From Sports Lab Interactive Retail to Logo-Mimicking Displays
Rebecca Byers — November 23, 2015 — Lifestyle
In addition to offering customers an engaging in-store experience, dynamic athletic retail concepts help shoppers imagine a product's best use in their own lives. From data collecting treadmills that inform purchases to ensure the proper model of sneaker to elaborate gallery-inspired merchandising displays that make product akin with contemporary art, there are plenty of immersive sport-centered retail concepts to gleam inspiration from.
In many cases, the athletic retail concept is about bringing the glory of professional sports to the individual consumers. One such example is STANDIN baseball store in Fukuoka, Japan, which has been designed to resemble a baseball arena, bullpen and all. A must-see for any baseball fans, the store goes beyond retail to be an experience-based shopping destination that consumers want to bear witness to.
In many cases, the athletic retail concept is about bringing the glory of professional sports to the individual consumers. One such example is STANDIN baseball store in Fukuoka, Japan, which has been designed to resemble a baseball arena, bullpen and all. A must-see for any baseball fans, the store goes beyond retail to be an experience-based shopping destination that consumers want to bear witness to.
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