Tangible Cause

Organizations show corporate social responsibility through actual products

Implications - Previously, corporate social responsibility was seen as something best exemplified through brand activations and campaigns. As consumers become more comfortable with autodidacticism and self-education, however, a need for more holistic dedication to a cause is seen. This has encouraged brands -- specifically those within luxury who have the resources to rework products and services -- to bake their cause of choice directly into products.
SCORE 5.6
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186,611 Total Clicks
Sep 15 - Apr 16
Warm
Art & DesignAutosSocial Good
Featured Examples
Social Good Shoe Brands - The Common Ground Footwear Brand Desigs Shoes to Promote Social Awareness
SCORE 6.8
Warm 1,844 Clicks Pub: Feb 18, 16
Social Good Shoe Brands
The Common Ground Footwear Brand Desigs Shoes to Promote Social Awareness
‘Common Ground’ is a footwear company that is committed to designing shoes that represent current social issues. The brand designs pairs of shoes that promote marriage equality,... [More]
Environmentally-Focused Clothing Brands - The Saltwater Collective Supports Ocean Conservation
SCORE 6.3
Warm 1,667 Clicks Pub: Jan 11, 16
Environmentally-Focused Clothing Brands
The Saltwater Collective Supports Ocean Conservation
The Saltwater Collective may be a stylish clothing brand, but it is so much more than that. Not only is it expanding to include other products such as water bottles and candles, it raises money for... [More]
Fashionably Sustainable Shirts - The Clean Tee Brings Awareness to Garment-Making Pollution
SCORE 5.9
Warm 898 Clicks Pub: Apr 20, 16
Fashionably Sustainable Shirts
The Clean Tee Brings Awareness to Garment-Making Pollution
Many consumers might be surprised to know that the fashion industry clocks in as the second largest polluter and the Clean Tee is aiming to make a difference with a line of the most sustainable... [More]
Charitable Model Footwear - This Luxury Shoe Line Seeks to Empower Young Women
SCORE 5.5
Warm 919 Clicks Pub: Sep 3, 15
Charitable Model Footwear
This Luxury Shoe Line Seeks to Empower Young Women
Marc Fisher recently teamed up with model Karlie Kloss to produce a luxury shoe line called ‘Marc Fisher Ltd.’ While many brands focus on producing inexpensive products, this new line... [More]
Awareness Couture Scarves - Hermès is Supporting the Wild Cat Conservation with its Latest Design
SCORE 3.8
Mild 839 Clicks Pub: Jan 10, 16
Awareness Couture Scarves
Hermès is Supporting the Wild Cat Conservation with its Latest Design
Luxury fashion house Hermès is working alongside Panthera in support of the global wild cat conservation organization. With this partnership, the two brands are raising awareness about eight... [More]
Charitable Jewelry Collections - These Louis Vuitton and Unicef Accessories Aim to Make a Difference
SCORE 4.2
Average 1,110 Clicks Pub: Jan 22, 16
Charitable Jewelry Collections
These Louis Vuitton and Unicef Accessories Aim to Make a Difference
A recent Louis Vuitton and Unicef jewelry collaboration aims to make a difference by helping children in need. The accessory range consists of a signature ‘Lockit’ pendant and matching... [More]
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