With many of the August 2015 luxury ideas, opulence takes an unexpected turn. This includes a lot of unusual collaborations from Rihanna and Stance Socks, the Ritz-Carlton in Hong Kong and Ferrari, as well as a number of renowned celebrity siblings and Balmain.
Consumers are treated to VIP experiences with services like iPic's members-only theaters, the Peninsula hotel supplying Dr. Dre headphones to guests on a silver platter and Le Tricycle's gourmet veggie dog deliveries by bike.
More luxurious updates to food and drinks include the humble Twinkie being turned into a treat worthy of royalty with a black caviar coating. In the same way, McDonald's set up an upscale pop-up restaurant temporarily in Tokyo to transform its fast food menu to high-end offerings. Since these common items are being given luxurious makeovers, luxuries like wine and champagne are being taken to the next level with Armand de Brignac's Blanc de Noirs and the novel blue-hued Gik wine.
Top 70 Luxury Ideas in August
69
Exclusive Museum-Inspired Eateries
This Istanbul Restaurant is a Stunning and Moody Affair
68
Tech-Savvy Luxury Trucks
The Ford F-150 Limited Features LED Headlights and a 360-Degree Camera
67
Floor-Stored Dining Rooms
This Tiny House Stores The Dining Table in the Floor and Bed in the Roof
66
Opulent Private Islands
These New Private Islands are Part of 'The World' Development in Dubai
65
Barcelona-Inspired Swimwear
The William Tempest Swimsuit Line has One Bikini & One Pair of Trunks
64
Luxury Dive Watches
The CLERC Hydroscaph GMT Power-Reserve is a Peerless Exploration Machine
63
Wine Party Tour Buses
This Sparkling Wine Party Bus is an Upcycled 1968 London Routemaster
62
High-Tech Musical Beds
These Futuristic Beds Provide a Cozy Space to Watch Movies & Jam Out
61
Sultry Sibling Campaigns
The New Balmain Line Editorials Feature Modeling Sibling Spreads
60
Hoop-Styled Faucets
This Hands-Free Tap System Provides Automatic Soap and Rinsing Features
59
Theatrical Skincare Boutiques
The New Aesop Berlin Boutique Was Designed by Snohetta
58
No-Wall Spa Resorts
The Interior Design for 'Pure Spa' Uses Plants and Foliage Instead of Walls
57
Sky-High Lounges
The Sunset Lounge is Located on the Highest Floor of the World's Tallest Hotel
56
Glamorized Junk Food Editorials
These Photographs Combine Beautiful Nail Art with Greasy Junk Food
55
Familial Fashion Ads
Dolce and Gabbana Paints a Picture of a Stylish Fashion Family
54
Gourmet Airplane Menus
The New Qatar Airways Menu is Revamped for Business Class Flyers
53
Architecture Tool Bags
This Shape-Shifting Bag is Made to Carry Various Sized Drawings and Tools
52
Beauty Brand Lifestyle Pop-Ups
The Cabin West Pop-Up Includes a Hair Salon and Curated Bookshop
51
Charming Urban Accommodations
The Grand Pigalle Hotel Brings Stylish Lodgings to the Neighborhood
50
Couture Cartoon Fragrances
This Limited-Edition Lavin Fragrance Has a Quirky Feminine Cartoon Face
49
Luxury Members-Only Cinemas
iPic Theaters is a Chain of Upscale, Membership-Based Cinemas
48
Sleek Gilded Swimwear
These Vilebrequin Swim Trunks are Threaded with 24 Carat Gold
47
Spa Resort Fashions
This Fashion Line Fuses Pure White Attire with Delicate Floral Embroidering
46
Gourmet Movie Theater Menus
The EuropaCorp First Class Cinema Serves Caviar and Champagne
45
Heartbeat-Monitoring Cars
The Lexus RC F's Exterior Paint Reflects the Heartbeat of Its Driver
44
Contemporary Plastic Tea Houses
This Members-Only Tea House is Made of Plastic Blocks
43
Upscale Fast Food Pop-ups
McDonald’s is Set to Launch an Exclusive Pop-up Restaurant in Japan
42
Luxury Planter Accessories
The Louis Vuitton Totem Floral by Damien Langlois-Meurinne is Chic
41
Celebratory Accessory Collections
Pininfarina Celebrates its 85th Anniversary with the Icon 85
40
Digitally Connected Champagne Bottles
This High-Tech Champagne Can Trigger Audio & Visual Effects
39
Pinot Noir Champagne
Armand de Brignac Recently Launched Its Most Expensive Champagne
38
Vehicle Champagne Cellars
This James Bond-Inspired Champagne Cellar Offers Dom Pérignon
37
Workshop-Inspired Boutiques
Vase De Delft’s Jewelry Shop Channels an Antique Dealer's Workroom
36
Modern Rainforest Salons
'Cuts & Color' Features Earthy Tones and High-Tech Salon Products
35
Supercar-Inspired Sunglasses
These Race-Ready Ferrari Oakley Sunglasses Combine Auto and Fashion
34
Air-Purifying Cabins
Lufthansa's A380 First Class Cabins Include Humidifiers for Fresher Air
33
Bulletproof Car Seats
Dartz Created a Gold-Plated Bulletproof Car Seat for Traveling with Kids
32
Exotic Unisex Fragrances
This Tropical Fragrance From Tom Ford is Designed for Men and Women
31
Floor-to-Ceiling Theater Screens
Cinemark’s 50,000 NextGen Theater Will Host a Huge XD Auditorium
30
Distillery-Inspired Skincare Shops
The Aesop Nottingham Shop Was Designed by Paris Studio Ciguë
29
Pink Gilded Smartphones
This Rose Gold iPhone 6 Plus is Features 24 Carats of Utter Luxury
28
Custom Couture Cakes
The 'Eat Me Maybe' Cake Service Offers Luxury Designer Desserts
27
Hotdog-Delivering Bikes
These Food Bicycles Bring Gourmet Veggie Dogs to the Streets of Paris
26
Boutique Automotive Shops
Cadillac Plans to Open 700 Dedicated Small Auto Shops
25
Exotic Egg Menus
This Eatery Offers Massive Fried Ostrich Eggs Instead of 24 Regular Eggs
24
Luxurious Crystallized Motorcycles
This Indian Chief Classic is Covered in Swarovski Crystals
23
Crystal Vodka Bottles
Kors Vodka Created a Bank-Breaking Set of Crystal and Gold Bottles
22
Exclusive Historic Whiskeys
Tullibardine's Oldest Single Malt Whiskey is Valued at Over 30k
21
Mini-Crate Wine Packages
These Beautiful Vintage Wines are Protected with Paper & Wooden Crates
20
Eerie Starlet Socks
The 'Murder Rih Wrote' Socks by Rihanna Features a Horror Film Theme
19
Rotating Oil Diffusers
iAN Yen and Design YxR's Diffuser Design Blends Technology and Physics
18
Baseball-Inspired Headphones
These MLB Beats By Dr. Dre are Decorated in Five Team-Specific Styles
17
Lifestyle Accessory Stores
The Galleria of Jewelry Opens a Specialty Le Vian by Jared Shop
16
Racecar-Inspired Eyewear
These Warby Parker Sunglasses are Designed to Mimic a Racetrack’s Loops
15
Luxurious Metallic Scooters
This Golden Electric Scooter Takes Eco-Commuting to Lavish Extremes
14
Luxury Car-Inspired Eateries
'Restaurant 356' Allows Guests a View of the Porsche Driving Track
13
Caviar-Covered Snacks
This Odd Twinkie Combines Pricey Ingredients with a Classic Snack Cake
12
Complimentary Hotel Headphones
This Hotel Provides Guests with Beats by Dr. Dre Headphones
11
Automotive Tea Menus
This Tea Menu Combines Luxe Afternoon Tea with Ferrari Racing Themes
10
Luxurious Donut Concoctions
New York City-Based Bar Do or Dine Sells an Unusual Foie Gras Dish
9
Peel-Open Shoes
The Nike FLYEASE Shoe Peels Open with a Cutting Edge Wrap-Around Zipper System
8
Cavernous Accessory Outlets
China's Gemania Incites Visitors to Explore to Uncover Hidden Gems
7
Spaceship Music Boxes
This Star Wars Battleship Sound System Projects Whimsical Soothing Tunes
6
Gilded Coconut Water Labels
This Coconut Water Features Gilded Lace on Black & White Bottles
5
Circular Jewelry Departments
Le Bon Marche's Bridal Jewelry Section Adopts a Shop-in-Shop Format
4
Rain Forest Fragrances
This Female Fragrance Called Gucci Bamboo is Infused with Wood & Floral
3
Blue-Hued Wine
This Spanish Blue Wine is Best Served Cold Due to Its Sweet Aromatic Flavors
2
Sultry Celebrity Ruby Ads
This Video Features Mila Kunis Dripping in Gemfields Rubies
1
Glamorous Gilded Airplanes
The Goldgenie 'Aviators Dream' Model Airplane is Made of 24 Carat Gold
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Revived Iconic Luxe Timepieces
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Celebrity-Led Luxury Handbag Campaigns
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Fast Food-Inspired Beachy Campaigns
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Luxury Italian Cafés
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Whimsical Pop-Up Cognac Bars
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Chocolate-Inspired Restaurant Menus
Lindt and Gia Offer a Decadent Dark Chocolate Experience
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Luxurious Debut Tableware Capsules
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Opulent Baby Expansive Collections
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Luxury Department Store Takeovers
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Inaugural Fashion Brand Cosmetics
Celine Beauté Will Debut a Red Lipstick This Fall
Sea-Inspired Luxe Swimwear Collections
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Rosé-Dispensing Billboards
Aldi's Billboard Serves Glasses of Wine at the Optimal Temperature
Auto Brand Golf Experiences
The Genesis Invitational 2024 Featured an Immersive Media Experience
Eco Luxury Boxed Wines
Juliet Introduces Luxury Boxed Wines in Sustainable Packaging
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Loud Luxury Fashion
Moschino SS24 Pokes Fun at "Quiet Luxury" with Maximalist Styles
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Whiskey Elegant Leisurewear
Chivas Regal x Falguni Shane Peacock Debut Luxe Tracksuit Collection
AR Monster Wines
19 Crimes & Universal Monsters Created Limited-Edition Halloween Wines
Sparkling Luxurious Bright Clogs
Balenciaga Unveils a New Iteration of the Technoclog Shoe
Cocktail-Paired Nail Polishes
The St~Germain x MiniLuxe Royale Gift Set Celebrates Festive Details
Culinary Pop-Up Experiences
The RC Show's Pop-Up Experience is an Adventure for the Taste Buds
Luxurious Amenity Kits
EVA Air Teams Up with Giorgio Armani and Jason Wu for a New Travel Kit
Luxury Experience Clubs
Taste Club Treats Members to Unforgettable Dining & Travel Experiences
On-the-Road Fashion Shows
The Louis Vuitton Pre-Fall 2023 Collection Debuted in South Korea
Luxury Fragrance Gift Guides
These Molton Brown Luxury Fragrance Gift Ideas Pamper Loved Ones
AI-Generated Dining Experiences
Luminary by Rafi was An Immersive Pop-Up Restaurant Powered by AI
Opulent Culturally-Inspired Hotels
The Bulgari Hotel Tokyo is the Latest to Join the Luxe Chain
Birthday Beauty Gifts
Sephora's 2024 Birthday Gift Options Have Been Revealed
Brightly Colored Luxe Appliances
Smeg Unveils a New Series of Colors of the FAB28 Fridge
Celeb-Backed Wine-Inspired Recipes
goop and Cameron Diaz Collaborate on New Recipe for Wine
Experiential Fragrance Cafes
The Nina Illusion Café Boosts the Launch of Nina Ricci's New Scent
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Modern-Day Travel Campaigns
Louis Vuitton Invites Gisele Bündchen for 'Horizons Never End'
Caged Luxury Homeware Collections
Hermès’ New Homeware Capsule Debuted at Milan Design Week
Exclusive Luxury Lipsticks
Chanel Beauty's 31 Le Rouge Lipsticks Cost $195 USD Each
Luxe Gold-Plated Smartphones
Caviar Presents a Regal Gold-Plated iPhone 15 Pro Design
Riviera-Inspired Retail Experiences
Balmain Beach Club Brings France to Neiman Marcus Customers
British Culture-Honoring Luxe Fashion
The Burberry Summer 2024 Range is Unveiled During LFW
Luxurious Nighttime Cognacs
Rémy Martin Debuts XO Night as a Marker for Nocturnal Celebrations
Cheese-Filled Hosting Collections
The Maison Boursin Connection Collection Simplifies Entertaining
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Streetstyle Luxury Wines
The Grange by NIGO is a Penfolds' First Flagship Wine Takeover
Luxury Design Shows
The Living Luxe Design Show Will Take Place on April 19 Through April 21
Physical Luxe Perfumerie Pop-Ups
CELINE Opens a New Haute Parfumerie Pop-Up in London's Harrods
Single-Serve Sparkling Wines
Wander + Ivy Packages 'Bubbles' in Patented 6.3-Ounce Glass Bottles
Glitter-Accented Luxe Menswear
LOEWE Presents its New Collection of Menswear for the SS24 Season
Chain Restaurant Food Festivals
Chain is the Worlds First Gourmet Chain Food Festival
Uplifting AR Wine Labels
C. Mondavi & Family's Aviana Collection Shares an Interactive Experience
Bespoke Red Envelopes
D'USSÉ Cognac & Humberto Leon Crafted Limited-Edition Red Envelopes
Luxe Car-Inspired Bottle Designs
The Macallan and Bentley Motors Creates the Macallan Horizon
Branded Bathroom Guides
The Cashmere UltraLuxe Bathroom Guide Ranks Toronto Restaurant Restrooms
Luxury Fairy-Themed Watches
Van Cleef & Arpels Unveils New Lady Féerie Watch Shades of Pink
Luxury Makeup Collections
The CHANEL Les Nuits De Chanel Makeup Collection is High-Quality
Anniversary-Honoring Luxe Timepieces
Disney and UNIMATIC Present the 100th Anniversary Capsule
Mom-Centric Hospitality Experiences
The St. Regis Hotel Toronto Offers a Luxurious Experience
Inaugural Luxury Furniture Brands
Karl Lagerfeld‘s Namesake Brand Announces a New Furniture Line
Self-Care Barber Pop-Ups
Glenmorangie's Barber Shop Pop-Up Supports Self-Care Experiences
Anti-Luxury Hotel Designs
Chopard Launches a New Hotel That Embodies Quiet Luxury
Nostalgic Luxe Vacation Fashion
Dua Lipa x Versace's La Vacanza Offers a Nod to 90s Style
Rosé-Inspired Sorbets
Whispering Angel Rosè Inspired This Refreshing Rosé Sorbet
Pink-Hued Macaroni Bowls
Malibu Mac and Cheese Blends Champagne with Three Cheeses
Luxurious Fashion House Diners
Chanel Will Open its Lucky Chance Diner on September 8th
Inflight Sparkling Wines
Emirates Debuts Vintage Sparkling Wine for Premium Economy Passengers
Unexpected Cabana Experiences
Grand Marnier Has Introduced the Grand Margarita Summer Encounter
Exclusive Luxury Jeweled Eggs
Bugatti and Asprey Unveil a Collection of Precious Metal Objet Eggs
Extravagant Candle-Filled Suitcases
Diptyque's Candle Suitcase Celebrates Its 60th Anniversary
Exquisite Canapé Menus
Pusateri’s Fine Foods Thoughtfully Crafts Canapés for TIFF
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Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Luxurious Next-Gen Cognacs
Martingale Cognac Speaks to a Different Generation of Cognac Drinkers
Melody-Inspired Alcohol Campaigns
Usher and Brands Debut the 'Life is a Melody' Campaign
Luxurious Smartphone Chocolates
Inspired by Wonka, Caviar Created a Chocolate iPhone 15 Pro Max
20s-Inspired Sportswear Collections
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Hip Hop-Honoring Exclusive Campaigns
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Laconiko Targets Foodies, Chefs, & Mixologists with Its Guide
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Glamorous Film Festival Partnerships
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Paradise Sparkling Water Activations
Spindrift Debuts Greetings from Paradise for Hot New Yorkers
Salon-Like Dining Experiences
Dion & Arles Designs the Il Gattopardo Restaurant in London
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The Sephora Spring Savings Event Spotlights YSL Beauty Products
Singer-Collaborative Luxe Watches
Audemars Piguet Introduces the Royal Oak Perpetual Calendar
Cultural Holiday Bottle Designs
Hennessy Launches Limited Edition Bottles for Chinese New Year
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
Macaron-Inspired Pop-Ups
Häagen-Dazs' Flavours of Love Spotlights Two New Decadent Flavors
Beach-Ready Opulent Pop-Ups
Harrods Opens a CELINE Plein Soleil Pop-Up Store in London
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Luxury Fashion House Podcasts
The Louis Vuitton Podcast Will Be Hosted by Loïc Prigent
Fine-Dining Bakery Bistros
Bistro Greggs Offers an Elevated Experience from the Bakery Chain
Award-Winning Toronto Hotels
Forbes Travel Guide Recognizes the Ritz-Carlton, Toronto
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Artfully Glamorous Cocktail Bars
Moët Hennessy Launches a New Cocktail Bar in Paris
Wine-Inspired Hair Colors
Franzia Wines and oVertone Collaborated on Coloring Conditioner Kits
Art-Covered Sparkling Wines
DESIDERIO N°1 Limited Edition Art Bottles Come in Six Styles
Crunchy Truffle Burgers
Bar Louie is Adding a New Truffle Crunch Burger as Part of a Menu Update
Summer-Ready Luxe Restaurants
Black+Blue in Toronto Was Designed by Navigate Design
Rugby-Themed Vacation Getaways
The Ritz-Carlton, Dubai Launches a Rugby Championship Event
Theatrical Vegan Brunches
Bar Vegan's Bubbles Brunch Presents Champagne in a Photo-Worthy Way
Burger-Friendly Wine Ranges
Greasy Fingers Wines are Great for Pairing with Fast Food
Traditional Latin Dinner Campaigns
Rémy Martin Launches a New Campaign for Hispanic Heritage Month
Opulent Fragrance-Focused Events
Xerjoff Launches the ‘Vibe Collection’ at its Event in NYC
Toronto Flagship Restaurants
Earls Yorkdale Set to Open April 21st with Exclusive Menu Additions
Exclusive Culinary Road Trips
Turo Partners with MICHELIN Guide for Exclusive Experience
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
High-End Mainstream Truffle Treats
Toblerone Truffles Tap into a Taste for Premium Gifts
Opulent Hotel-Backed Mooncakes
The Westin Kuala Lumpur Releases a Luxurious Set of Mooncakes
Fashion House Airport Lounges
Louis Vuitton Opens a Luxurious Airport Lounge in Qatar
Luxury Paris Hotels
Hilton Celebrates its Cannes Debut with the Opening of Canopy by Hilton Cannes
Chic Summer-Ready Apparel
Zalando Launches a New 40-Piece Capsule Collection with Paco Rabanne
Luxurious Lifestyle Fragrance Products
Maison&Muse Now Offers Car Fragrances and Cleaning Products
Luxe Limited-Edition Baby Meals
Square Baby's Fancy Pants Wagyu Truffle Features Premium Beef
At-Home Tasting Menus
Uber Eats Partners with Michelin Restaurant Ikoyi for a New Tasting Menu
Food-Friendly Wine Pairings
Pernod Launches a Fast Food-Complementing Wine Range
Martini-Inspired Candies
The Sugarfina x Chopin Collection Shares Cocktail-Themed Sweets
Designer-Backed Regional Wines
Penfolds Teams Up with Nigo to Launch One by Penfolds
Gold Leaf-Topped Sliders
Son of a Butcher's New Rich N Famous Slider Features Edible Gold Leaf
Curated Alcohol-free Wine Lists
Six Ivy Collection Restaurants Offer a Low-to-No Alcohol Wine List
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Opulent Car-Exploration Experiences
Lexus India Introduces the ‘Lexus Meraki on Wheels' Experience
Premium Alcohol Dining Rooms
Le Bristol Paris to Offer First-Ever Dom Pérignon Dining Room
Opulent Traveler Rewards
Bank Of America Rewards Program Adds Experiential Perks for its Customers
Last-Minute Gifting Ads
Uber Eats' Money Can Buy You Class Features RHoNY Stars
Extravagant New Year's Meals
Empire Steak House NYC Stunned with Its New Year's Eve Package
Vintage Hotel-Based Automobiles
Sunset Tower Now Allows Guests to Cruise in Rented Automobiles
All-Occasion Red Wines
La Fête du Rouge is a Versatile, Approachable Red Wine Blend
Coastal Mediterranean Restaurants
Abrielle Hosts New Year's Caviar and Champagne Event in Toronto