Marketers are trying to get your attention. When it comes down to it, the effort companies put behind their engaging and interactive marketing campaigns is for your attention. They want you focused on their product or service.
For the most part, this isn’t a bad thing. You might win something by interacting—such as the case of the Slush Puppies Sponsorship—or you might get to enjoy hours of playing a virtual soccer game (Adidas TeamGeist campaign). From paper liposuction simulation ads to interactive storefronts, this cluster is all about interactive marketing campaigns.
54 Interactive Marketing Campaigns
From Graphic Novel Advergames to Interactive Digital Billboards:
Katherinev123 — Nov 16, 2009 — Marketing
53
Interactive Wonderbra Ad
52
Interactive Wonderlands
Virtual Walkthrough of Tim Burton's Alice in Wonderland
51
Interactive Pepsi Transit Ads
50
Advergame
American Dad Fights Family Guy to Promote DVD Release
49
Interactive Store Windows
Diesel Milan Display is Very Big Brother
48
Interactive Movie Promos
Tech-Savvy 'Twilight' Posters in Brazil Subways
47
Interactive Art Ad
Complete Famous Art with Other Viewers
46
Interactive Arousal Sites
K-Y Intense Satisfaction Lab is an Exploration in Excitement
45
Touchscreen Bus Stop Ads
Nokia n95 Interactive Billboard Games
44
Interactive Anti-Blemish Ads
Peel-Off Zits & Cellulite You Can Pop
43
Soft Drink Social Marketing
Coke Zero Facial Profiler Application Finds Your Facebook Twin
42
Interactive Bus Stop Ads
Crank Up the Bikini Model's Tan
41
Scintillating Celeb Sites
The Official Jim Carrey Website is Wierd and Wonderful
40
Haunted Online Advergames
Frito-Lay Uses 'Hotel 626' Interactive Game to Promote Doritos
39
Video Games in Reality
Nintendo Amusement Park Lets You Become Mario or Luigi
38
Graphic Novel Advergames
Adidas Teamgeist Campaign Makes You Part of the Game
37
New Storefront Ventures
Microsoft Launched Its First Retail Store in Scottsdale
36
Window Shopping
Ralph Lauren Debuts Interactive Window Stores
35
Monetized Social Media
Hellohello Pays You to Hang Out Online
34
Interactive Plastic Surgery Ads
Pop Acne and Wax Back Hair in This AACS Campaign
33
Interactive TV Advertising
Cablevision to Try Internet Ad Techniques in October
32
Eco Shockvertising
Moms Against Climate Change Tug at Heartstrings
31
Interactive Digital Billboards
Toshiba Electronic Signage Controlled by Cell Phones
30
Longshot Sponsorships
Slush Puppie's Underdog Campaign for Extreme Sports
29
Changing Behavior with Fun
Volkswagen Promotions Prove that We Just Need the Right Motivation
28
Thrilling Shoe Signings
Christian Louboutin to Autograph Soles at Bergdorf Goodman
27
Human Fireflies
Hotaru-san by So-Net is a Japanese Guerrilla Campaign
26
Interactive LED Banners
Mode Studios Builds 35-Foot Interactive Screens for Microsoft Campus
25
Interactive Graffiti Billboards
Sharpie Ad Encourages You to Scribble On Their e-Casts
24
Weather-Sensitive Chocolate Billboards
Cadbury's Interactive Marketing Campaign Lets the Goo
23
Flickr Credit Card Campaigns
Interactive Visa Go Website Displays Global Pulse
22
Insectvertising
The Fly Way to Get Your Message Across
21
Gillette Launches Advergame
The Undetectables Promote Stealth Razor
20
User-Controlled Runways
Uniqlo's Interactive Runway Puts the Catwalk in Your Hands
19
Personalized Vampire Novels
Co-author 'First Bite' With Teen Book by You
18
Interactive Anti-Smoking Ads
QUIT Ashtray Lungs
17
Online Expedition Contests
Wieden Kennedy and Levi's Launch Intricate 'Go Forth' Campaign
16
Interactive Guerrilla Campaigns
WWF Shows Where Your Coin Goes With Animal Drawings
15
Book Marketing for Kids Gets Interactive
Skullduggary Pleasent Online
14
Interactive Royalty Campaigns
Prince William and Harry Ask for Support Videos for 'Rainforest Proj
13
Interactive Pet Advertisements
The Pedigree Virtual Puppy Billboard
12
Interactive Virtual Soccer
Sportpong Can be Played on Various Dimensions
11
Bus Shelter Light Switches
The Live Green Toronto Ad is One You Can Turn Off
10
Interactive Eco Awareness
BreathingEarth
9
Paper Liposuction Simulations
The New Weight Watchers Ad Lets You Peel Off lbs
8
Author Guessing Games
Fourth Estate Challenges Readers with Anonymous Stories
7
Spontaneous Atrium Musicals
I Love Lunch by Impov Everywhere in Trump Tower
6
Interactive Sport Sales
EA Games Launches Grand Slam Tennis Application On Facebook
5
Vampire Value Meals
Burger King's Adult Fun Meal Includes 'New Moon' Trading Cards
4
Voodoo Billboards
The Museum of World Culture Presents Vodou Exhibit
3
Interactive Plot Generators
Rival 'The Da Vinci Code' with Your Own Thrilling Sequel
2
O2 Advergame
Virtually Stare Down Top Rugby Players
1
Interactive Tongue Posters
Clever Ad for Korean Institute of Foreign Languages
Related Ideas
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
AI-Generative Chocolate Campaigns
KitKat Takes a Break and Taps Marketing Advice from AI
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Sun-Framing Billboards
Minute Maid's New Billboards Help Passersby Get a Daily Dose of Vitamin D
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
AI-Powered Marketing Services
Skai Offers Omnichannel Marketing Through One Login
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Illustrative 420 Campaigns
Vizie Unveils His Latest Work for Grassroots' 420 Campaign
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Lazy Cereal Campaigns
SURREAL Cereal Cheekily Pokes Fun at New Year's Resolutions
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Immersive Banking Experiences
The CIBC Experience Centre Helps You Visualize Your Financial Future
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Dynamic CGI Mascara Campaigns
Maybelline New York Unveils an Activation with a Giant Mascara
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Interactive Beauty Metaverses
Fenty Beauty's First Campaign on Roblox Has Mazes & Scavenger Hunts
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Contextual Intelligence Companies
GumGum is an AI-Powered Marketing Company with Dynamic Placement
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Cartoon Underdog Soda Campaigns
Tractor Beverage Company Launches a Moving New Campaign
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
Monetizable Mobile Gaming Apps
'Playbite' Enables Players to Win Gift Cards and Prizes
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Summer-Themed Cafe Rewards Games
The Starbucks Summer Game: Adventure Awaits is Interactive
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Gamified Eyecare Campaigns
LensCrafters Debuts Blinky's Eye Odyssey with Adventure & Eye Care
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Bespoke AI-Powered Art
Coke Asks Consumers to Create AI-Generated Art with its New AI Platform
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
Digital Collectible Displays
Gatebox's Digital Figure Box Shows Off Virtual Collectibles
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Interactive Recruitment Billboards
easyJet's Campaign Encourages Women to Consider a Pilot Career
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Villainous Board Game Campaigns
The Monopoly All is Fair Campaign Leans into Competition
Automated eCommerce Marketing Tools
Klaviyo Simplifies the Campaign Creation and Reachout Process
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Virtual Skincare Experiences
Skincare Brand Laniege Launches its First Virtual Store with Obsess
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Artist-Remixed Summertime Drinks
The Sonic Drink Remix Campaign Stars Four Musicians
Creator-Celebrating Campaigns
The Frito-Lay My Joy Campaign Celebrates Creators of All Backgrounds
Ad-Enhancing Feedback Tools
Google Ads Launches the 'Creative Guidance' Campaign Tool for YouTube
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Whimsical Virtual Beauty Shops
The Laneige Virtual World is an Experiential Beauty Shop
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Human-Like AI Marketing Avatars
Studio Neiro Helps Scale Marketing With Engaging AI Videos
AI-Powered Pain Visualization Experiences
Panadol Hosted the Art of Release Experience
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
AI Email Marketing Campaigns
Emotsy Creates Personalized Campaigns for Stronger Digital Connection
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Gut-Friendly Kombucha Campaigns
Health-Ade's Thrill Your Gut Highlights the Benefits of Kombucha
Influencer Esports Campaigns
Team Liquid is Partnering with Carrefour Brazil for a New Campaign
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Festival Hydration Drink Campaigns
This Electrolit Activation Will Be at Music Festivals in 2023
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
AI-Powered Marketing Strategies
The M1 Marketing Strategy Generator Will Build a Strategy
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
Transparent Healthcare Campaigns
Kaiser Permanente Aims to Support the Modern Aging Consumer
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Cow-Themed QSR Campaigns
Chick-fil-A Debuts a New Virtual Game and Merchandise Collection
AI-Powered Video Advertisements
YouTube is Utilizing AI to Enhance its Advertising Approaches
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Happiness-Prioritizing QSR Campaigns
Dave & Buster's Launches the 'Adult Unlearn' Summer Campaign
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
Music Content Campaign Tools
Spotify Presents the Showcase Tool for Artists to Promote
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Healthcare Marketing Deals
Haleon Taps Collectively to Enhance its Influencer Marketing Strategies
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Interactive Mapping Solutions
Mapplic Turns Static Images Into Engaging Maps
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
Marketing Insights Databases
Affinity Solutions Launches the Marketing Insights Platform Comet
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
Branding Trivia Games
Decode the Identity is a Playful Homage to Iconic Brands
Online Poker Engagement Features
Stretch Network Confirms the Launch of Three New Features
Festive Chip Campaigns
KETTLE Chips' Christmas Campaign Features 24 Days of Prizes
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic