Toy brands utilize food to add intrigue to everyday play
Implications - Combining play with mealtime activities, toy brands are creating products that encourage users to interact with their food. Providing kids with accessories that transform vegetables and desserts into activities, retailers are helping to transform the way consumers, particularly kids, interact with their daily routine. This showcases how even mundane, household elements can provide fun and entertainment.
Trend Themes
1. Interactive Mealtime Accessories - Toy brands are creating products that encourage users to interact with their food and making mealtime fun and exciting.
2. Edible Toys - Chocolate or dessert-making toys that appeal to kids and enhance creativity during playtime with a gastronomical component.
3. Food-themed 3D Printing - Creating food-themed toys that turn fruits and vegetables into unique and exciting machines and objects.
Industry Implications
1. Toy Industry - The development of innovative and exciting toy concepts that incorporate interactive food accessories, edible characters and 3D printing.
2. Food Industry - Brands may partner with toy companies who are developing edible or food-themed toys to co-brand products for children. This concept may present a different way to market and promote healthy food choices in a creative and entertaining manner.
3. Printing Industry - The open source availability of 3D printing allows companies, even startups, to capitalize on the opportunity to bring whimsical and creative 3D printed toys into the market fostering imagination and creativity during playtime.
4 Featured, 36 Examples:
261,747 Total Clicks
Date Range:
Dec 13 — Jan 15
Trending:
Warm
Consumer Insight Topics:
