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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,329 more

Gamified Drive

Drivers turn to mobile technology to track personal performance

Implications - As consumers become increasingly dependent on mobile usage, a desire for self-improving tech becomes commonplace. Seeking to aid personal performance, drivers are turning to mobile apps that help track speed and relevant statistics, speaking to a desire for more efficient methods of personal improvement and a desire for fun in all aspects of life, especially for young people.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
198,386 Total Clicks
Date Range:
Jan 14 — Oct 15
Trending:
Average
Consumer Insight Topics:

Featured Examples

Driver-Analyzing Apps
Driver-Analyzing Apps
The Driving Curve App is a Car App That Monitors Your Driving Abilities
There’s a reason why the phrase “there’s an app for that” became popular; basically, everything imaginable has an app that corresponds—now there is even a car app. Mixing phones and... MORE
Healthy Driver Wearables
Healthy Driver Wearables
Jawbone UP and Automatic Prevent Road Rage by Assessing Mood and Diet
There are dozens of apps compatible with the Jawbone that are designed to help a user keep on track with their health and wellness goals beyond the gym or kitchen table. An example of this is that... MORE
Multi-Activity Enhancing Apps
Multi-Activity Enhancing Apps
Agent Helps You Kick Start Your Day by Helping You Multitask
With the new wave of novel designs coupled with the help of technology and the huge increase in smartphone applications today, California based Egomotion Corp. recently created and designed a... MORE
play_circle_filled Virtual Driving Apps
Virtual Driving Apps
Volvo's Car Test Drive Game Takes You Inside a Virtual Vehicle
In order to show off its XC90 SUV, Volvo set up ‘Volvo Reality,’ a car test drive game that you can virtually experience, provided you download the app and have Google Cardboard on hand.... MORE
play_circle_filled Social Car Test-Drives
Social Car Test-Drives
MINI's 'INSTADRIVE' Recreates the Driving Experience on Social Media
Considering that drivers need to be a certain age before they are able to take part in a car test-drive, simulated experiences are becoming a popular way for automotive brands and dealerships to... MORE

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Related Examples

Activity-Based Nail Art
Activity-Based Nail Art
This Nail Polish Collection is Complements a High-Tech Accessory
Real-Time Workout Apps
Real-Time Workout Apps
Fitnet Connects App Users to Live Personal Trainers
Jet Lag-Alleviating Apps
Jet Lag-Alleviating Apps
This New App Will Help to Lessen the Effects of Jet Lag on Travelers
Hotel Fitness Initiatives
Hotel Fitness Initiatives
The Epiphany Hotel Encourages Travel and Fitness with Jawbone
Calorie-Restricting Apps
Calorie-Restricting Apps
The Calorie Counter & Diet Tracker App Tracks Your Calories & Nutrients
Fitness Band Payments
Fitness Band Payments
Jawbone and AmEx Have Announced a Partnership Involving a New Device
Body Responsive Tea Sets
Body Responsive Tea Sets
This Interactive Tea Set and Art Piece Reflects Biometric Information
Pint-Sized Luxury Cars
Pint-Sized Luxury Cars
The Lexus LF-SA Sports Aggressive Style and Sophistication
Wrist-Worn Activity Trackers
Wrist-Worn Activity Trackers
The Jawbone UP3 by Yves Behar Updates Users on Fitness Levels
Wearable Tech Rentals
Wearable Tech Rentals
Lumoid Lets You Test Drive with Their New Wearable Gear Rental Services
play_circle_filled LEGO Car Models
LEGO Car Models
The LEGO Technic Model Brings the Two Brands Closer Together Than Ever Before
Futuristic Driving Gadgets
Futuristic Driving Gadgets
Volvo's Project 360°Aims to Eliminate Car Accidents
Severed Limb Stunts
Severed Limb Stunts
A Model of a Severed Leg is the Star of This Mini Cooper Advertising Stunt
play_circle_filled Valet Parking Pranks
Valet Parking Pranks
Volvo's Car Prank Preys on a New Valet on His First Day on the Job
Digital Intimacy Apps
Digital Intimacy Apps
The Glance App Allows You To Enjoy Dual Experiences Through Video
Photography-Based Travel Apps
Photography-Based Travel Apps
The SMWH.RE Web App Shows Instagram Images of Places To Visit
Hyper-Safe SUVs
Hyper-Safe SUVs
The Volvo XC90 Includes an Array of 'World-First' Safety Features
Lightweight Truckload Ads
Lightweight Truckload Ads
These Volvo FH16 750 Ads Boast Extremely Easy to Carry Loads
Iconic Building Block Cars
Iconic Building Block Cars
The LEGO Mini Cooper is a Cute Replica of the Classic Car
play_circle_filled Plug-In Hybrid Cars
Plug-In Hybrid Cars
Anders Tylman-Mikiewicz Discusses the Development of the Volvo V60 Hybrid
play_circle_filled Dissected Automobile Art
Dissected Automobile Art
NYCHOS Takes Apart a Volvo for His 2014 Volvo Art Session
Self-Driving Swedish Cars
Self-Driving Swedish Cars
Volvo is Testing a Fleet of Autonomous Cars for its 'Drive Me' Campaign
play_circle_filled Endearing Car Q&A Campaigns
Endearing Car Q&A Campaigns
Mini Cooper is Letting Fans to Ask the New Mini Space Questions
Miniature Off-Road Autos
Miniature Off-Road Autos
The MINI Paceman Adventure is a Tiny but Powerful Pickup Truck Concept
Anatomical Road Danger Ads
Anatomical Road Danger Ads
Volvo's Automatic Braking System Reacts Quicker Than a Blink
Which Auto Brands Are Thriving in Second-Hand Market?
Which Auto Brands Are Thriving in Second-Hand Market?
Stats Show Biggest Rise in Search Interest
Baby Olympic Sprinter Ads
Baby Olympic Sprinter Ads
The Mini Cooper S. Campaign Depicts a Miniature Usain Bolt
Children's Cosmetic Surgery Apps
Children's Cosmetic Surgery Apps
The Doll-Inspired Plastic Surgery App is Cunning
Guided Mindfulness Apps
Guided Mindfulness Apps
The Buddhify 2 App Helps Users Find Ease Throughout the Day
Anonymous Video-Sharing Apps
Anonymous Video-Sharing Apps
PeekInToo's Video Sharing App Glimpses into a Stranger's Life
Instructive Meditation Apps
Instructive Meditation Apps
Stop, Breathe and Think is a Self-Taught Meditation App
Time-Efficient Restaurant Apps
Time-Efficient Restaurant Apps
The Kind Chef App is Revolutionizing Restaurant Ordering
play_circle_filled 2014 Trend Report Top 20
2014 Trend Report Top 20
Our Favorite Trends for 2014
play_circle_filled Distraction-Removing Driving Apps
Distraction-Removing Driving Apps
Samsung's Eyes on the Road App Blocks Incoming Calls & Messages
Speedy Diminutive Roadsters
Speedy Diminutive Roadsters
BMW Unveils the New MINI Cooper for 2014
Studio-Inspired Art Cars
Studio-Inspired Art Cars
The Mini Cooper Painter's Expertly Recreates an Artist's Workplace
Immersive Cinematic Driving Apps
Immersive Cinematic Driving Apps
This App Brings Adventure to Virtual BMW i3 Electric Car Drivers
Digital Driving Apps
Digital Driving Apps
The Screenreach 'Screach' Interactive Billboard Game was a UK Hit
Smooth Sailing Driving Apps
Smooth Sailing Driving Apps
SignalGuru App Helps Drivers Avoid Red Lights
Augmented Reality Driving Apps
Augmented Reality Driving Apps
The Volkswagen Norway App Guides You Your Way
Anti-Text Driving Apps
Anti-Text Driving Apps
DriveSmart Plus Prevents Texting From Cars in Motion
Tattletale Driving Apps
Tattletale Driving Apps
The Drive Me Crazy App Lets You Report Bad Drivers
play_circle_filled Augmented Reality Driving Apps
Augmented Reality Driving Apps
The Imaginyze App Helps You Drive Safer
play_circle_filled Eco-Friendly Driving Apps
Eco-Friendly Driving Apps
Fiat Creates 'Eco Drive' for Green Drivers