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Riot Advertorials

Boycotts and protests are serving as a new, unfiltered news source

Implications - As governments in countries like Iran shut down the media and ban Internet access, web-savvy activists are turning to social news networks to deliver the real story firsthand. Advertisers are beginning to capitalize on the protest theme as they recognize the ability to reach a larger audience with a stronger trust factor.
SCORE 4.8
Popularity
Activity
Freshness
Megatrends
Patterns
2,855,687 Total Clicks
Feb 09 - Dec 09
Hot
WorldMarketingWorld NewsPublicity Stunts
Featured Examples
Humorous Demonstrations - The Best Protest Signs of 2009
SCORE 5.9
Warm 56,457 Clicks Pub: Dec 8, 09
Humorous Demonstrations
The Best Protest Signs of 2009
In a cynical, cold world, ruled by bureaucrats protest is the people's why to say – that’s it! When we really care about something, we must take it to the streets and protest and while we're at it why… [More]
Pop Culture Protests - ADDMINIMAL's Naughty Campaign Against Chalga in Bulgaria
SCORE 4.9
Average 35,969 Clicks Pub: Jun 19, 09
Pop Culture Protests
ADDMINIMAL's Naughty Campaign Against Chalga in Bulgaria
This provocative protest photo set by ADDMINIMAL represents a backlash on pop culture and specifically the chalga culture in Bulgaria. In Bulgaria, the term ‘chalga’ is used to refer to the pop folk… [More]
Protest Poster Mania - Vehement Tax Day Tea Party Signs in Chicago Bash Barack Obama
SCORE 4.1
Average 19,951 Clicks Pub: Apr 16, 09
Protest Poster Mania
Vehement Tax Day Tea Party Signs in Chicago Bash Barack Obama
After our fun tea party couture diversion yesterday, we’re taking a more serious look at the Tax Day Tea Party, specifically at the protest pictures that are beginning to hit the web in outrage against… [More]
Twitter Shaming - Microbloggers Blast CNN's Iran Election Coverage at #CNNfail
SCORE 3
Mild 6,266 Clicks Pub: Jun 14, 09
Twitter Shaming
Microbloggers Blast CNN's Iran Election Coverage at #CNNfail
In the aftermath of the Iran elections, Twitter users are letting their fingers do the talking, expressing their dismay at CNN’s coverage using the hashtag #CNNfail. According to Twitter users, CNN hasn’t… [More]
Funny Fake Protests - Toronto's North York General Hospital Underwear Affair
SCORE 5.5
Warm 8,726 Clicks Pub: May 2, 09
Funny Fake Protests
Toronto's North York General Hospital Underwear Affair
North York General Hospital’s Underwear Affair presented by JOE BOXER held a fabulous media launch in Toronto this week. Supporters staged a fake protest to raise awareness about the marathon on August… [More]
Nude Nuclear Protests - ‘The Environmentals' Stage Clothes-Free Activism Contest
SCORE 5.3
Warm 15,887 Clicks Pub: Feb 27, 09
Nude Nuclear Protests
‘The Environmentals' Stage Clothes-Free Activism Contest
In a world full of unusual contests, this one is definitely an attention-grabber. A group called ‘The Environmentals’ decided to hold a contest for best nude nuclear protest photo. I know this seems a… [More]
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