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45 Examples of Accessorized Packaging

From Debonair Beverage Branding to Ribbon-Wrapped Products

— February 25, 2015 — Marketing
There are some bare-minimum features that consumers expect of the goods on the grocery store shelf, but these examples of accessorized packaging represent brands that have gone the extra mile. These marketing techniques enhance the memorable impression of products, delighting shoppers and justifying any pricing markups as well.

Everything in this collection goes beyond the label, standard flat ink printing and basic boxes and bottles; each of these items flaunts a little something extra to make it aesthetically pleasing. You'll notice one fashionable wine bottle with a bow-tie, another wearing a T-shirt, and a broader assortment of vino vessels with stylish decorative sleeves. You'll see a carton with buttons to close it, a drink can with feet, and all sorts of strings, twines and ribbons used to create accessorized packaging that embellishes beyond expectations.
6.3
Score
Popularity
Activity
Freshness
45
Cozy Mulled Wines
Cozy Mulled Wines
This Mulled Wine Packaging Mimics the Warmth of the Beverage
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44
Ornamental Skincare Boxes
Ornamental Skincare Boxes
Gaba Guzik's Hand Cream Packaging Concept Adopts an Unusual Shape
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43
Expressionist Beverage Branding
Expressionist Beverage Branding
Vinas de Narvaez Wine packaging Appeals to Artistic Types
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42
Cultured Cocoa Cases
Cultured Cocoa Cases
The Book-Packaged Hugo & Victor Semi Spheres Are a Literary Treat
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41
Homespun Bottle Branding
Homespun Bottle Branding
Valmiera Blackcurrant Wine Packaging Exudes an Artisan Image
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40
Festival-Ready Wine Packaging
Festival-Ready Wine Packaging
Niner Wine is Set to Take to the Party in Style
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39
Illustratively Numbered Vinos
Illustratively Numbered Vinos
Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve
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38
Straight Jacket Wine Packaging
Straight Jacket Wine Packaging
Vino Loco by Lola Madrid Embraces Crazy-Loving Winos
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37
Mason Jar Wine Packaging
Mason Jar Wine Packaging
Petit Bocal by Tanya Heidrich Uses Unconventional Branding
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36
Farm-Fresh Vino Packaging
Farm-Fresh Vino Packaging
Five Rows Icewine Makes the Dessert Beverage a Staple
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35
Expanding Grain Packaging
Expanding Grain Packaging
Trader Joe's Rice Container Concepts are Boldly Branded and Boxed
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34
Chain-Embellished Branding
Chain-Embellished Branding
'Love, Chloe' Packaging Exudes a Gentle Luxury
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33
Postal Wine Packaging
Postal Wine Packaging
These Creative Wine Bottles Look to Written Correspondence for Inspiration
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32
Cloudburst Tampon Branding
Cloudburst Tampon Branding
Today's Forecast Packaging Shows Preparedness for Menstrual Conditions
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31
Heart-Fluttering Confection Branding
Heart-Fluttering Confection Branding
Carli Choklad Packaging Makes Your Ticker Skip a Beat
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30
Personified Alcohol Packaging
Personified Alcohol Packaging
Teran Vine T-Shirt Branding Compares Wine Maturity to Human Maturity
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29
Moorish Trellis Merchandizing
Moorish Trellis Merchandizing
Maison Mogador Packaging Has a Hint of Homespun Charm
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28
Debonair Beverage Branding
Debonair Beverage Branding
SNOB Cava Wine Packaging Dresses the Part of a Refined Spanish Drink
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27
Straw-Strung Wrappers
Straw-Strung Wrappers
This Thai Pomelo Packaging Puts a Pesky Plant to Good Use
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26
Dizzying Beverage Branding
Dizzying Beverage Branding
As its Contents do, Hrsz. 737 Wine Packaging Makes You Feel Tipsy
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25
Textile-Inspired Wrappers
Textile-Inspired Wrappers
Monggo Chocolate Packaging Expresses the Elegant Detail of Batik Dyeing
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24
Persian Myth Marketing
Persian Myth Marketing
Gilga Wine Packaging was Inspired by an Intoxicating Beauty
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23
Babushka Bottle Carriers
Babushka Bottle Carriers
Wodka Wanessa Packaging Comprises an Endearing Russian Doll Tote
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22
Buttoned-Up Shipping Boxes
Buttoned-Up Shipping Boxes
This Box Packaging Design for WonderPix Uses Fewer Fasteners
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21
Delectable Luminary Branding
Delectable Luminary Branding
Candylight Packaging Wraps Sweetly Scented Accessories
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20
Personified Biscuit Boxes
Personified Biscuit Boxes
BISC8ITO Cookie Packaging Features Adorable Cartoon Characters
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19
Udderly Adorable Dairy
Udderly Adorable Dairy
Milko Packaging is Inspired by the Body of its Bountiful Bovine Source
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18
Contemporary Bouquet Cradles
Contemporary Bouquet Cradles
Flower Garden Carrier Facilitates Careful Arrangement Transportation
<
17
Corked Beer Branding
Corked Beer Branding
VooBrew Packaging Takes on an American Western Theme
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16
Fanciful Bottle Branding
Fanciful Bottle Branding
MIU Fruit Wine Packaging is Dressed Up for the Young Female Drinker
<
15
Crumpled Paper Bag Packaging
Crumpled Paper Bag Packaging
The UR Wine Bottle Comes in a Wrinkled Brown Paper Bag
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14
Topographic Wine Packaging
Topographic Wine Packaging
The Waddesdon Wine Rothschild Collection Features a Map Design
<
13
Painterly Infusion Packaging
Painterly Infusion Packaging
Taiwan High Mountain Tea Embodies an Elegant and Organic Aesthetic
<
12
Creative Dairy Branding
Creative Dairy Branding
Milkin' It Packaging is as Stimulating Visually as its Contents Taste
<
11
Earthy Alcohol Branding
Earthy Alcohol Branding
Alternative Organic Wine Packaging Gives the Vino a Natural Charm
<
10
Crisp Paper-Wrapped Packaging
Crisp Paper-Wrapped Packaging
Akzent Invest Wine Packaging is More About the Wrapper Than the Vino
<
9
Eco-Friendly Postal Packages
Eco-Friendly Postal Packages
The Sendbag Concept Gives the Envelope an Extended Life
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8
Pyramidal Ring Packaging
Pyramidal Ring Packaging
Secrecy Thay Boxes are Dramatic to Unwrap
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7
Flower Bed Brew Branding
Flower Bed Brew Branding
T Packaging by Maria Nestles Every Infusion into a Delicate Floret
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6
Crime-Inspired Packaging
Crime-Inspired Packaging
Isabela Rodrigues' Packaging Design for 'Illegal Burger' is Fantastic
<
5
Playfully Interactive Packaging
Playfully Interactive Packaging
Stafidenios Raisins Turns Packaging into a Toy
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4
Chronicle Cabernet Branding
Chronicle Cabernet Branding
BRND NWS Wine Packaging Celebrates the Year's Marketing Headlines
<
3
Vain Vino Branding
Vain Vino Branding
Ego Wine Packaging is Crisply Composed for the Narcissistic Connoisseur
<
2
Plaited Paper Packaging
Plaited Paper Packaging
Simone Cookies Branding is Winsomely Woven for a Homemade Image
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1
Lavish Fast Food Packaging
Lavish Fast Food Packaging
McDonald's Adopts Minimal Packaging for Its Luxury Burger Series
<