Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,935 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,935 cutting edge ideas.

Tweeting Maintenance Mayhem

Scheduled Twitter Shutdown Paused For Iranian Protests

— June 16, 2009 — Social Good
President Obama told protesters in Iran that they should "know that the world is watching" what's happening in that country, but that 'watch' might have been interrupted by scheduled system maintenance that would have shut down Twitter for an hour and a half.

Twitterers rallied around the ‘#nomaintenance’ hashtag in order to encourage Twitter to keep the service open. The hashtag neared the top of Twitter's trending list, but Twitter claimed the network maintenance was out of their control and that it would go on as planned.

Under continuing pressure, and thanks to their New York-based network provider, Twitter's plans changed when Twitter announced, “Our network partners at NTT America recognize the role Twitter is currently playing as an important communication tool in Iran,” they posted to the company blog. “Tonight’s planned maintenance has been rescheduled to tomorrow between 2-3p PST,” with a helpful note that that’s “1:30a in Iran.”

The elections earlier this year in Moldovia and this one in Iran illustrate the increasingly powerful role that the voice of the individual and the services of carriers like Twitter play in our understanding of world events.
Trend Themes
1. Scheduled Maintenance Interruptions - The demand for uninterrupted online services presents opportunities for disruptive innovations that minimize or eliminate scheduled maintenance downtime.
2. Role of Social Media in Protests - The growing importance of social media platforms like Twitter in facilitating communication during protests highlights the potential for disruptive innovations that enhance online activism and global information sharing.
3. Power of Individual Voice - The recognition of the individual's voice and the impact of individual expression in shaping world events suggests opportunities for disruptive innovations that empower individuals to drive social and political change through digital platforms.
Industry Implications
1. Online Services - The reliance on uninterrupted online services calls for disruptive innovations in network infrastructure and system maintenance technologies to minimize service disruptions.
2. Social Media - The role of social media platforms in protest movements indicates opportunities for disruptive innovations in social networking tools and technologies that enhance communication and activism.
3. Digital Platforms - The influence of individual expression and digital platforms in shaping global events opens doors for disruptive innovations in online platforms and technologies that amplify individual voices and facilitate collective action.
1.7
Score
Popularity
Activity
Freshness