A fashionably sneaky cross-promotion, the Fantastic Mr. Fox Bergdorf Goodman's holiday scenes were launched just in time to promote the film last month. Building on the hype of the animated film based on Roald Dahl's famous children's novel, the storefronts house replicas of scenes from the movie. As they're designed to promote menswear, the Fantastic Mr. Fox Bergdorf Goodman's holiday scenes integrate pieces like watches, suits and ties (no fox tail neckties, fortunately).
Implications - Businesses that choose to indulge in their consumer's desire for pop culture figures will appeal to a wide audience. Consumers are more likely to invest in those businesses with products that are reflective of popular societal movements and pay tribute to iconic personalities.
Movie-Themed Window Displays
More Stats +/-
Top 50 Retail Trends and Storefront Innovations in 2009
3D LED Window Displays
Peep Shop Window Paintings
Morbid Storefront Displays
18th Century Sensory Storefronts
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.