Trend cluster
Category

Makeshift
Micro-Climate

Designers create or enhance spaces to produce "micro-climates".

Weather-Themed Apparel Pop-UpsModern Flowing Camping HubsFunctional Anti-Flooding Street TilesCone-Shaped Microclimate SystemsPuzzle-Inspired Pavilions

Trend

What is the Makeshift Micro-Climate trend?

Makeshift Micro-Climate: Designers creating micro-climate infrastructure, whether in the form of contained structures or in added features to existing structures, are aiming to promote eco-friendly construction and living. These spaces set a precedent for how the future of design can coincide with solutions to climate change.

Insight

The consumer insight behind the Makeshift Micro-Climate trend

As the personal and global impacts of climate change become more known to consumers, they're seeking out ways to learn more about solutions to the problem. With Millennial and Gen Z consumers being particularly drawn to experience-based branded experiences, designers that prioritize experience while shining a light on climate change are most appealing to these demographics.

Trend themes

Themes within the Makeshift Micro-Climate trend

Three behaviours holding the trend together
01

Eco-Friendly Design Solutions

Designers creating micro-climate infrastructure promote eco-friendly construction and living, setting a precedent for how the future of design coincides with solutions to climate change.

02

Experience-Driven Branding

Designers that prioritize experience while shedding light on climate change are most appealing to millennials and Gen Z consumers.

03

Functional and Sustainable Architecture

Functional solutions to urban problems with street tiles, venturing into sustainable architecture and closed-loop climate systems are trending, and offer opportunities for innovation in the architecture and construction industries.

Industry implications

What the Makeshift Micro-Climate trend means for industry

Where the trend changes the playbook
For

Architecture

Trends in eco-friendly, experience-driven, functional and sustainable architecture offer opportunities for innovation in the industry.

For

Construction

The trend towards eco-friendly and sustainable design solutions has led to opportunities for innovation in construction and building materials.

For

Retail

The use of microclimates to create experience-driven branding opportunities has led to innovation in the retail industry.

Workshop question

How could your brand create micro-climates within its workplace?

Trend signals

Trend signals for Makeshift Micro-Climate

Trend score 4.9 out of 10, from popularity 54%, activity 84%, freshness 9%.

Popularity54%
Activity84%
Freshness9%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa

Evidence

Examples of the Makeshift Micro-Climate trend

6 featured examples from Jan 31, 2018 to Feb 17, 2020
Weather-Themed Apparel Pop-Ups
CategoryBusiness

Weather-Themed Apparel Pop-Ups

The Arrival's Temporary NYC Shop Reflects Three Microclimates

Retailers can explore the potential of creating themed pop-up shops to attract customers and provide them with a memorable shopping experience.

Modern Flowing Camping Hubs
CategoryArt & Design

Modern Flowing Camping Hubs

The Coastal Pavilions Create a Point of Difference for 60 Cabins

The hospitality industry can explore opportunities to create eco-friendly and budget-friendly accommodations that provide a unique and immersive experience for travelers.

Functional Anti-Flooding Street Tiles
CategoryEco

Functional Anti-Flooding Street Tiles

Tredje Natur's Paving System Addresses Urban Problems

Companies such as Tredje Natur are driving innovation in architecture and design by offering functional solutions to increasingly relevant environmental challenges.

Cone-Shaped Microclimate Systems
CategoryEco

Cone-Shaped Microclimate Systems

V8 Architects Collaborates on a Sustainability-Focused Pavilion

Innovative solutions involving microclimate systems and sustainable architecture offer the potential for unique architectural innovations.

Puzzle-Inspired Pavilions
CategoryArt & Design

Puzzle-Inspired Pavilions

The 'Egaligilo' Pavilion is Located at the Museo Tamayo in Mexico City

The 'Egaligilo' pavilion showcases the potential for innovative and visually captivating architectural designs that engage visitors in unique ways.

Micro-Climate Mist Structures
CategoryArt & Design

Micro-Climate Mist Structures

TFAM's Mist Installation is a Refreshing Response to AC Renovations

The application of mist installations in museum settings as a creative response to HVAC renovations.