These June 2020 life trends range from ambient city albums to safe distance park designs.
While Toronto-based examples include Trinity Bellwoods Park's social distancing park circles -- designed to combat and control large crowds outdoors during the ongoing COVID-19 pandemic -- global standouts include JanSport's #LightenTheLoad mental health campaign. The initiative is geared toward Gen Z consumers and "addresses isolation, stress and uncertainty" and was launched in celebration of Mental Health Awareness Month in May.
Other June 2020 life trends to note include 1-800-Flowers.com's Connection Communities platform, a "peer-to-peer support portal powered by self-care platform Wisdo." In addition to giving users access to mental health, motherhood, relationship, caregiving and self-care resources, the platform offers advice to those experiencing anxiety during our uncertain political climate and the ongoing global pandemic.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
