Judy creates emergency kits and bags that are stocked with essentials for providing warmth, safety, tools and other helpful resources in times of crisis. The largest option from the brand is The Safe, which is pre-packed with "everything you need for up to 72 hours of self-sufficiency." Now, the brand is introducing a special edition version of this emergency kit called The Tiger Safe.
Early into the COVID-19 outbreak, Netflix's Tiger King docu-series became a sensation that captured the interest of many. Notably, Judy created an ad for the tiger print tote featuring a voiceover from Joe Exotic’s ex-husband John Finlay.
Inside the kit, there are essentials like duct tape, a flashlight and batteries, a phone charger and glow sticks that help families prepare themselves for emergency situations.