of the athletic apparel world is skilled when it comes to product advertisement, which is where this collection of Nike marketing examples comes to show some of the finest examples. The iconic brand is renowned the world over for its legendary slogan, but what's also prevalent is the company's involvement and sponsorship with various sporting events ranging from golf to the World Cup.

If there's a defining factor that all these Nike marketing examples share, it's about creating a lifestyle; the athletic brand is seasoned with making goods designed for an active lifestyle, but what they have and will continue focusing on for years to come is creating new consumer segments by creating an image of health and wellness unlike anything we've seen.
4.5
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Popularity
Activity
Freshness
21
Speedy Sneaker Commercials
Speedy Sneaker Commercials
The Nike Air Zoom Elite Commercial Gets on the Fast Track
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20
Flaming World Cup Ads
Flaming World Cup Ads
The 'Attempt the Unthinkable' World Cup Film Features England's Wayne Rooney
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19
Bamboozling Soccer Ads
Bamboozling Soccer Ads
This Neymar Video by Nike Shows the Brazil Star Embarrassing Defenders
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18
Death-Defying Soccer Ads
Death-Defying Soccer Ads
The Nike 'Dare to Zlatan' Videos Celebrate Confidence and Fearlessness
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17
Sensory Running Workouts
Sensory Running Workouts
Nike's Force of Nature Creates an Epic Experience Around the Treadmill
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16
Uplifting Athlete Ads
Uplifting Athlete Ads
Nike Provides Motivation After Brazil and the World Cup Loss
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15
Uplifting Running Commercials
Uplifting Running Commercials
Nike Celebrates the Last Place Runner in its 'Loser' Ad Spot
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14
Fantasy Soccer Films
Fantasy Soccer Films
Nike's 'Last Game' Animated Soccer Film Stars Cristiano Ronaldo and Neymar
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13
Motivational Football Ads
Motivational Football Ads
The Nike Soccer American Woman Film is Part of the #NoMaybes Campaign
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12
Winter-Embracing Sports Ads
Winter-Embracing Sports Ads
Nike Inspires You to Play Winter Sports the Russian Way
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11
LA-Themed Fitness Stores
LA-Themed Fitness Stores
This Nike Flagship Store in California has a Massive "We are LA" Mural
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10
Motivational World Cup Ads
Motivational World Cup Ads
Nike Football Unveils its Risk Everything Ad for the 2014 World Cup
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9
Baseball Legend Farewell Campaigns
Baseball Legend Farewell Campaigns
Jordan's #RE2PECT Campaign Honors Baseball Legend Derek Jeters
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8
Video Game Fitness Ads
Video Game Fitness Ads
Nike 'Game On, World' Campaign Turns Athletes Into Virtual Game Players
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7
Female-Empowering Sport Events
Female-Empowering Sport Events
The Nike Women's Race Series Takes Over 20 Cities Around the World
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6
Inspirational Sports Campaigns
Inspirational Sports Campaigns
Nike's #BleedBlue Campaign Spurs Indians to Share Their Stories
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5
Futuristic Athletic Retailers
Futuristic Athletic Retailers
The Personalized Nike Experience at its New Stores Redefines Retail
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4
Giant Shoebox Installations
Giant Shoebox Installations
Nike Dropped a Gigantic Shoebox on a New York City Street Corner
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3
Floating Fitness Studios
Floating Fitness Studios
The Nike Crystal Coliseum was a Pop-Up for Training Classes
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2
Race-Ready Runners Pop-Ups
Race-Ready Runners Pop-Ups
The Nike Womens London Pop-Up is Revealed Ahead of the 10-KM Race
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1
Jumping Sportswear Lookbooks
Jumping Sportswear Lookbooks
The Nike Women's FW13 Catalog Stars a Slew of Female Athletes
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