If Oprah says something is worth watching, worth buying or worth believing in, then a large portion of American culture will follow suit.
Check out this collection of Oprah approvals, which includes various products or people that have been featured on her iconic talk show. From call girl centerfolds to one man glee clubs, Oprah has got you covered in what's hot and what's not.
Implications - Consumers are drawn to what a contemporary icon thinks or believes about a particular subject. In contemporary Western culture, celebrities have an authoritative voice even when it comes to topics that they are not experts in. Companies should consider how they create campaigns with celebrities that sell a particular lifestyle and not just their brand.
43 Oprah Approvals
41
Red Soled Shoes
Christian Louboutin Signature Look
40
Post-Prison Interviews
Marion Jones on Oprah, Out of Jail
39
Octomom Bloggers
Nadya Suleman Kicks Off Blogging Career With Radar Online
38
Megastar Sitcoms
Alec Baldwin Gets Jennifer Aniston Naked + Oprah Winfrey on 30 Rock
37
Powerful Women Cover Duos
Michelle Obama and Oprah Winfrey Join Forces for O Magazine
36
21,000 Person Guerrilla Dances
Oprah Flash Mob Kickoff Party on Chicago's Magnificent Mile
35
Presidential Serenades
Jennifer Hudson's Star Spangled Banner for Obama
34
Satellite Singer Interviews
Susan Boyle Tells Oprah Winfrey She's No Longer Lonely
33
iPods for Aids
Oprah and Bono Push Products for Charity
32
Sensationalizing Weight Loss
Does The Valerie Bertinelli People Cover Send The Right Message?
31
Secret Billionaire Clubs
Richest People in the World Gather to Discuss Economic Crisis
30
Expandable Eco Bangles
Alex and Ani Recycled Metal Jewelry Inspires the Spirit
29
Kid Couture Timepieces
Neon Plasteramic Watches Worn By Michelle Obama
28
Fake Memoirs
Herman Rosenblat's Holocaust Love Story Exposed as a Hoax
27
Oprah Magazine: Trend Hunter Featured
26
Borojo
The Superfruit
25
Inspirational Viral Auditions
Zach Anner Takes the Internet by Storm With His Oprah Host Audition
24
Faking Hit Literature
Oprah Duped Again By Author For Her Book Club List
23
Giant E-Book Readers
The Amazon Kindle DX is Twice the Size of Its Predecessor
22
The Human Race Machine
21
Selling With Failure
Oprah Winfrey Dishes On Her Dramatic Weight Gain
20
Oprah Cuts Hilary Swank's Hair
"Million Inch Chain" Cancer Campaign
19
Interactive Worldwide Classroom
Oprah & Eckhart Tolle on Skype
18
YouTube's Biggest Endorsement Money Can't Buy
Oprah Channel
17
Talk Show Fashion Lines
Oprah Online Store To Sell 'O Baby'
16
Oprah Takes Over Health Channel
Oprah Winfrey Network
15
The Big Ompire
Oprah Opens First Store
14
Second Chance Campaigns
Caroline Gilroy Philanthropy Australia Ads Motivate Aussies to Action
13
Apple Releases 8GB RED nano
12
Mogul Magazine Casualties
O at Home is Axed
11
Covers as Costumes
Ellen DeGeneres' Halloween Costume was 'O' Magazine
10
Wax Birthday Parties
Madame Tussauds Celebrates Barack Obama's Birthday
9
Death of the Fashion Magazine?
Newsstands Sales Way Down
8
Credit Crunch TV Specials
Oprah Goes Thrifty, Tyra Does T-Shirts
7
Free Hug Campaign
6
Fun Financial Guide Books
Insightful Credit Crunch Tips in 'Suze Orman's 2009 Action Plan'
5
Presidential Inauguration Countdowns
The Obama Advent Calendar
4
One Man Glee Clubs
Kurt Hugo Schneider Transforms Tsui's Solo Vocals into Group Performance
3
Dream-Fulfilling Handbooks
'The Happiness Project' by Gretchin Rubin Helps You Reach Your Goals
2
Electronic Voting Fiascos
Oprah Discovers Major Glitch
1
Million-Friend Milestones
Oprah's Twitter Followers Reach 1 Million, And Other Tweet Headline
Related Ideas
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Nostalgic Neon Rollerskates
The Impala x Barbie Rollerskates Match the Style in the Barbie Movie
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Doll-Themed Movie Fashion
The Zara x Barbie Collection Features Iconic Styles
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
TV Star-Backed Apparel Collections
QVC UK Launches a Collection with TV Personality Brenda Edwards
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Culturally Inspired Streetwear Collaborations
Goodfight Joins Vans for a Vault by Vans Collection
Voting-Themed Fashion Ads
Reformation's 'You've Got the Power' Campaign Stars Monica Lewinsky
Fashion Legend Barbie Dolls
Barbie Celebrates Fashion Icon Claudia Schiffer with New Doll
Filmmaker-Backed Movie Apparel
Sofia Coppola Lends Her Work to Uniqlo for a Graphic Shirt Series
Rapper-Inspired Apparel Collections
WACKO MARIA Releases Its First Tupac Collaborative Apparel
Celebrity-Approved Luxury Fashion Lines
The Louis Vuitton x Tyler, the Creator Line is Chic
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
AI-Generated Magazine Covers
Glamour Bulgaria's August Issue Has a 100% AI-Generated Photo
Filmic Curated Closets
Stitch Fix's Main Character Closets Provide Nostalgic Style Inspiration
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Purposeful Empowering Apparel
Living Life on Purpose: Connecting with Customers through Clothing
Caribbean Influencer Events
Toronto's Carnival Oasis 2023 Was a Celebration of Caribbean Culture
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Hilarious Judicial Beauty Ads
e.l.f. Cosmetics Debuts "Judge Beauty" Campaign
Celebrity-Led Luxury Handbag Campaigns
BALENCIAGA and Kim Kardashian Join Forces
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Minimal Premium Streetwear Collections
Represent Unveils the Patron of the Club Collection
Actor-Starring Collaborative Fashion
The Elder Statesman and UGG Join Forces on a Capsule
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Gen X Influencer Campaigns
L’Oréal Paris Taps 10 Influencers for Its Age Perfect Rosy Oil-Serum
Goddess-Inspired Jewelry Campaigns
Awe Inspired Launched the Enter Your Goddess Era Campaign
Premium Explorative Skate Products
OTW By Vans Celebrates Skateboarding Culture and Experiences
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Celebrity-Inspired Cookware Collections
Dolly Parton Launches an Inspirational Home Collection
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Y2K Shopping Campaigns
Klarna's That's Smoooth Campaign Stars Paris Hilton
Doll-Inspired Coffee Table Books
Assouline Creates the New Barbie Coffee Table Book
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Friendship-Promoting Fashion Campaigns
Tommy Hilfiger's Spring 2024 Features Kendall Jenner
Female Empowerment Outerwear Ads
Canada Goose Honors Female Empowerment with New FW23 Campaign
Mindful Children's Books
Kids for Culture® Unveils the ABC Affirmation Board Book & Flashcards
Filmmaker-Inspired Apparel Collections
Uniqlo Reveals a Collection Featuring Sofia Copolla
Tennis Icon-Inspired Collections
Wilson Sportswear's Modern Icons Collection is Performance-Driven
Iconic Singer-Starring Campaigns
Saint Laurent and Diana Ross Tease a Partnership
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Makeup-Free Fashion Campaigns
Pamela Anderson's Fresh Face Stars in Proenza Schouler's 2024 Shoot
Glamorous Collector Dolls
Barbie by American Girl Pays Homage to the Original Barbie
Collaborative Varsity Lifestyle Streetwear
OVO and Playboy Join Forces on a New Collection
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Experiential Social Clubs
Marshalls' Good Stuff Social Club Empowers & Connects Women
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Luxury Resale Fashion
Luxury Resale Platform Open for Vintage Launches in the US Market
Chunky Platform White Sneakers
Beloved Influencer Alix Earle Showcases the Reebok Club C Extra
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Relaunched NSFW Digital Publications
Playboy Magazine is Launching in a New Digital Space
Supermodel-Backed Automotive Campaigns
The BMW 'Dare to be You' Campaign Stars Naomi Campbell
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Singer-Made Beauty Boxes
Gwen Stefani's Ipsy Box Was Curated by the Singer Herself
Accessible Superfood Beauty Brands
Goop Unveils a New Affordable Beauty Brand at Target and Amazon
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Celebrity-Backed Home Collections
Drew Barrymore Launches a Collaboration with Grove Collaborative
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Newspaper-Inspired Apparel Collections
PUMA and STAPLE's Collection Is Inspired by Gidra Newspaper
Vintage Glamour Lipsticks
The Hollywood Beauty Icon Lipsticks Revive Golden Age Style
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Automotive Brand Vinyls
The Iconic Playlist Celebrates Mercedes-Benz's Place in Pop Culture
Inclusive Diamond Campaigns
Pandora's Diamonds for All Campaign Features Diverse Icons
Expansive Graphic-Detailed Streetwear
Drama Call Presents its New Collection for the Season
Rapper-Starred Streetwear Campaigns
Loyle Carner Stars in New Always Do What You Should Do Series
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Empowering Shake Campaigns
SlimFast's Oomph for your Boomph Shares the Power of Positivity
Localized Beauty Marketplaces
Rinna Beauty Meets the Needs of Customers Across Different Regions
Lifestyle Elegance Classes
MasterClass Presents Martha Stewart’s Class on Business and Lifestyle
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
NBA-Themed Collaborative Apparel Collections
OVO and NBA Launch Collaborative City-Edition Apparel
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Youth-Focused Social Campaigns
Claire’s Introduces a New Gen Z-Alpha Platform Called 'The Collab'
Celebrity-Backed Bag Campaigns
Coach Debuts the ‘In My Tabby’ Campaign with Celebrity Inspiration
Skincare-Inspired Fashion Bundles
Christian Siriano x Olay Created Cozy Items Inspired by a Serum
Senior Self-Care Campaigns
L'Oreal Paris is Celebrating the Aging Consumer with 'Age Perfect'
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Street Artist Digitalized Exhibitions
LG OLED and Shepard Fairey Showcase Digital Street Art
Multifaceted Swimsuit Cover Models
Sports Illustrated Swimsuit Enlists Martha Stewart on its Cover
Luxury Experiential Event Brands
The Concierge Club Expands to the US Market
Cartoon-Inspired Fashion Capsules
Fred Segal Launches a Betty Boop-Inspired Collection
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
50s-Style Musical Beauty Collections
The Revolution Beauty x Grease Collection is Fan-Approved
Cult Movies-Inspired Graphic Streetwear
Place+Faces Presents the Film Club Collection
Hockey Culture-Inspired Collections
Better™ Gift Shop Pays Homage to Hockey Culture and Toronto
Anniversary-Celebrating Colorful Beauty Campaigns
UOMA Beauty Launched the We See You Campaign
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Jazz-Inspired Apparel Collections
The National Jazz Museum and Book Works Launching Tee Collection
Nostalgic Shopping Ads
The Rakuten Big Game Campaign Revives Alicia Silverstone as Cher Horowitz
Actress-Fronted Beauty Campaigns
La Mer Enlists Michelle Yeoh for a New Beauty Campaign
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Changemaker Automotive Campaigns
The Ford Explorer Men's Only Edition Highlights Female Innovators
College Campus Haircare Campaigns
African Pride and Impressions of Beauty Partnered on a Campaign
Affordable Lifestyle Directories
'I Have This Friend' Makes Aspirational Living More Accessible
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Individualism-Focused Apparel Capsules
Gap Debuts a Collection with The Brooklyn Circus
Personalized TV Recommendation Apps
Watchworthy Aims to Assist Audiences in Selecting TV Shows
AI-Curated Beauty Boxes
The Ipsy Icon Box Features Products Selected by Celebrities and AI
Show-Sponsoring Branding Partnerships
Coca-Cola, Henkel and Scott’s Sponsor Three Roku Originals
Sustainable Dairy-Branded Apparel
Organic Valley Releases a Collection of Sustainable Apparel
Designer-Approved Western Apparel
Dapper Dan Debuts a New Spring Collection with GAP
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Joy-Inspired Beauty Campaigns
Ulta Beauty Launches the Joy Project, a Ground-Breaking Study
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Sitcom-Style Thanksgiving Campaigns
Whipshots & Patti’s Good Life Teamed Up to Make New Traditions
Celebrity-Starring Skincare Ads
Peter Thomas Roth Recruits Lindsay Lohan for its New Campaign
Filmic Haircare Campaigns
The From Sister to Sister Campaign Celebrates The Color Purple
Sleek High-Fashion Eyewear
COS Launches an Iconic Eyewear Collection with Linda Farrow
Social Media Star Brands
Toddy Smith Introduces His GothicMochas Clothing Brand
Private Label Product Promotions
This Target Game Day Promotion is Shawn Johnson-Approved
Standalone Celebrity Popcorn Brands
Rob's Backstage Popcorn Split-Off as its Own Brand
Creator Content Hubs
TikTok Launches a New World Hub to Help Brands Connect with Audiences
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Dating Culture-Inspired Apparel
Grailz Taps 2000Archives for a New Dating App-Themed Capsule
Actress-Inspired Beauty Products
The Marilyn Monroe x KISS Collection Commemorates Legacy
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Influencer-Focused Ad Platforms
Pearpop Helps Brands Find Creators to Sponsor in an Easier Way
Circular Luxury Clubs
'More' Supports More Conscious Shopping and More Accessible Luxury
African Ready Meal Collections
Oja Launches the 'Home Comforts' African Ready Meal Line
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Last-Minute Gifting Ads
Uber Eats' Money Can Buy You Class Features RHoNY Stars
Celebrity-Backed Outdoor Apparel
Martha Stewart Debuts an Apparel Line with Tractor Supply Company
Efficient Fact Generators
Facts Generator Can Produce Interesting Facts About Any Subject
Community-Oriented Aging Apps
Melissa Gilbert Debuts the Modern Prairie Lifestyle App for Women