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Rewarding Patience

Brands reward consumer commitment with tangible rewards

Implications - Seeking to establish consumer loyalty, brands are turning to campaigns that test consumer patience and stamina. Encouraging buyers to test their limits through tasks like staring contests and waiting games, brands are rewarding the completion of such tasks with prizes and material appreciation, creating a closer connection between brand and consumer.
3.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
125,181 Total Clicks
Date Range:
Apr 14 — Feb 16
Trending:
Untested

Featured Examples

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