Category
Lifestyle
Assisted Choices
Trend cluster
Category
Plant-Based
Purification
Consumers turn to the arboreal world for air quality enhancement.
4.0
Trend score
Trend
What is the Plant-Based Purification trend?
Plant-Based Purification: As consumers continue to look to technology to solve even the most rudimentary of problems, a realization of organic solutions to common problems is taking place. The use of plants to improve air quality is being accepted by health-focused consumers that are looking for cost-effective, minimally invasive ways to enhance daily life.
Trend themes
Themes within the Plant-Based Purification trend
Three behaviours holding the trend together01
Organic air purification
Consumers are realizing the benefits of organic solutions to air pollution, resulting in the rise of plant-powered air purifiers and odor-reducing bags.
02
DIY planters
DIY enthusiasts and plant lovers are creating their own planters with magnets and wine corks to add a vintage feel to their living space.
03
Wearable air cleaners
In response to pollution, wearable planters have been created to keep the air clean for urban commuters.
Industry implications
What the Plant-Based Purification trend means for industry
Where the trend changes the playbookFor
Health and wellness
Companies can provide organic air purification products to cater to health-focused consumers.
For
DIY and crafting
Businesses can tap into the growing trend of DIY planters by selling materials and tutorials.
For
Environmental technology
The development of wearable air cleaners signifies a growing market for eco-friendly and innovative air purification products.
Trend signals
Trend signals for Plant-Based Purification
Trend score 4.0 out of 10, from popularity 58%, activity 53%, freshness 8%.
Popularity58%
Activity53%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Plant-Based Purification trend
6 featured examples from May 8, 2013 to Mar 4, 2014CategoryArt & Design
DIY Magnetic Cork Planters
These DIY Cork Planters are Cute and Easy to Create
The crafting supplies industry can tap into the DIY cork planter trend by offering magnetic components, specialized tools, and materials for creating unique and functional planter…
CategoryArt & Design
Plant-Powered Air Purifiers
The Andrea Air Purifier Uses Plants to Clean Your Surroundings
Opportunity for home appliance manufacturers to develop and market plant-powered air purifiers as a new addition to their product lineup.
CategoryEco
Wearable Eco Air Cleaners
This Wearable Planter Will Keep Your Air Clean and Pollution Out
The development of wearable eco air cleaners has implications for healthcare by providing new solutions for protecting respiratory health and managing pollution-related health iss…
CategoryEco
Flood-Fighting Living Walls
This Large Living Wall in London Prevents Flooding and Eco Issues
Architects can incorporate living walls into building designs to provide eco-friendly solutions and meet rising demand for sustainability in the construction industry.
CategoryLifestyle
Arboreal Air Purifiers
Air Drop Combines Self-Sustaining Plants and Tech to Clean
Air purification companies can incorporate sustainable materials, bio-based filters and smart technologies into their products to create more eco-friendly and efficient products.
CategoryArt & Design
Mini Odor-Reducing Bags
The Moso Air Purifying Refrigerator Bag Helps Get Rid of Unsavory Smells
Disruptive innovation opportunity: Integrate odor-reducing technology directly into refrigerators or other kitchen appliances to provide a more pleasant user experience.
