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Nutritional Transparency

A need for nutritional credibility prompts more organic juice packaging

Implications - With societal health issues becoming more prominent, a need to distinguish nutritional goods from unhealthy alternatives has become a priority, causing a shift in packaging toward more minimalist health food aesthetics. Simplistic fruit juice labels offer health-conscious consumers greater visual assurance as to what the product contains, creating a purist aesthetic positively associated with health.
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 65 Examples:
999,221 Total Clicks
Date Range:
Aug 12 — Mar 15
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Detoxifying Juice Branding
Detoxifying Juice Branding
Verve Juices Has a New Look for Its Line of Healthy Cleansing Drinks
Verve Juices is a new cold pressed juice and detox cleanse company based in Greece. The health-conscious new venture tapped creative firm BOB Studio to create a dynamic branding identity and... MORE
Refreshed Fruit Product Packaging
Refreshed Fruit Product Packaging
Mirim Seo's 'Ugly Fruit' Makes the Color of Old Fruit Look New
The color of fruit is a huge part of what makes it so delicious looking, and when it becomes bruised, discoloured or oxidized, it can look much less appealing; when strawberries and apples change... MORE
Clean Organic Branding
Clean Organic Branding
The Design Concept for RAW Reflects Its Simple Ethos
Lauren Nichole Foote has designed a new packaging concept for RAW, a Vancouver-based health bar featuring locally-sourced organic beverages. The company features three pre-made juices: The Beach,... MORE
Basic Patterned Branding
Basic Patterned Branding
Cal Valls Juice Packaging Features Simple Ingredient-Inspired Motifs
The success of Cal Valls Juice packaging is twofold, enticing consumers with its bright colors and delighting their eyes with designs are simply straightforward. The little glass bottles contain a... MORE
Contradictory Eclectic Juice Branding
Contradictory Eclectic Juice Branding
Tiny Empire’s Branding Techniques are Hipster
Making juice and organic treats appealing is only doable with the correct branding techniques. Take Tiny Empire as an example. This brand new cold-pressed juice bar in Brooklyn uses its alluring... MORE
Doodled Food Branding
Doodled Food Branding
Koel Fresh Packaging is Infused with a Playful Palate of Creativity
It’s rarely enough anymore to provide a picture of succulent fruits amidst a beverage’s branding; examples like Koel Fresh packaging really make you realize that consumer tastes are... MORE
Simplistic Beverage Branding
Simplistic Beverage Branding
BluePrint Offers New Refreshing and Cleansing Single Serving Juices
Until very recently, the beverage brand BluePrint only sold its juices to consumers via delivery or pick-up services. Now its delicious selection of juice is available for purchase in single... MORE
Humanized Packaged Juices
Humanized Packaged Juices
Bunch Juice Company Has Named and Personalized Their Products
Bunch juice company has come up with a strange marketing technique: naming and personalizing their products. Bunch has taken its four drinks and created an identity for each of them. Their names are:... MORE

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Related Examples

Authentic Cold-Pressed Juices
Authentic Cold-Pressed Juices
Juice Matters Creates a Line of Nutritious Drinks for Healthy Living
Coal-Infused Juice Cleanses
Coal-Infused Juice Cleanses
Juice Generation Pioneers the Activated Charcoal Juice Craze
Distinct Restaurant Detoxes
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Juice Cleanse Energize by Freshii Offers More than Healthy Beverages
Vibrant Juice Bottles
Vibrant Juice Bottles
Odwalla's Fresh Juice Drinks Are Branded with Health in Mind
Farm Fresh Juice Packaging
Farm Fresh Juice Packaging
This Organic Juice Packaging Tells of the Family Who Grows the Crops
Minimalist Juice Bars
Minimalist Juice Bars
Pressed Juices Ups the Ante with Its Latest Storefront
Cold-Press Juice Bars
Cold-Press Juice Bars
The 'Off the Vine' Juice Bar Will Offer Nutritious Cold-Pressed Juices
Apothecary-Inspired Juice Shops
Apothecary-Inspired Juice Shops
This Chemistry-Channeling Raw Juice Bar Blends Science & Healing
Homemade Citrus Sodas
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Delectable Juicery Branding
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This Fresh Juice Branding Identity is Healthy and Simple
Botanical Juice Bottles
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Epleslang’s Apple Juice Bottle Design is Wrapped Up in Vines
Energetic Juice Cans
Energetic Juice Cans
Good Juicery's Sparkling Juice Can Designs Brim with Energy and Whimsy
Juice Cleanse Popsicles
Juice Cleanse Popsicles
These Fruit and Veggie Popsicles Turn Juicing Recipes into Icy Treats
Fashionably Patterned Juice Bottles
Fashionably Patterned Juice Bottles
UNIC Juices Are Designed to Appeal to Style-Savvy Consumers
Leaf-Like Packaging
Leaf-Like Packaging
PuraFruita Simulates the Leaf Around a Piece of Fruit
Categorized Juice Branding
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Sitka Salmon Shares Use Smart Packaging as a Canvas for its Story
Monkey-Faced Marketing
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Handwritten Sandwich Branding
Handwritten Sandwich Branding
Embutique Packaging Expresses an Approachable and Personal Image
Eccentric Culinary Venue Branding
Eccentric Culinary Venue Branding
The Eclectic Branding Used for Ocio is a Kooky Culinary Trip
Nostalgic Snack Branding
Nostalgic Snack Branding
Sweet Heaven Confectionery Calls on Nostalgia to Sell Their Sweets
Round-Wrapped Bandage Branding
Round-Wrapped Bandage Branding
Band-Aid Tanned Packaging Mimics a Finger-Bound Form
Pastel-Infused Boutique Branding
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The Delicate Branding Used for Novelty is Both Soft and Eclectic
Geometric Jungle Branding
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The La Panthere Fragrance by Cartier Features Bold Design Details
Illustration-Filled Hipster Hangouts
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Uniquely Shaped Fruit Branding
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WTRMLN WTR Packaging Reshapes a Sweet Natural Treat Around a Bottle
Pristinely Spectral Packaging
Pristinely Spectral Packaging
Prestige Juice Branding is Expressed as a Remarkable Patterned Prism
Full-Bodied Beverage Branding
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Kraftig Saft Juice Packaging Seems to Burst with Succulent Flavor
Fantasy TV Show Cocktails
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These Game of Thrones Drinks Will Satiate You Until Season 4
play_circle_filled Promiscuous Fruit Juice Campaigns
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The New Jamba Juice Ad Video is Full of Fruits and Juicy Drama
Food-Inspired Makeup Designs
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Karla Powell's Creations are Both Beautifying and Appetizing
Nameless Juice Campaigns
Nameless Juice Campaigns
The Undescribeable Lemonade is Made with all Natural Ingredients
DIY Orange Creamsicle Recipes
DIY Orange Creamsicle Recipes
This Simple Frozen Dessert Recipe is Perfect for Summer
DIY Frozen Chocolate Bananas
DIY Frozen Chocolate Bananas
This Recipe Transforms the Popular Fruit into a Delicious Dessert
Iconic Feline-Printed Fruit
Iconic Feline-Printed Fruit
These Tasty Hello Kitty Melons Won't Come Cheap
Pineapple-Infused Flapjacks
Pineapple-Infused Flapjacks
These Fantastic Fruity Pancakes are Vegan Friendly and Unexpected
DIY Delectable Fruit Decor
DIY Delectable Fruit Decor
This Activity Lets You Make Vibrant Decorations from Tissue Paper
Vibrant Supermarket Editorials
Vibrant Supermarket Editorials
The Harper's Bazaar June Issue Mixes Funky Fashion and Food
Squeeze-Tube Freezie Molds
Squeeze-Tube Freezie Molds
Get Summer Started with the Sweet Grazia Silicone Ice Pop Maker Set
Pooch-Saving Health Drinks
Pooch-Saving Health Drinks
The ‘KOMBUCHADOG’ Drink Helps Rescue Dogs Find Homes
Eccentrically Flavored Marshmallows
Eccentrically Flavored Marshmallows
The Marshmallowists Share Marshmallow Recipes
Intoxicated Fruit Sorbet
Intoxicated Fruit Sorbet
The ‘Apt. 2B Baking Co.’ Rhubarb Gin Ice Cream Has a Zing to
play_circle_filled Lemon Squeezer Cleaning Bottles
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The Natural Cleaning Spray Bottle is an Eco-Friendly Solution
Bipolar Portable Mugs
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The 'It's Up to You' Coffee Cup Stores Cold and Hot Contents at Once
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play_circle_filled Frosty Beverage Mixers
Frosty Beverage Mixers
The Zoku Slush and Shake Maker is Fast and Easy to Use
Germinating Juice Branding
Germinating Juice Branding
Fruit Puree Packaging Mimics the Anatomy of its Primary Ingredient
Literal Fruit-Shaped Logos
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This Juice Packaging Concept Scrumptiously Combines Edible and Alphabet
DIY Ghostly Jug Decorations
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The 'Disney Family Fun' Spirit Lanterns are Great for Halloween
Fresh Fruity Branding
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Be O' Juice Packaging Presents a Pure Image of its Organic Ingredients
Patriotic Dairy Branding
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Anders Drage Creates Milk Packaging that Celebrates the Beauty of Norway
Egg-Shaped Beverage Bottles
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Mara Rodriguez Creates Outdoorsy Packaging for 'Deer You' Juices
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Melo Packaging is the Rind that Protects the Fruit Juice Inside
Colorful Cloud Juice Branding
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Regina Puig Designs Whimsical Packaging for Nubes de Yogurt
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The 'Pixel Heart Heat Changing Mug' Stays Alive When Full
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