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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,062 more

Cultural Cocktail

Creating a distinct regional reference, exotic ingredients are added to spirits

Implications - Showcasing an element of regional pride, both consumers and local brands are using exotic ingredients as a means to convey a sense of authenticity. This adds more of a taste experience to alcoholic beverages that takes drinking from a pastime to a more sophisticated hobby, which speaks to a bigger consumer desire for expertise in all aspects of life.
2.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
170,546 Total Clicks
Date Range:
Jul 13 — Jul 15
Trending:
Untested
Consumer Insight Topics:

Featured Examples

Spicy Thai Cocktails
Spicy Thai Cocktails
Erin Hayes' Cocktail Challenge Takes Inspiration from Tom Yum Soup
As part of a cocktail challenge, bartender Erin Hayes of Perennial Virant was tasked with creating a drink that made use of fish sauce. Although distilled fermented fish is pretty tasty in Thai food,... MORE
Sugar Cane Spirits
Sugar Cane Spirits
Avua Cachaca is a Brazilian Drink Venturing North of the Equator
The national spirit of Brazil happens to be a deliciously sweet sugar cane spirit, which is only natural considering how common this plant is south of the equator. Yet the sugar cane spirit is... MORE
Creamy Camel Milk Cocktails
Creamy Camel Milk Cocktails
The Abu-Dhabi Ritz-Carlton Created Some Nutritiously Delicious Drinks
Abu-Dhabi’s Ritz-Carlton has upped its luxurious status once again with its addition of camel milk cocktails to its drink menu. In fact, the hotel even has its own in-house camel milk mixologist,... MORE
Brazilian Alcoholic Beverages
Brazilian Alcoholic Beverages
Talante Mixes National Spirit Cachaca with Regional Flavors
Talante offers Brazilian alcoholic beverages that mixes the national spirit, Cachaca, with regional flavors including cocoa, banana, cinnamon and mint. Perfect options for the summer months, they... MORE
Tropical Booze Smoothies
Tropical Booze Smoothies
This Super Summery Rum Beverage Contains a Variety of Exotic Fruits
This refreshing rum beverage is an alcoholic smoothie you will want to try before the end of the summer. Created by Sugar and Cloth, the Watermelon Papaya Rum Smoothie contains lots of exotic fruit,... MORE
Worldly Cocktails
Worldly Cocktails
Mal Spence's Commonwealth Cocktail Has 71 Ingredients from Around the Globe
Inspired by the Commonwealth Games, Scottish mixologist Mal Spence from the Kelingrove Café created the Commonwealth Cocktail, a mixed drink featuring 71 ingredients from multiple countries around... MORE

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