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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,342 more

Personalized Purchase

Retail takes a customized approach as big brands seek to maintain service

Implications - While expanding on a global scale offers brands greater market exposure, maintaining a sense of intimacy during large-scale expansion can be challenging. Seeking to create a closer connection, brands are turning to in-store personalization tactics like facial recognition and custom engagement to create a more intimate shopping experience.
5.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
375,382 Total Clicks
Date Range:
Oct 13 — Jan 15
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Personalized Spread Packaging
Personalized Spread Packaging
At Selfridges You Can Get Your Name Written on Nutella Jars
Similar to the Share a Coke campaign, you can now get Nutella jars personalized with your name on it. If you live in London or near a Selfridges, you can order a customized jar of Nutella as a gift (... MORE
Virtual Beer Pouring Stations
Virtual Beer Pouring Stations
Heineken's Virtual Draught Display Lets Beer Drinkers Get Electronic
The Heineken Virtual Draught display will make a tried and true tradition, electronic. Heineken has released a multitude of items recently, but this point of sale display is one of the more inventive.... MORE
Facial Recognition Snack Machines
Facial Recognition Snack Machines
This Facial Recognition Vending Machine Personalizes Purchases
The Sap Hana-powered facial recognition vending machine not only remembers returning customers, but is also capable of recommending personalized purchases. The smart vending machine has a... MORE
Personal Fragrance Finder Shops
Personal Fragrance Finder Shops
The Fragrance Lab by Selfridges Perfectly Matches You to a Perfume
Selfridges’ Fragrance Lab takes shoppers through a multi-sensory journey, aiming to help them discover a personal scent and in the process, help Selfridges better understand its consumers’... MORE
play_circle_filled Digital Retail Mirrors
Digital Retail Mirrors
The Mirrus Retail Mirror Supports Unparalelled Customer Interaction
Mirrus creates true consumer facing technology utilizing a mirror that influences consumer behavior with relevance and emotion to optimize the buying opportunity of the consumer. The Mirrus platform... MORE
Toy-Creating Kiosks
Toy-Creating Kiosks
PieceMaker's 3D Printing Booth Dispenses Tiny Customized Toys
While there’s fun and an element of surprise in something like a gachapon machine that dispenses a toy in exchange for some loose change, this 3D printing booth lets kids personalize small... MORE

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3D Printing Shops
3D Printing Shops
Copenhagen's 3D Printhuset Makes 3D Printing Accessible to All
Accessible 3D Printing Software
Accessible 3D Printing Software
The Leopoly App Expands to Expands to Schools and Businesses
Clever 3D-Printed Modules
Clever 3D-Printed Modules
TAKT Project is in the Business of Hacking the Home
3D Printing Stations
3D Printing Stations
Staples Teams Up with 3D Systems to Offer 3D-Printing In-Store
3D Printing Labs
3D Printing Labs
Israel's Fab Lab Makes 3D Printing Accessible to the Public
Organic Printed Objects
Organic Printed Objects
Crystalline 3D Sculptures Explore the Natural Boundaries of Polyamide
Natural 3D Printing Materials
Natural 3D Printing Materials
MakerBot Introduces New Printing Composites for Iron, Wood & Stone
3D-Printed Postal Objects
3D-Printed Postal Objects
The Royal Mail Creates & Sells Knickknacks with a 3D Printing Service
3D Printing Toy Apps
3D Printing Toy Apps
Modio Enables Children to Design and Create Their Own Custom Action Figures
Chocolate Croissant Donut Holes
Chocolate Croissant Donut Holes
Dominique Ansel Bakery is Debuting Nutella Cronut Holes in NYC
Masculine Grooming Boxes
Masculine Grooming Boxes
The T&D Stash Box Mixes Old World Charm with Modern Grooming Essentials
Shoe Department Portable Bars
Shoe Department Portable Bars
Selfridges Put a Portable Bar in One of Its Shoe Departments
Amphitheatre-Inspired Installations
Amphitheatre-Inspired Installations
The School of Imagination Features a Customizable Amphitheater
play_circle_filled Augmented Reality Retail Shops
Augmented Reality Retail Shops
The Imagine Shop Takes Retail Shopping for Watches & Yachts Online
play_circle_filled Man-Made Sunrise Commercials
Man-Made Sunrise Commercials
Heineken Brings the Sun to Singapore at the Annual Zoukout Festival
Beer-Branded Denim
Beer-Branded Denim
The Heineken X Neighborhood Denim Collection Exudes Quality
Inflatable Shop Displays
Inflatable Shop Displays
The 2013 Selfridges Pop Up Store by Bonsoir Paris is Retro-Futuristic
Champagne Vending Machines
Champagne Vending Machines
Moet & Chandon Unveil Their Champagne Dispenser for Christmas
Multiple Storage Debit Cards
Multiple Storage Debit Cards
The Coin Card Stores All Your Cards in One Place
play_circle_filled Convenient Countertop Beer Dispensers
Convenient Countertop Beer Dispensers
The Heineken Sub Allows People to Enjoy Draft Beers at Home
Fairytale-Inspired Designer Bags
Fairytale-Inspired Designer Bags
Fashion East Designers Create a Range of Whimsical Accessories
Friendship-Powered Vending Machines
Friendship-Powered Vending Machines
The Milka Vending Machine Releases Treats When Hands are Held
Hazelnut Spread Jewelry
Hazelnut Spread Jewelry
This Nutella Ring is an Homage to the Chocolate Condiment
French Fry Vending Machines
French Fry Vending Machines
Patrons Can Enjoy a Fresh Serving of Fries in Just 90 Seconds Flat
play_circle_filled Break-Encouraging Vending Machines
Break-Encouraging Vending Machines
This Beer Vending Machine Rewards Patrons Who Do Nothing
Choco-Hazelnut Cheesecake Lasagnas
Choco-Hazelnut Cheesecake Lasagnas
This Nutella Cheesecake Creation is Mouth-Wateringly Good
play_circle_filled Yawn-Activated Vending Machines
Yawn-Activated Vending Machines
Douwe Egberts' Coffee Machine is Clever Marketing
Chocolate-Flavored Bacon Cronuts
Chocolate-Flavored Bacon Cronuts
These 'Squats' Square Cronuts are Covered in Nutella & Bacon Bits
play_circle_filled Meow-Powered Vending Machines
Meow-Powered Vending Machines
A Bizarre Vending Machine called Miaukomat Lets You Pay with a Meow
Scannable Rewards Card Apps
Scannable Rewards Card Apps
Stocard is a Scannable App That Lessens Your Wallet's Load
Pop-Up Designer Nail Bars
Pop-Up Designer Nail Bars
The Les Vernis Couleurs Culte de Chanel Nail Bar is Coming to Selfridges
play_circle_filled Chair-Scavenging Campaigns
Chair-Scavenging Campaigns
The Seat Promotion by Heineken Initiates a Race for Wembley Tickets
Personified Soda Bottles
Personified Soda Bottles
People Can Now Have Their Names Printed onto Coke Bottles
play_circle_filled Remixed Brewery Branding (UPDATE)
Remixed Brewery Branding (UPDATE)
Heineken Beer Celebrates Its Newest Bottle Design for 2014
Bluetooth Beer Boxes
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
Remixed Brewery Branding
Remixed Brewery Branding
The Heineken Future Bottle Remix Challenge Revamps the Iconic Beer
Blackboard Nail Kits
Blackboard Nail Kits
The Chalkboard Manicure is Ciaté's Latest Novelty Wow Kit
play_circle_filled Micro-Reality Show Commercials
Micro-Reality Show Commercials
This Heineken International Ad Puts a Spin on Normal Job Interviews
Record Label Beer Bottles
Record Label Beer Bottles
The Ed Banger Records x Heineken 140th Anniversary Bottles are Brazen
Computer Vending Machines
Computer Vending Machines
Laptops Anytime Lends Out Macbooks at Philadelphia’s Drexel Univer
Karaoke-Inducing Cola Machines
Karaoke-Inducing Cola Machines
The Coca Cola Interactive Vending Machine Gives Gifts for Songs
Interactive Pop Dispensers
Interactive Pop Dispensers
The Koolatron Soda Vending Fridge is a Playful Drink Cooler
Dancing Soda Dispensers
Dancing Soda Dispensers
The Coke Dance Vending Machine Rewards Participants for Dancing in Public
Gaming Fashion Films
Gaming Fashion Films
The Louis Vuitton 'Spot the Difference' Video Playfully Entices
Personalized Supermarket Prices
Personalized Supermarket Prices
Kroger Rewards Gives Customers Discounts Based on Shopping History
Social Network Shopping Rewards
Social Network Shopping Rewards
Plink Integrates Facebook Credits and Real-Life Purchases
Fan-Branded Bottles
Fan-Branded Bottles
The Coca-Cola 'Share a Coke With a Mate' Campaign is Personalized Packaging
Digital Loyalty Points
Digital Loyalty Points
Aneace Haddad Creates Loyalty Program via Taggo for Consumers
Retailer Loyalty Apps
Retailer Loyalty Apps
The Key Ring Rewards Card App Will Store Your Barcoded Cards
Airports as Shopping Destinations
Airports as Shopping Destinations
Shopping Cart Concierge
Shopping Cart Concierge
Self-Serve Checkouts are Taken a Step Further