Gender-Progressive Fashion Shows

Thom Browne's Fall Line Features Men in Pigtails in Sylvan Narnia

For the women's Spring 2018 collection, Thom Browne created a Guillermo Del Toro-styled universe and for the men's Fall 2018 collection, the narrative is presented in a gender-progressive fashion show. Inspired by Narnia and 'Tom Brown's Schooldays,' the catwalk was covered in white to communicate a mysterious wintry ambiance and featured a line of camp beds that divided the floor. Upon each bedding, there was a rolled-up sleeping bag.

All of the models sported Thom Browne apparel with rosy cheeks and pigtails that went down to the mid-chest level. As each outfit of the Fall 2018 collection was presented to the audience, one-by-one the models went to their designated sleeping bag, zipped in and fell into faux-sleep till the end of the gender-progressive fashion show. "Intarsia-imposed upon every down-filled sleeping bag was a slim-fitting gray Thom Browne suit." Backstage Thom Browne reveals the reason behind this: "the sleeping bag [is] the gray suit of the season."

Gender-progressive Fashion
Fashion lines that challenge gender norms and conventional clothing for men and women.
Narrative-based Catwalks
Fashion shows that incorporate storytelling and immersive experiences along with outfit presentations.
Intarsia Sleeping Bag Suits
A new line of clothing that combines sleeping bags with tailored suits, creating versatile apparel for formal and casual occasions.

Industries Being Reshaped

Fashion Industry
Designers and retailers embracing innovative and gender-neutral clothing concepts.
Event Management and Production
Companies that specialize in creating immersive experiences and narratively driven fashion shows.
Outdoor and Adventure Industry
Brands that produce camping gear and cold-weather clothing taking inspiration and utilizing sleeping bag materials for unexpected clothing items.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 3%
Freshness 8%

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