Category
Fashion
Scaled Restraint
Trend cluster
Category
Inclusive
Runway
Runway shows magnify their focus on gender inclusion.
4.1
Trend score
Trend
What is the Inclusive Runway trend?
Inclusive Runway: Though the fashion world has been inclusive in its ability to allow people of all genders to express themselves, inclusive representation of varying genders within the industry has remained limited. This fact is beginning to shift, as brands feature gender fluid clothing on their runways, as well as people that identify with a myriad of genders. The bottom-up approach to challenging societal norms by activists in these communities has taken hold, and in the case of the fashion industry–long-marginalized groups are slowly beginning to set the standards, rather than having brands decide what those standards should be.
Trend themes
Themes within the Inclusive Runway trend
Three behaviours holding the trend together01
Gender-Inclusive Fashion Shows
Brands are showcasing gender-fluid clothing on their runways and featuring models that identify with a myriad of genders, breaking down the rigid gender binaries that divide the fashion industry.
02
Provocative Runway Shows
High fashion designers are featuring increasingly provocative, dominatrix-inspired designs, amidst the conversation of expression and oppression within the walls of the high fashion industry.
03
Trans-Supportive Fashion Runways
Fashion shows are becoming more inclusive and now feature transgender models on the runway, attempting to create a safe space for personal expression and body positivity for everyone, including non-binary individuals and children.
Industry implications
What the Inclusive Runway trend means for industry
Where the trend changes the playbookFor
Fashion and Apparel
The fashion and apparel industry must adapt to changing gender norms and embrace gender inclusivity to remain relevant and cater to diverse customer bases.
For
Beauty and Personal Care
As male consumers increase their skincare, grooming, and cosmetic routines, the beauty and personal care industry has an opportunity to cater to an evolving demographic that promotes androgyny.
For
Entertainment and Media
As provocative and inclusive fashion shows become more prevalent, the entertainment and media industry has the opportunity to reflect and amplify the dialogue of expression and oppression in society.
Workshop question
How can your brand better include communities who have been historically marginalized?
Trend signals
Trend signals for Inclusive Runway
Trend score 4.1 out of 10, from popularity 49%, activity 66%, freshness 8%.
Popularity49%
Activity66%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Inclusive Runway trend
6 featured examples from Feb 26, 2016 to Feb 13, 2018CategoryLuxury
Trans-Supportive Fashion Runways
Gypsy Sport's Fall 2018 Highlights Transgender Models
Incorporating transgender models and promoting body positivity in fashion shows to cater to a more diverse and inclusive customer base.
CategoryFashion
Gender-Fluid Streetwear Collections
The Latest Xavi Reyes Menswear Collection Blurs Gender Lines
Fashion designers can create clothing and accessories that challenge traditional fashion norms and promote gender inclusivity.
CategoryFashion
Gender-Inclusive Fashion Shows
This Designer is Combining Its Menswear and Womenswear Shows
The fashion industry is being disrupted by the shift towards gender-inclusive fashion shows.
CategoryLuxury
Provocative Runway Shows
Moschino Recently Debuted Its Sultry Fall 2018 Collection
Luxury fashion brands can consider pushing boundaries and creating bold collections that challenge societal norms.
CategoryFashion
Gothic Genderless Apparel
João Barriga's 'Blackout' Series Reflects One's Self-Protective Nature
Disruptive innovation opportunity: Incorporate sustainable and biodegradable materials in the production of fashion garments.
CategoryLuxury
Gender-Progressive Fashion Shows
Thom Browne's Fall Line Features Men in Pigtails in Sylvan Narnia
Designers and retailers embracing innovative and gender-neutral clothing concepts.
