Sometimes a little extra effort is needed in order to draw in consumers to a store, and these surreal storefront displays are showcasing how bold and flamboyant themes can be a creative way to grab people's attention.
With the amount of retail stores lining up the streets and filling up the malls, differentiating your business and designs from other similar brands can be a challenge. That's why opting for an over-the-top and eye-catching window display is a great way to catch the attention of consumers as they walk by. While having a well-known brand and high-quality products is definitely one way to draw in potential buyers, making a bold statement about your brand that people are able to see is a creative way to visually stand out amongst other retailers.
From movie-inspired retail displays to trippy tea party themes, these surreal storefront displays will definitely have people stopping in their tracks to observe these whimsically engaging scenes.
31 Surreal Storefront Displays
From Aquatic Paper Window Displays to Interactive Store Windows:
Tana Makmanee — Nov 20, 2013 — Business
30
Mystical Artsy Storefronts
'Moon Princes' by Kahori Maki Conveys an Adventurous Experience
29
Aquatic Paper Window Displays
Hermès' Paper Window Display Revives the Sunken City of Atlanti
28
Spectacular Spectacle Stores
The Kirk Originals Flagship Shop is a Feast for the Eyes
27
Cardboard Cutout Displays
The Hermes 2010 Melbourne Window Display is Silhouetted Fun
26
Playful Spring Retail Displays
The ROLLOUT Holt Renfrew Walls are Youthful & Energetic
25
Couture Creation Showcases
Bright Young Things Lets Young Fashion Designers Shine
24
New Designer Window Displays
Selfridges' Bright Young Things Campaign Launches Again
23
Upside Down Retail Displays
The Sprize Loyalty Program at the Gap Turns Shopping on Its Head
22
Movie-Themed Window Displays
Fantastic Mr. Fox Bergdorf Goodman's Holiday Scenes
21
Floating Fashion Displays
The Louis Vuitton Window Display is Helium-Filled
20
Whimsical Window Displays
The Louis Vuitton South Coast Plaza Window Display is Wildly Enchanting
19
Reptilian Retail Displays
The Alexander McQueen Window in NYC is a Jungle of Style
18
Wild Window Storefronts
The Louis Vuitton Ostrich Displays are Beckoning People Inside
17
Abstract Art Retail Displays
The Valencia Munich Store Incorporates Art and Design
16
Scannable Window Shopping
John Lewis Virtual Shop Lets People Conveniently Click and Collect
15
Interactive Ballet Storefronts
Passersby Change Ballerina's Image in the Repetto Window Display
14
Celebrity Marionette Installations
The Printemps Haussmann Christmas Windows are Enticing
13
Offensive Retail Stores
The Hitler Clothing Outlet Opens in India
12
Scarytale Store Displays
The Hermes Ginza Flagship Store Reinvents Little Red Riding Hood
11
Key-Covered Storefronts
This Funky Greenwich Locksmiths Store Knows the Keys to Success
10
Jigsaw Store Fronts
Atrium by Studio RHE Features Interlocking, Rotating Walls
9
Surreal Window Displays
Barney's Roomscapes of the Imagination is Full of Creative Emotion
8
Optical Illusion Openings
The Burberry Chicago Flagship Store Lines Up the Trenches
7
Floral Fairytale Designer Storefronts
The Dior Beverly Hills Location has Been Revamped
6
Artistic Retail Laboratories
The Fendi "Fatto a Mano for the Future" Project is Transformative
5
Surreal Suspension Storefronts
The Fred Perry Windows by Studio XAG Toy with Detachable Collars
4
Cash-Cluttered Window Displays
The Moschino ‘Love is Free' ATM Throws Money Around
3
Musical Retail Displays
Calvin Klein Sound Installation Offers Customers an Audio Experience
2
Massive Cosmetic Installations
The Selfridges Beauty Workshop Display by StudioXAG is Life-Size
1
Fantasy Temple Retail Windows
The Diesel Black Gold Windows Display Luxury & Imagination
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Intentionally Unfinished Footwear Stores
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Interactive Arcade Storefronts
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Personalized Embroidery Pop-Ups
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Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Community-Driven Retail Stores
Stone Island's Munich Store Emphasizes the Importance of Community
Luxe Fashion Flagship Stores
Hedi Slimane Design the Celine Miami Flagship Store
Augmented Reality Travel Murals
Tripadvisor's City Murals Entice People to Sunny San Diego
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Supermarket-Style Pavilions
Venice Architecture Biennale's Latvian Pavilion Has a Familiar Form
3D-Printed Net Storefronts
Tiffany & Co's Airport Store Design Creatively Repurposes Fishing Nets
Convenience Store Metaverses
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Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Stunning Eyewear Store Interiors
El Departamento Orchestrates an All-Green Eyewear Store Aesthetic
Lazy Cereal Campaigns
SURREAL Cereal Cheekily Pokes Fun at New Year's Resolutions
Kitchen-Inspired Store Interiors
Crosby Studios Designs This Unconventional Jewelry Store Interior
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Stunningly Bold Mirror Designs
The Aesthetic of Hogai’s Mirrors is Eye-Catching
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
Three-Dimensional Art Exhibits
3D Doubt Your Eyes Exhibition Opens in Toronto
Mood-Boosting Cafe Pop-Ups
Skittles' House of Joy Brightens the Dark Days of February
Colorful Standing Statement Mirrors
Hogai Presents a New Range of Vibrant Statement Mirrors
Immersive Jewelry Exhibitions
The TIFFANY & CO. Tiffany Wonder Exhibition in Tokyo is Engaging
Abstract Fantasy Home Exhibitions
Fort Makers Invite Six Creatives to Design Their Dream Home
Funky Colorful Storage Units
Pavel Vetrov's Funky Storage Units Capture Attention
Floral Champagne Pop-Ups
The Perrier-Jouët House of Wonder is an Ethereal Ode to Flowers
Content-Inspired Physical Retail Experience
Netflix House Creates a Space for Fans to Buy Merch
Whimsical Pop-Up Cognac Bars
Yinka Ilori Designed an Eye-Catching Pop-Up at Selfridges
Building Block Window Displays
This Louis Vuitton LEGO Christmas Display Has the Damier Pattern
Stunning Biomaterial Exhibitions
Natural Material Studio Stuns with Floor-to-ceiling Biotextiles
Retrospective Multisensory Installations
Cointreau's Experiential Townhouse Shares Brand Heritage
AI Art Exhibitions
The UnReal Exhibition Showcases AI-Handling Talents of 'Prompt Writers'
Vibrant Pop-Up Galleries
Elizabeth Sutton Launches a Pop-Up Gallery and Studio in New York City
Psychedelic Sculptural Art Installations
The Frank Stella: Recent Sculpture Exhibition Opens in NY
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Menu-Inspired Merch Collections
Mellow Mushroom's Merch Conveys the Menu's Retro-Futuristic Style
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Minimally Designed Fashion Boutiques
Another Burberry Store Opens in London on Bond Street
Inspiring Multi-Shop Pop-Ups
Pinterest's Possibility Place Immerses Guests in Inspiration
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Circus Tent-Inspired Holiday Homes
Cubo Design Architect Designs the Circus Home in Japan
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
Cave-Like Retail Interiors
AIA Estúdio Designs a Cave-Like Interior for a Store in Rio de Janeiro
Red-Hued Store Interiors
Dan Brunn Designs Road to Awe's New Location in Manhattan
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Virtual Body Care Stores
Tatcha Debuted a Virtual Store Powered by Emperia
Fashion House Festive Carousels
Dior Completes the Carousel of Dreams Installation in NY
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Rejuvenated Retail Buildings
This Vietnamese Building Will Feature Lush Native Greenery
Lunar Boutique Pop-Ups
Celebrate Lunar New Year at Bayview Village's Lunar Luxe Boutique Pop-Up
Immersive Flagship Tech Stores
Bang & Olufsen Inaugurates Its Flagship Store on New Bond Street
Optical-Illusion Home Decor Collections
Sevval Kalaycikli Designs a Series of Light & Glass Tables
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Perception-Challenging Art Exhibitions
Raise the Moral Studio Presents the Becoming Familiar Show
Forgotten Theme-Park Art Exhibitions
Luna Luna Presents the Forgotten Fantasy Exhibition in LA
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Sci-Fi-Inspired Shoe Stores
Rafael de Cárdenas Designs the New Nodaleto Shoe Store
Light-Filled Public Restrooms
I IN Uses Yellow and Green to Create Vivid Toilet Interiors
Pink-Tinted Artful Concept Stores
Isern Serra Designs the Moco Concept Store in Barcelona
Sophisticated Tokyo Flagship Stores
WIND AND SEA TOKYO Features Glass and a Clean Aesthetic
Craftsmanship-Centric Artful Exhibitions
OMA Designs the Loewe Crafted World Exhibition
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Live Commerce Holiday Windows
TalkShopLive's WindowShopping Merges Physical & Digital Experiences
Futuristic Phone Accessories Stores
CASETiFY Taps Andre Fu for Its Retail Location in Osaka, Japan
Renter-Friendly Wallpaper Collections
Otto Studio & Tierney Milne Created Peel-and-Stick Decor
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Refreshing Cannabis Brand Identities
RISE Dispensaries Taps Turner Duckworth and Brand Bureau
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Mid-Century Luxe Fashion Stores
Thom Browne Opens a New Store in San Fran by ASA Studio Albanese
Norwegian Coastline-Inspired Stores
Snøhetta Designs the Latest Holzweiler Store Location
Eye-Catching Tabletop Designs
Tableau Boasts a Range of Hand-drawn and Embroidered Designs
Film-Inspired Bottle Shop Interiors
Studio Paul Chan Draws Inspiration from Wes Anderson
Glass Facade Shopping Centers
OMA and Shohei Shigematsu Design the Harajuku Quest Retailer
Dynamic Organic Store Displays
External Reference Decorates the La Manso Store in Barcelona
Ultra-Colorful Design Studios
Camille Walala and Our Department Partnered on this Whimsical Studio
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Nature-Inspired Tech Booths
SUMSEI is Said to Unveil a Distinctive Booth at CES 2024
Sculptural Art-Detailed Store Designs
Halleroed Designs the Flagship Toteme Store in Mayfield
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Incredibly Colorful Offices
Gema Arquitetura Designs a Whimsical and Eye-Catching Space
Mesmerizing Sculpture Exhibitions
Dan Lam Showcases Her Fourth Solo Exhibition Tiled Cosmic Shake
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Colorful Patterned Infinity Exhibitions
Yayoi Kusama Presents I Spend Each Day Embracing Flowers
Cozy Luxury Brand Showrooms
KOT Architects Develops a Neutral Palette for Dior's Showroom
Regionally Inspired Retail Destinations
Japan & France Converge in the Kenzo Dubai Boutique Design
Pink-Tinged Modern Jewelry Stores
Gharib Studio Designs a Store for Little Words Project
Marine Waste Display Fixtures
Schemata Architects Creates an Interesting Aesthetic for Kolon Sport
QSR Food-Inspired Door Designs
McDonald's France Launches a New Digital Campaign of Door Visuals
Window-Emulating Lighting Solutions
Noëmi Orgaer's Window Chronicles Connects to the Outdoors
Contemporary Television Artwork
Samsung and Marimekko Unveil a Project for The Frame
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
Optical Illusion Replica Artworks
Leandro Erlich Forms the Building in the Liberty Science Center
Japanese Zen Garden-Inspired Stores
Barde vanVoltt Designs the Interiors of the Calico Club Store
Elegant Grocery Shopping Spaces
De Zwarte Hond Designs the New Dynamic SuperHub Store
Ceramic Tile Boutique Storefronts
Neri&Hu Design the New Piaget Storefront in Hong Kong
Whimsical Vibrantly Decorated Apartments
Daria Vasilkova Designs a Quirky Apartment in Moscow
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
Mesmerizing Fluid Art Installations
Dutch Invertuals Creates the Flow Fountain Installation
Beach-Ready Opulent Pop-Ups
Harrods Opens a CELINE Plein Soleil Pop-Up Store in London
California-Inspired Gallery-Style Stores
Studio FB Designs the New Frame Store in London
Cutout Christmas Tree Displays
This Holiday Display is at the Tokyo Midtown Shopping Centre
Artful Reflective Art Exhibitions
Rice Roshan Showcases The Space in Between Exhibit
Bright Whimsical Home Accessories
Blue Balcony Design Studio Delivers a Range of Vibrant Decor
Water-Inspired Sales Building
CIFI Group's New Office Reflects a Frozen Fluid Aesthetic
Sensory Explorative Art Exhibitions
Chromasonic Presents the Making Sense of Color Exhibition
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Painting-Immersive Photo Exhibits
Abelardo Morell Presents the New Ground Exhibition
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Sculptural Holiday Window Displays
Shawn Kolodny Collaborates with House of Creed
Pastel Palette Retail Stores
Aro Archive Opens Up a New Store Location in Shoreditch
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
All-White Interior Artful Galleries
Samsøe Samsøe Highlights a Blank Canvas in New Pop-Up
Office Building Rainbow Facades
SAKO Architects Designs the Vertical Rainbow Office Building
Rippled Facade Luxe Retailers
Aranda\Lasch Designs the New Dior Store Interior Facade in Qatar
Vibrant Furniture Collection Expansions
The Sight Unseen Collection Continues to Grow
Award-Winning Winter Art Exhibits
Window Wonderland is Running from November 24 to January 31
Office-Themed Metallic Installations
Crosby Studios Forms a Pop-Up Exhibition for The Frankie Shop
Immersive Spring-Themed Exhibits
Colors in Bloom Features 12 Immersive Rooms
Ominous Interior Sushi Restaurants
VSHD Design Creates a New Look for the Origami Restaurant
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
Minimally Designed Store Openings
London Opens its Door at the New Self-Portrait Store in Chelsea
Pixelated Furnished Eyewear Stores
Bogdan Ciocodeica Studio Designs the New Lunet Eyewear Store
Curated Vintage Decor Retailers
Vintage Beyond is Toronto's Newest Preloved Design Destination
Metal Sheet-Facade Book Stores
Wutopia Labs Designs the Shanghai Book City with a Dynamic Facade
Vibrant Dynamic Fastasia Designs
Front Designs a Set of Magical Conceptual Forms for Moooi
Material-Accented Dreamscape Exhibits
Solidnature Displays Its Material Prowess with a New Exhibit