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35 Mystical Marketing Innovations

From Astrological Wine Labels to Mystical Pastry Shop Menus

— October 9, 2015 — Marketing
These mystical marketing innovations range from astrological wine labels to pastry shop brand identities that reference secret societies and Illuminati imagery. Whether feeding into conspiracy theories or millennials' obsession with astrology, major and independent brands are appealing to audiences with marketing that embodies a mysterious and intriguing air.

In addition to standouts like horoscope handbag collections, other favorites include liquor bottles and labels that pay homage to Mexican Day of the Dead celebrations. In addition to boasting recognizable sugar skull imagery, these examples also embody the country's spirit and age-old traditions.

Furthermore, alchemy-themed coffee shops and pharmacies are using an old world charm to captivate modern audiences. While Rumeli70 Pharmacy's branding references ornate Turkish art and traditions, Almanegra cafe's promotional materials are an homage to ritualistic elements.

While the fashion industry's obsession with the occult has been prevalent for the past few years, food, beverage and health industries are now following suit and are intriguing consumers with their own mystical marketing strategies.
6.7
Score
Popularity
Activity
Freshness
35
Celestial Soccer Jerseys
Celestial Soccer Jerseys
The Manchester City Away Kit
<
34
Edible Skin-Enhancing Dust
Edible Skin-Enhancing Dust
The Moon Juice Body Dust is Healthy for the Body Inside and Out
<
33
Demonic Anniversary Ales
Demonic Anniversary Ales
This Rogue Ales Hellboy Brew is a Collaboration with Dark Horse Comics
<
32
Wizard-Themed Lipsticks
Wizard-Themed Lipsticks
These Magical Harry Potter Lipsticks are Named After the Movie's Cast
<
31
Gilded Stout Beer Labels
Gilded Stout Beer Labels
This Sorcery Inspired Dark Beer Features Flecks of Elegant Gold Accents
<
30
Eclipse-Celebrating Sneakers
Eclipse-Celebrating Sneakers
This Jordan Eclipse Supermoon Pack Commemorates the Lunar Event
<
29
Haute Horoscope Accessories
Haute Horoscope Accessories
The Valentino Zodiakos Collection is Inspired by the 12 Star Signs
<
28
Literary Perfume Branding
Literary Perfume Branding
Etsy's Ravenscourt Apothecary Shop Features Book Character Scents
<
27
Medicine Man Cans
Medicine Man Cans
Shaman Tea Packaging Represents the Ritual Masks of Native American Tribes
<
26
Delicate Horoscope Soaps
Delicate Horoscope Soaps
The Fresh Zodiac Soap Collection Features a Scent for Each Element
<
25
Mystical Pastry Shop Branding
Mystical Pastry Shop Branding
The Secret Donut Society's Brand Identity Boasts Illuminati Imagery
<
24
Astrological Wines
Astrological Wines
Loxarel's Cora is a Biodynamic Wine That's Influenced by Lunar & Planet Cycles
<
23
Astrological Dating Apps
Astrological Dating Apps
Align Analyzes Zodiac Compatibility to Make Love Matches
<
22
Zodiac Basketball Jerseys
Zodiac Basketball Jerseys
The Golden State Warriors Now Sport Chinese New Year Uniforms
<
21
Planetarium Timepieces
Planetarium Timepieces
The Solar System Watches by Van Cleef & Arpels is Keeps Track of Planets
<
20
Legend-Inspired Bottles
Legend-Inspired Bottles
Legend Distilling's Alcohol Bottles Take Inspiration from Mythical Tales
<
19
Self-Boasting Coffee Cups
Self-Boasting Coffee Cups
This Coffee Brand Bluntly Voices Its Great-Tasting Coffee on Its Labels
<
18
Ritualistic Gin Branding
Ritualistic Gin Branding
The Packaging for Gillemore Gin is Inspired by Black Magic
<
17
Mystical Bottle Branding
Mystical Bottle Branding
Two Prophets Tequila Embraces Day of the Dead Packaging
<
16
Holistic Pet Branding
Holistic Pet Branding
This Branding Identity and Packaging is Simple Yet Visually Expressive
<
15
Spiritual Subscription Services
Spiritual Subscription Services
Gabby Bernstein's 'Get More Gabby' Has Tools for Self-Improvement
<
14
Sun Sign-Inspired Apparel
Sun Sign-Inspired Apparel
Astrology IRL's Zodiac Clothing Channels Each Sign Perfectly
<
13
Eclectic Pharmacy Branding
Eclectic Pharmacy Branding
Rumeli70 Pharmacy's Logo and Packaging References Turkish Art
<
12
Perceptive Alcohol Branding
Perceptive Alcohol Branding
This Viejo Indecente Packaging Embodies a Mysterious Aesthetic
<
11
Tribal Wine Packaging
Tribal Wine Packaging
New World Wine's 'Mask Spirit' Collection Celebrates Global Wine
<
10
Amazonian Owl Tea Packaging
Amazonian Owl Tea Packaging
This Unique Guayusa Tea Features an Eye-Catching Owl Illustration
<
9
Luxurious Tarot Cards
Luxurious Tarot Cards
The Hermes Parade Series is Designed for the Stylish Spiritualist
<
8
Dark Ritualistic Branding
Dark Ritualistic Branding
This Alchemy Coffee Co Branding is Ultramodern and Gothic
<
7
Mystical Gin Liqueurs
Mystical Gin Liqueurs
Unicorn Tears From Firebox.com is a Magical Specialty Alcohol Product
<
6
Minimalist Symbolism Branding
Minimalist Symbolism Branding
The Secret Keepers Feature Mysticism Symbols in its Packaging
<
5
Holistic Apothecary Branding
Holistic Apothecary Branding
Tonic Room's Web Design Reflects Its Commitment to Organic Methods
<
4
Skull-Adorned Bean Branding
Skull-Adorned Bean Branding
New Packaging for Onyx Coffee Lab Will Bring You Back to Life
<
3
Mystical Handcrafted Jewelry
Mystical Handcrafted Jewelry
Spark and Thistle Creates Whimsical Accessories for Boho Individuals
<
2
Occult-Inspired Juice Branding
Occult-Inspired Juice Branding
This Juice Apothecary Boasts a Chic Understated Visual Brand
<
1
Alchemist Coffee Shop Branding
Alchemist Coffee Shop Branding
Estudio Yeyé's Almanegra Brand Identity Features Vintage Accents
<