While many people consider their pets to be valuable members of the family, the July 2016 pet trends reveal that they are now starting to feed them just like any other member of the family. Indeed, the gap between what pets eat and what their owners eat is dramatically shrinking with the rise of specialty pet products.
One of the most interesting innovations in terms of pet food is the focus on healthy, organic and all-natural ingredients. Similar to human food, cat treats and puppy chow are now chocked full of nutrient-rich superfoods and other high-quality ingredients. Some examples of gourmet pet food include puppy-friendly sweet potato chips, coconut oil-infused cat food and low-fat dog treats.
Beyond the emphasis on natural ingredients, the July 2016 pet trends also reveal a demand for animal-friendly versions of human products. For instance, there is now a non-alcoholic beverage called 'Bottom Sniffer' that allows dogs to safely enjoy the refreshing taste of beer. The same company also makes a line of herbal teas for dogs that can help to freshen breath and enhance performance.
Top 30 Pets Ideas in July
30
Costumed Cat Photography
This Cat Photographer Captures His Pet with Humorous Edited Additions
29
Pet-Friendly Outdoor Furniture
This Piece of Furniture for Pets by DEESAWAT Has a Spot for a Dog
28
Cat-Carrying Hoodies
These Cat Hoodies Were Made to Comfortably Carry Pets in the Summer Months
27
Portable Rugged Dog Bowls
The Tanner Goods Collapsible Waxed Canvas Bowl is for Food or Water
26
Dog-Friendly Office Spaces
Kurgo Allows Workers to Bring Pets to Work to Interact with Products
25
Connected Pet Food Dispensers
The Hoison Automatic Pet Feeder Offers Users Real-Time Interaction
24
Plant-Based Dog Bones
V-dog's 'Breathbones' are Made Without Animal Products, Soy and Gluten
23
Potato Pet Chews
Benevo's 'Pawtato Knots' are a Plant-Based Alternative to Rawhide Chews
22
Glowing Plankton Aquariums
The BioPop 'Dinosphere' Mini Aquarium Glows When Agitated
21
Dog-Friendly Brews
Woof & Brew's 'Bottom Sniffer' is a Special Non-Alcoholic Beer for Dogs
20
Healthy Dog Subscription Boxes
Barkables' Subscription for Dogs Delivers Beneficial Treats Monthly
19
Dog-Friendly Dehydrated Chips
CocoTherapy Makes Vegetable, Fruit and Coconut Chips for Dogs
18
Blossoming Canine Ads
These Dog Ads for Pedigree's DentaFlex Show How Fresh a Pet's Breath Can Be
17
Wearable Robotic Dog Supports
The 'Panacea' Provides Support for Dog Arthritis Sufferers
16
On-Demand Veterinary Services
'VetEasy' Helps Consumers to Access Veterinary Care
15
Anti-Insect Pet Bowls
The 'Eureka' Pet Food Bowl Ensures Ants and Other Pests Can't Reach Food
14
Dog-Friendly Teas
Puppy Cake Makes Organic Herbal Tea for Dogs
13
Herbal Dog Teas
Woof & Brew is a Line of Beneficial Tea for Pets
12
Organic Catnip Satchels
West Paw Designs Specializes in Making USDA-Certified Catnip
11
Low-Fat Dog Treats
Wagg's Healthy Dog Snacks Offer Reduced Fat from Lean Turkey
10
Canine Cheesecake Kits
These Grain-Free Cakes for Dogs Come in a Decadent Form
9
Cricket Flour Dog Chews
HEXA Foods' 'Bug Bites' are Made with a Base of Fruit and Cricket Powder
8
Shelter-Locating Apps
The Save a Stray App Helps You Rescue Lost Animals in a Safe Manner
7
Coconut Cat Food Cans
Party Animal's COCOLICIOUS Range is Enriched with Healthy Coconut Oil
6
Low-Calorie Dog Treats
Zuke's 'Skinny Bakes' are Made with as Low as Two or Five Calories
5
Crowdsourced Canine Apps
BarkHappy is a Socially Focused Smartphone App For Dog Owners
4
Pavement Poop-Purging Apps
This Smartphone App Helps Municipal Workers Find and Clean Dog Poop
3
Canine Cake Kits
This Dog Cake Mix Makes an Organic Cake for Dogs with Coconut-Flavored Frosting
2
Dog-Friendly Potato Chips
'Puptato Chips' are Snacks for Dogs That Take After Human Snacks
1
Frozen Dog Desserts
This Puppy Scoop Mix Creates an Easy Dessert for Dogs When Water is Added
Related Ideas
Holographic Pet Accessories
The Wild One Introduces Its First-Ever Holographic Print
Human-Quality Dog Beds
Hooman Debuted a First-of-Its-Kind Collection of Pet Beds
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Freeze-Dried Dog Food Nuggets
Chrissy Teigen & John Legend Founded Pet Lifestyle Brand Kismet
Fragrant Dog Toys
The Hive Scent Collection Has Aromas That Pets & People Will Appreciate
Playful Plush Cat Toys
KFC China Works Together with PURROOM on a New Range of Toys
Cat-Themed Vday Series
Fancy Feast Launches Limited-Edition "Cuddle Collection" for Cat Lovers
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Meal-Inspired Popcorn Snacks
Gousto's Popcorn Line Captures the Flavors or Curry, Roasts & Pizza
Soda-Infused Ketchups
Pepsi Colachup is Coming to Select Baseball Stadiums on July 4th
Pet-Friendly Dental Foams
Bugalugs' Brush-Free Dental Care Foam Freshens Breath & Cleans Teeth
Chewable Terpene Ranges
Curio Wellness Embraces the Terpene Edible Category
Pet-Inspired Culinary Celebrations
Fancy Feast is Marking International Cat Day with a "Feastival"
Ninja-Inspired Curated Snack Boxes
Tokyotreat Embraces the Taste of Japan with a Ninja Theme
Seasonal Autumn Treats
Target Launches a Fall-Themed Private Label Sweets Collection
Puppy Dating App Giveaways
Rover Rewards Dating App Users Who Replace Fish Pics with Pups
Cheeky Dog Birthday Kits
Lazy Dog Cookie Co. Enhances Its Product Range with New Additions
AI-Powered Pet Diets
Side by Side Pet Presents Innovative and Health-Conscious Choices
Dog-Friendly Sodas
Jones Craft Dog Soda Hydrates Dogs with All-Natural, Human-Grade Ingredients
Co-Branded Cat Podcasts
TEMPTATIONS & 'Crime Junkie' Co-Host for Unique Podcast Series
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Colorful Dog Bed Collections
HAY Dogs and Holly Golightly Join Forces on New Designs
CPG-Inspired Ice Creams
The Ice Cream Project by Anya Hindmarch Features Flavors Like Frozen Peas
Dog-Friendly Bone Broth Cans
Crafty Beasts Brewing Company Makes "Ale" for Dogs with Food Waste
Cheese-Infused Dog Treats
Bocce's Bakery and Cheez-its Partnered for April Fool's Day
Subscription-Sourced Dog Foods
Hello Fresh Unveils the New Dog Food Subscription 'The Pets Table'
Fish Mousse Dog Food Toppers
Open Farm's Toppers for Dogs and Cats are Packaged Like Tinned Fish
Sushi-Inspired Pet Treats
The Peppy Ehomaki Sets Come in Varieties for Cats and Dogs Alike
Microbial Protein Dog Treats
VEGDOG and MicroHarvest Made Pure Bites with an Innovative Protein
Health-Focused Pet Meal Plans
Get Joy's Farm-to-Bowl Dog Meals are Designed by Vets
Reviving CBD Drinks
INTUNE CBD Drinks Combine CBD with Functional Health Ingredients
Modern Pet-Friendly Kitchenware Ranges
Petco Recently Launches the Reddy Kitchen Line
Dog-Friendly Cake Mixes
These Cake Mixes for Dogs Feature Flavors Like Bone Broth
Virtual Pet-Inspired Energy Products
TheG Fuel x Neopets Collaboration Has Several Products
Vegan Halloween Chocolate Boxes
These Vegan-Friendly Halloween Treats are Spooky & Cruelty-Free
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Limited-Edition Mealtime Enrichment Set
Fable Pets Partners with JINX Premium Dog Food
Indigenous Ingredient-Celebrating Products
Jungle Kitchen Just Launched a New Vegan Food Range
Cat-Centric Culinary Collections
The Feastivities Collection by Fancy Feast Treats Cats & Owners
Pickle-Themed Snack Kits
The HelloFresh Pickle Box is Packed with Tangy and Sweet Snacks
Multi-Purpose Dog Dental Chews
Jiminy’s Dental Chews Boast a Delicious Cinnamon Flavor
Soothing Pet Grooming Products
Cleo&Hooman Launched a New Line, Spotlighting Zoomie Wipes
Donut-Themed Dog Treats
Milk-Bone and Dunkin' Made a Limited-Edition Vanilla Glaze Flavor Biscuit
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Canine Cuisine Appliances
The ChefPaw Dog Food Maker Prepares Fresh, Flavorful Fare for Pooches
Fridge-Free Pet Feeders
The BistroCat Feeder Uses Pods to Provide Cats with Wet Food
Australian Puppy Superfoods
Billy + Margot Crafts Functional Superfoods for a Variety of Pets
Upcycled Ice Cream Desserts
Salt & Straw's Pints of the Month Help to Reduce Food Waste
Indulgent Allergy-Friendly Snack Cups
Free2b's Newest Mini Cups Feature Over-the-Top Flavors
Home-Cooked Dog Food
Artie's Pre-Portioned Artisan-Inspired Meals for Dogs Can Be Made at Home
Cultivated Pet Foods
Meatly is Introducing the UK to a Sustainable, Ethical Pet Food Solution
Regenerative Pet Supplements
Cave Pets is the Industry's First & Only ROC Pet Nutrition Brand
Reduced-Carbon Dog Foods
Globe Buddy Brown is Formulated with Insect Protein
Refrigerated Wet Food Feeders
Petlibro's Polar Wet Food Feeder Maintains Optimal Freshness
Cell-Based Pet Nutrition Products
Noochies! Shares Next-Gen Food and Treats for Dogs and Cats
Pride Month Pet Products
The 2023 PetSmart Pride Collection Encourages Expression Through Pets
Dog-Friendly Burrito Bowls
The Mighty Burrito Bowl by Lily's Kitchen is Powered by Plants
Mediterranean-Inspired Dog Foods
REÁL MESA Makes Pet Food with Chef-Curated Recipes
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Contemporary Heightened Pet Bowls
Bad Marlon Designs the Como Bowl for Pets with an Elevation
Gamified Pet Metaverses
PetPlate Park Helps Pet Owners Explore the "Petaverse"
Tie-Shaped Dog Treats
The KFC Bone Tie Safely Repurposes Bones from the Chicken Chain
Smart Pet Food Cookers
BOTINKIT's Petco is the First Smart Cooking Appliance for Pets
Play-Inspiring Cat Treats
Friskies Playfuls are Rounded Cat Treats That Roll
Superfood-Infused Pet Supplements
Bundle x Joy's Healthy Dog Supplements Support a Healthy Coat
Nutritionist-Approved Pet Superfood Lines
Bundle x Joy is Health-focused, Ethical, and Playful
Heart Health Dog Foods
Butcher's Healthy Heart Dog Food is 100% Nutritionally Complete
Probiotic Pet Treats
Dogsters Made an Ice Cream-Style Treat for Dogs with Sensitive Bellies
AI-Powered Pet Meals
PawCo is Revolutionizing the Pet Food Industry with AI-Powered Dog Food
Plant-Based Pet Supplements
Pet Releaf Launches a Non-CBD, Plant-Based Supplement Line
Veggie-Infused Chicken Snacks
Perdue Chicken Plus Snackers Come in Three Flavors
Insurance Brand Beers
Pet Insurance Company Fetch Created Fetch Pale Ale to Support a Non-Profit
Vegetable-Concealing Brownie Treats
Beech-Nut Launches the 'Brownies with Hidden Veggies' Line
Chief Barketing Officer Contests
PetMeds is Searching for its New Chief Barketing Officer
Custom Dog Food Blends
'JustFoodForDogs' Creates Custom Pte Foods after a Consultation
High-Moisture Cat Foods
ACANA Premium Pâté for Cats Provides Half of a Cat's Daily Water Needs
Sushi-Themed Pet Feeders
The Sushi Feeder Tray is Designed to Feed Pets with a Playful Flair
Teeth-Cleaning Dog Treats
Minties Debuted its Mint-Flavored Dog Chews for 50lb+ Dogs on Amazon
Freeze-Dried Pet Food
Get Joy Recently Launched the Chicken Fresh Freeze-dried Recipe
Locally Farmed Pet Foods
Pawstone Provides Farm Fresh Ingredients in its Pet Meals
Vet-Formulated Dental Powders
PetLab Co.'s ProBright Advanced Targets Tartar and Oral Biofilm
Chef-Made Cat Food
Chef Bobby Flay’s Premium Cat Food Line Was Inspired by His Cat Nacho
Bone Broth Dog Treats
Trader Joe's Chicken & Bone Broth Recipe Dog Treats are Soft & Chewy
Burger-Inspired Ice Creams
So Cute Ice Cream's Cheeseburger Ice Cream is Served with a Pickle
Carbon-Reduced Cat Foods
Purina ONE DualNature Features a Reduced Environmental Impact
Informative Pet Food Chatbots
Freshpet Launches a Customer Experience-Focused AI Copilot
Cultivated Canned Pet Foods
Omni & Meatly Developed Pet Food Made with Cultivated Chicken Protein
Calming Dog Shampoo Collections
DotDotPet Unveils its New Dog Shampoo Line at Crufts
Dog-Friendly Superfood Sprinkles
Lord Jameson Makes Celebration Superfetti Sprinkles for Dogs
Dog-Friendly Pumpkin Donuts
Krispy Kreme Added New Pup'kin Doggie Donuts for Fall
Artisan-Inspired Snack Cakes
These New Premier Foods Cakes Come in Three Options
Oven-Baked Dog Foods
The Pack Creates First Nutritionally Complete Oven-baked Vegan Dried Dog Food
Festive Pet Product Collections
The Morrisons Christmas Pet Range Has Nearly 30 Products
Tantalizing Chicken Cate Treats
Cats Can't Resist Trader Joe's New Here, Kitty Kitty! Cat Treats
Pet Shelter-Supporting Beers
This American Lager Was Co-Launched By Pet Food Giant 'Purina'
Pet Nutrition Lineups
Wellness Pet Company Debuts Wellness® CORE+™ and its New Dental Products
Super-Premium Pet Foods
Nature's Menu is Exclusively Available at Dollar General
Alt Protein Dog Meals
Planet A's High-Protein Food for Dogs Blends Plant & Insect Ingredients
Hybrid Dog Food Mixes
RawMix50 is Half High-Protein Kibble and Half Freeze-Dried Meat and Organs
Brewery-Backed Dog Merchandise
BrewDog Launches a Dog Collection for International Dog Day
Custom Puppy Food Diets
GoodWoofSG Offers Curated Food Blends for Specific Dogs' Diets
Plaque-Fighting Dog Treats
PetIQ, Inc. Expands Minties® Dental Treats to Include Large Dogs
Pain-Relieving Pet Supplements
These CBD Supplements Reduce Hip and Joint Pain In Dogs & Cats
Pet Brand Playlists
Nineteen85 Produced Fancy Feast's Savoury Cravings™ Power of the Purr Playlist
Autumnal Doggy Donuts
The Krispy Kreme Pup’kin Spice Doggie Doughnuts are Arriving for Fall
Pet-Inspired Proposal Initiatives
Chewy Celebrated Engaged Couples with Their Pets
Fermented Postbiotic Pet Ingredients
Dr. Clauder Partners with Calysta to Debut a Pet Ingredient
Private Label Pet Foods
The OptimPlus Pet Food Range Now Includes Wet Foods
Dog-Friendly Patio Menus
Rocky View Brewing Company Crafted a Nourishing Dog Patio Menu
Vegetarian Baby Food Brands
'Peachy' Uses Natural Ingredients and a Gentle Cooking Process
Hybrid Hot Dogs
Teton Taste Buds Top Dogs Combine Grass-Fed Beef and Vegetables for Kids
Functional Nutrition Dog Foods
Dr Veneta Freeze-Dried Nuggets Come in Four Varieties
Cultivated Cat Treats
Marina Cat Makes Cat Treats with Cell-Cultivated Fish
Dog-Friendly Canned Smoothies
Doothie is a Liquid Dog Food Supplement in a Can
Low-Cost Premium Pet Foods
Nature’s Menu Pet Food is Exclusively Available at Dollar General
Dog-Friendly Jelly Mixes
SodaPup's Flavored Gelatin Mixes Turn into Snackable Jelly Shots
Functional Plant-Based Dog Foods
Herbie Wilde Unveils a Plant-Based Superfood for Dogs
Superfood Mealworm Supplements
Mr Bug's Superfood Shaker Adds Nutrition to Daily Dog Meals
Convenient Christmastime Foods
The Co-op 2023 Christmas Food and Drink Ranges Have Been Debuted
Insect Protein Dog Treats
HOPE Pet Foods' Berry-Flavored Treats are Made with BSFL Proteins
Bug-Based Dog Dental Chews
These Dental Chews for Dogs by Jiminy’s are Made with Insect Protein
Custom Therapeutic Pet Diets
Paul's Custom Pet Food Offers Therapeutic Diets for Pets
Movement-Based Dental Treats
Stella & Chewy's Launches the Dental Delights Line for Dogs
All-Encompassing Dog Foods
Greenies Smart Essentials Supports Six Key Areas of Dogs' Health
Clean Pet Grooming Salons
Petco's Clean Grooming Salon Services & Products Support Healthier Pets
Plant-Based Protein Boxes
Beneo Launches a Plant-Based Nutrient Toolbox for Animals
Festive Dog Food Formulas
Burns Pet Nutrition's Turkey Dog Food Recipe is a Special Holiday Treat
Pre-Packaged Cat Soups
VAFO Group Launches the Brit Care Cat Soups for Feline Hydration
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Superfood Training Treats
Healthybud's Mini Training Treats are Made with Functional Mushrooms
High-Quality Halloween Pet Foods
The Lily's Kitchen Halloween Pet Foods are Limited-Edition
Pet Product Takeback Services
PetSmart Unveils the New Sustainable Pet Product Takeback Programs
Cannabis-Infused Cacao Bites
Pantry's Cacao Superfood Keto Bites Soothe the Mind and Body
Puppy Pet Milks
DoggyMan's Pet Milk for Puppies Helps with Healthy Development
Dog-Friendly Gelatos
Swell Gelato Makes Gourmet Dog Food Toppers & Premium Treats
Plant-Powered Kibbles
Wild Earth's Fungi-Based Food Avoids Allergens & Animal-Based Ingredients
Limited-Ingredient Dog Stews
Natural Balance Pet Foods' Stews for Dogs Won an Innovation Award
Specialty Hot Dog Menus
Crave Hot Dogs & BBQ Launched a Specialty Hot Dog Menu
Free Pet Parent Services
PETconnect by IAMS Puts Pet Owners and Pet Experts in Touch