Alcohol is a hit or miss endeavor when it comes to the careful selection of your drink. Some prefer beer, some prefer wine and champagne and some can go straight for the liquor.
Liquor comes in many shapes, sizes, and flavours and we've compiled a modest collection of different innovations surrounding this benevolent booze.
From $2,000 Scotch to Liquor Lip-Balm, here are 28 luscious liquor innovations.
Implications - With the stress of modernity, consumers are seeking a quick escape in their everyday lives. Easily accessible items appeal to customers who have fast-paced lifestyles. Corporations could hone in on this desire for an easy and convenient escape when creating products for a busy demographic.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 74%
Activity 45%
Freshness 8%
