Category
Tech
Delegated Interfaces
Trend cluster
Category
Requisite
Internet
Instilling Wi-Fi capabilities into unexpected products and devices.
4.0
Trend score
Trend
What is the Requisite Internet trend?
Requisite Internet: Modern consumers have a need to be connected to the Internet and their social networks at any given time, a fact that is driving brands to design products that offer Wi-Fi capability as part of their main features. A plethora of items, ranging from cars and thermostats to vending machines and even cufflinks, are now offering Internet access, demonstrating that the ability to connect online is quickly becoming a pre-requisite of any new product that hits the market.
Trend themes
Themes within the Requisite Internet trend
Three behaviours holding the trend together01
Wi-Fi Integration
Brands are designing products that offer Wi-Fi capability as part of their main features, demonstrating that the ability to connect online is quickly becoming a pre-requisite of any new product that hits the market.
02
Wireless Connectivity
Portable and wireless-enabled gadgets are providing ease of transport and mobility while maintaining high definition capabilities, opening up opportunities for on-the-go work and entertainment.
03
Internet of Things
Devices like Twine and the Tri Cascade Elka 700-10 thermostat are paving the way towards a future in which everything may be connected to the Internet, offering new opportunities for monitoring and managing energy consumption and automating everyday tasks.
Industry implications
What the Requisite Internet trend means for industry
Where the trend changes the playbookFor
Consumer Electronics
The consumer electronics industry can leverage Wi-Fi integration and wireless connectivity to develop new and innovative products that cater to the growing demand for on-the-go connectivity and mobility.
For
Home Automation
The home automation industry can utilize the Internet of Things to create smart homes that automate everyday tasks, optimize energy consumption and provide enhanced comfort and security.
For
Transportation
The transportation industry can leverage Wi-Fi connectivity to enhance the in-car experience and provide new and innovative services such as TrainNet, which provides entertainment, news and location-based services to commuters.
Trend signals
Trend signals for Requisite Internet
Trend score 4.0 out of 10, from popularity 70%, activity 41%, freshness 8%.
Popularity70%
Activity41%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Requisite Internet trend
10 featured examples from Oct 5, 2011 to Feb 29, 2012CategoryTech
USB Super Computers
FXI 'Cotton Candy' is the Smallest Ever PC Device
The electronics manufacturing industry can explore disruptive innovation in miniaturizing technology and creating versatile devices.
CategoryUnique
Doorbell WiFi Devices
Twine Connects Everyday Objects to the Internet
Twine's concept of connecting everyday objects to the Internet creates potential disruptive innovation opportunities within the technology industry.
CategoryTech
Portable Wireless Scanners
Scan & Transfer Documents Easily With the Xerox Mobile Scanner
The Xerox Mobile Scanner presents innovation opportunities in the document management industry, creating an efficient, portable solution for scanning and transferring documents.
CategoryWorld
Wi-Fi Drink Dispensers
Asahi Beverages Rolls Out Vending Machines That Provide Internet Access
Innovative vending machine technologies and value-added services can disrupt the traditional vending industry, providing new opportunities for players in the space.
CategoryAutos
Generation-Focused Autos
Chevy Code 130R and Tru 140S Aimed at Millennials
Developing new car models and features to cater to the preferences of the Millennial generation.
CategoryTech
Wireless WiFi TVs
CES 2012 Welcomes Aquos Freestyle ConceptTV
The consumer electronics industry can capitalize on the trend of wireless WiFi TVs by developing and manufacturing innovative television products.
CategoryTech
Social Media Mice
HP X7000 Helps You Get into Facebook with One Click
The consumer electronics industry can benefit from incorporating specialized features, like one-click social media access, into their computer mice to enhance user experience.
CategoryArt & Design
Energy-Tracking Outlets
Tri Cascade Elka 700-10 Thermostat Monitors Energy Via Wi-Fi
Disruptive innovation opportunity: Develop innovative solutions that integrate energy-tracking thermostats and wireless energy monitoring systems into home automation setups.
CategoryAutos
Subway-Exclusive WIFI
Tokyo Rail Partners With Mitsubishi to Provide TrainNet
Disruptive innovation opportunity for subway systems to improve passenger experience and attract more commuters through the implementation of subway-exclusive WiFi networks.
CategoryTech
Internet-Enabled Mancessories
Brookstone USB Cufflinks Offer Wi-Fi and Data Storage
The integration of technology into fashion accessories like these cufflinks creates a disruptive innovation opportunity for the fashion tech industry to enhance personal style and…
