Category
Tech
Delegated Interfaces
Trend cluster
Category
Audio
Adaptability
Speakers are integrated into functional, outdoor equipment for on-the-go use.
3.4
Trend score
Trend
What is the Audio Adaptability trend?
Audio Adaptability: Seeking to further integrate audio systems into everyday life, brands are turning to more functional adaptations to heighten accessibility. Integrating speaker systems and Bluetooth technology into skateboards and bike helmets, brands are turning to more exhilarating outdoor elements to add hype and functional appeal to traditionally single-purpose products.
Trend themes
Themes within the Audio Adaptability trend
Three behaviours holding the trend together01
Functional Adaptations
Brands are turning to functional adaptations to heighten accessibility in order to integrate speaker systems and Bluetooth technology into traditionally single-purpose products
02
Discreet Integrations
Tech components are being discreetly embedded into traditional accessories to facilitate Bluetooth modules, microphones, and speaker systems
03
Energy-Harvesting
Skateboard designs are being created to collect kinetic energy to power any mobile device, blending kinetic energy harvesting with mobile device use
Industry implications
What the Audio Adaptability trend means for industry
Where the trend changes the playbookFor
Sporting and Outdoor Equipment
Integrating speaker systems and Bluetooth technology into skateboards and bike helmets
For
Consumer Electronics
Discreet integration of technology components into accessories, offering wireless syncing for music, calls and emails, amalgamating with daily life
For
Renewable Energy
Creating energy-harvesting solutions that will reduce the reliance on fossil fuel resources for off-grid travel devices and electronic gadgetry
Trend signals
Trend signals for Audio Adaptability
Trend score 3.4 out of 10, from popularity 49%, activity 45%, freshness 8%.
Popularity49%
Activity45%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Audio Adaptability trend
4 featured examples from Jul 28 to Nov 26, 2014CategoryLifestyle
Lifesaving Bicycle Helmets
The High-Tech 'Black Box Helmet' Improves Cyclist Safety
Manufacturers of sports accessories like helmets and wearables.
CategoryTech
Wireless Speaker Mugs
The Dubstein Mug is a Delightful Fusion of Listening and Drinking
Opportunity for disruptive innovation for consumer electronics companies to explore the integration of audio functionalities into everyday products.
CategoryTech
Bluetooth Baseball Caps
The Snaptrax Baseball Cap Connects With Your Smartphone Via Bluetooth
Disruptive innovation opportunity for wearable technology that incorporates Bluetooth connectivity.
CategoryLifestyle
Smartphone-Powering Skateboards
The Chargeboard Features a Power Box that Can Charge Your Phone
Skateboarding companies can explore technological advancements to innovate their products and attract tech-savvy customers.
