Interactive Arousal Sites

You wouldn’t expect a website to be able to illustrate how a body lubricant works but the K-Y Intense Satisfaction Lab makes a solid effort. Created with agency Mother New York and Grow Interactive, the K-Y Intense Satisfaction Lab is a website that provides consumers with a full interactive—if not firsthand—experience of K-Y’s newest female arousal gel, K-Y Intense.

Upon entering the K-Y Intense Satisfaction Lab, a user can choose to enter one of three rooms, where they can explore the benefits of the product and watch and learn the science behind it. They can also conduct little experiments in the Reaction Room and find out how “intense” the product really is through explosions, volcanic eruptions, blooming flowers, and reproducing bunny slippers.