Category
Tech
Delegated Interfaces
Trend cluster
Category
In-Flight
Relief
Travelers overcome anxieties with apps that offer unique safety features.
2.3
Trend score
Trend
What is the In-Flight Relief trend?
In-Flight Relief: When it comes to travelling, particularly overseas, there are certain anxieties that can be hard to overcome, prompting individuals to turn to apps and mobile technology to help sooth those fears. Using apps to help protect passports and ease in-flight fears, consumers are extending mobile usage beyond entertainment to necessity.
Trend themes
Themes within the In-Flight Relief trend
Three behaviours holding the trend together01
Mobile Passport Scanning
Mobile apps that allow travelers to scan passports with their phone cameras provide a disruptive innovation opportunity for airport security management.
02
Smart Luggage Locks
Smart luggage locks that offer one-touch access through NFC-enabled synced smartphones and tablets provide a disruptive innovation opportunity for the travel industry.
03
Anxiety-Reducing Airline Apps
Mobile apps designed to reduce anxiety in individuals who have a fear of flying provide a disruptive innovation opportunity for the air travel industry.
Industry implications
What the In-Flight Relief trend means for industry
Where the trend changes the playbookFor
Airport Security Management
Airport security management can benefit from mobile apps that allow travelers to scan passports with their phone cameras.
For
Travel Accessories
Smart luggage locks that offer one-touch access through smartphones and tablets provide a new potential market in travel accessories.
For
Airline Industry
Anxiety-reducing airline apps designed for individuals who have a fear of flying provide a new market opportunity for the airline industry.
Trend signals
Trend signals for In-Flight Relief
Trend score 2.3 out of 10, from popularity 40%, activity 21%, freshness 8%.
Popularity40%
Activity21%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the In-Flight Relief trend
4 featured examples from Aug 21, 2014 to Apr 30, 2015CategoryWorld
Safety-Focused Flying Apps
Honeywell Aviation's App Helps Pilots Prepare for Difficult Weather
Innovation in aviation technology in the aerospace industry can lead to safer and more efficient flights.
CategoryWorld
One-Touch Luggage Locks
The Award-Winning eGeeTouch System is Being Displayed at CES 2015
Disruptive innovation opportunity: Incorporate smart lock technology into home security systems to provide seamless access control and improved protection.
CategoryTech
Passport-Scanning Travel Apps
United Airlines' App Makes Plane Travel That Much Easier
The travel and tourism industry can leverage passport-scanning apps to improve the check-in process and provide a seamless travel experience.
CategoryTech
Reassuring Flight Apps
ANA's Takeoff Mode App Quells the Fear of Flying
Potential for airlines and travel companies to develop innovative solutions to address passenger fears and anxieties.
