Category
Lifestyle
Assisted Choices
Trend cluster
Category
Cardboard
Design
This heavyweight paper becomes a primary material for eco-friendly design.
4.6
Trend score
Trend
What is the Cardboard Design trend?
Cardboard Design: Cardboard has typically been used for things like food takeout containers, shipping boxes and the like, but over the course of the year, designers have been applying it to everything from architecture to branding. An eco-friendly building material, cardboard is also heavier than ordinary paper, making it more practical for construction and design. The use of cardboard seems to have no bounds, especially as designers and companies get more creative with it.
Trend themes
Themes within the Cardboard Design trend
Three behaviours holding the trend together01
Cardboard as Sustainable Material
Businesses can explore innovative ways to use cardboard as a more eco-friendly and heavier alternative to ordinary paper such as Cat Houses, Churches, Coat Hangers, and Playgrounds.
02
Cardboard as Creative Branding Element
Incorporating cardboard into branding efforts, such as using it to package products, allows for a unique and practical approach, for example, Aufschwung Swing packaging and Reinhard Deines 'Dickens' bookshelf.
03
Cardboard as Offbeat Luxury Material
Luxury companies could explore cardboard as an unconventional yet elegant material for temporary design, such as Hermes + Shigeru Ban Pavilion, showcasing home objects in a modular pop-up structure made entirely out of paper.
Industry implications
What the Cardboard Design trend means for industry
Where the trend changes the playbookFor
Sustainable Architecture
Architects can explore using cardboard as a more eco-friendly and affordable building material as demonstrated by the 1864 Cathedral in New Zealand and Bloomberg Meeting Space by Lazerian.
For
Environmental Interior Design
Interior designers can incorporate cardboard into their projects as demonstrated by the unique, sustainable, and functional Pupa meeting area inside Bloomberg's London headquarters, enhancing the acoustical and structural elements of the cardboard material.
For
Creative Eco-Friendly Branding
Businesses can incorporate simple yet sustainable cardboard packaging to showcase their products and increase its aesthetic values, such as the modern Aufschwung Swing packaging, the luxury Hermes + Shigeru Ban Pavilion and the Reinhard Deines 'Dickens' bookshelf.
Trend signals
Trend signals for Cardboard Design
Trend score 4.6 out of 10, from popularity 63%, activity 66%, freshness 8%.
Popularity63%
Activity66%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Cardboard Design trend
9 featured examples from Mar 19 to Dec 19, 2011CategoryEco
Bow-Shaped Branding
Aufschwung Swing Packaging Celebrates the Crescent Form of its Contents
Innovative packaging design can create a competitive edge in the consumer goods industry.
CategoryEco
Prefabricated Playgrounds
The Play Modern Cuba and 2cuba Playhouses are Built With Minimal Tools
Toy manufacturers can explore the use of minimalist materials and modular design in creating innovative and adaptable play experiences for children.
CategoryEco
Luxury Paper Pop-Ups
Hermes + Shigeru Ban Pavilion is an Eco-Friendly Design
The architecture industry can embrace modular pop-up structures and incorporate eco-friendly design principles to create innovative and sustainable buildings.
CategoryEco
Completely Recyclable Compartments
The Reinhard Deines 'Dickens' Bookshelf is Sustainably Chic
The sustainable design of the Reinhard Deines 'Dickens' bookshelf presents a disruptive innovation opportunity for businesses in the furniture and home decor industry to create ec…
CategoryEco
Cardboard Coat Hangers
The Memory Hook is Unmatched by Plastic and Metal Racks
Fashion retailers can consider incorporating the Memory Hook or similar concepts to offer customers more environmentally friendly options for storing and displaying clothing.
CategoryArt & Design
Cardboard Constructed Interiors
The Bloomberg Meeting Space by Lazerian is Paper-Made
The use of cardboard as a primary material in interior design opens up opportunities for eco-friendly and visually appealing designs.
CategoryLifestyle
Cardboard Cat Houses
The Kitty Dome is a Sustainable Space for Your Furry Feline
Opportunity for pet supply companies to create more sustainable and cat-friendly products.
CategoryEco
Cardboard Churches
The 1864 Cathedral in New Zealand Will Be Rebuilt Out of Cardboard
Opportunity for architects and construction companies to adopt sustainable and cost-effective cardboard structures in their designs.
CategoryArt & Design
Upcycled Festive Tannenbaums
A 'Makedo Kit' Will Help You Create a Cardboard Christmas Tree
The craft and hobby industry can benefit from the upcycling trend by offering materials, tools, and instructions for DIY projects like creating cardboard Christmas trees.
