In-Store Safe Spaces

Boots is Offering Support for Domestic Abuse Victims During COVID-19

Boots is extending support to domestic abuse victims during COVID-19 by turning its in-store consultation rooms into safe spaces with the aid of UK crisis charity Hestia's UK Says No More campaign. According to Hestia, there's been a 47% increase in victims reaching out for advice via its domestic abuse app Bright Sky since the lockdown started. Those who are looking for an escape from an abusive relationship are able to visit a safe space in Boots pharmacies and contact specialist domestic abuse services for support and advice.

As Hestia’s Head of UK Says No More Lyndsey Dearlove describes, "We recognize that key workers in pharmacies hold a unique position within the community as a single point of contact for victims. By creating this safe space in Boots pharmacies, we hope many will be able to safely access support while following government guidelines."

Safe Spaces for Victims
Creating safe spaces in businesses can provide much-needed support and assistance for victims of domestic abuse.
Enhanced Support During COVID-19
Businesses can adapt their services to offer enhanced support for vulnerable individuals during times of crisis.
Collaboration with Crisis Charities
Partnering with crisis charities can help businesses effectively address pressing social issues and provide assistance to those in need.

Industries Being Reshaped

Pharmaceutical Retail
Pharmaceutical retail companies can create safe spaces within their stores to support victims of domestic abuse.
Charitable Organizations
Charitable organizations like crisis charities can collaborate with businesses to establish safe spaces and provide support for vulnerable individuals.
Social Services
Social service organizations can work with businesses to offer specialized support and advice for victims of domestic abuse.
SCORE
3.2 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 41%
Freshness 9%

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